Environmental Fashion Becomes An Essential Element For Upgrading Youngsters' Clothing Products
Today, environmental protection materials and fashion design are teenagers. Clothes & Accessories The essential element of product upgrading is the juvenile costume, which is only upgraded on material and style, just like an unfinished artwork, even if it enters the sales terminal, it can not meet the market demand.
According to international experience, when the development of the youth clothing market is not yet mature, consumers are less concerned about the degree of fashion wearing, and their attention is mainly focused on the material, price, durability and cost performance of clothing. However, with the upgrading of China's youth apparel industry and the maturity of the youth apparel industry chain, entrepreneurs' brand awareness is constantly improving, and consumers' purchase concept is gradually changing. Fashion and fashion The development of internationalization and internationalization is gradually becoming a trend. Color has also become an important factor in determining product quality and shaping brand image.
In recent years, the phenomenon of product homogenization in China's youth clothing market is serious. In order to win in the market competition, it is difficult to break through the change of style and material alone, and the color design of the system is undoubtedly an effective way to upgrade and win the market for youngsters. In collaboration with professional color agencies such as China Fashion Color Association, the company has positioned the product color style according to the classical theory in the international market, and established the unique color mode of the brand, so that the overall image is deeply rooted in the hearts of the people, and the product upgrade has been rapidly realized.
In 2009, when it formally worked with the China Fashion Color Association to build a China youth sports equipment color research and development base, it quickly joined the China Science and Technology Association, Japan Fashion Association, Korea fashion color center, and international Popular The color Committee and other agencies have grown up and friendly cooperation. By making full use of international resources, it not only upgraded its own products, but also made great contributions to the upgrading of China's youth apparel industry. So far, through the hosting of the China Japan Korea fashion creative summit, the youth industry development trend summit and the Asian youth clothing fashion trend conference, the first international youth dress design competition and other international activities, the success has successfully led the fashion trend of Asian youth clothing, promoted the design standard of Chinese youth clothing, and promoted the development of the whole industry.
Its success shows that the increasingly mature color theory research and color marketing services in China have already constructed a mature and smooth way of color for the upgrading of youth clothing products. China youth clothing leading enterprises through the lead in establishing diversified cooperation with all parties, integrating international fashion resources, and leading the Chinese youth apparel industry in the fashion color research and development, provides a powerful impetus for the new round of development of the products.
The purchasing power of Chinese teenagers has been increasing, laying the foundation for product upgrading and international transformation of China's youth apparel industry. With the development of social culture, Chinese teenagers are increasingly pursuing their own lifestyle, and the trend of dressing styles has gradually become popular with the change of styles. Therefore, the increasingly professional, standard, scientific and diversified features of youth clothing color design are meeting the needs of this stylish teenage dress, and become a solid foundation for promoting the upgrading of youngsters' products through fashion color.
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