Europe And The United States Become Fashionable Shoes
Insiders introduce this year's improved version in Europe and America. liberation shoes An American businessman and a Henan Jiaozuo Sirius shoe factory who produced shoes for release were launched together, while maintaining the understanding of the classic rubber head and canvas upper, and improved the material to make it more comfortable and stronger. There is a trade name card on the shoe, and the uniform price is 76 dollars a pair. With the release of the improved release shoes in Europe and the United States, the original price of less than 2 yuan of local grassroots release shoes also rose sharply.
I think most middle-aged people know that.
liberation shoes
What is it?
After liberation and before the reform and opening up, because of low production cost and low price, the release of shoes was once popular all over the country, and became the "favorite" of many people.
But after the reform and opening up, after the reform and opening up, all kinds of shoes were everywhere, giving people more opportunities to choose, releasing shoes because they were ugly and unnatural. They were naturally ignored by the people who were looking for new beauty. At present, they were only seen on the feet of the old farmer's mothers. Even the fashionable girls in the countryside were disdainfully dressed, not to mention the fashionable men and women in the city.
On the feet of fashionable men and women, they do not see the release of shoes because they are too earthy and wear too much weight on their feet. If any of them is wearing fashionable men and women, they are wearing a pair of clay shoes to make people laugh off their fangs.
This kind of release shoe is made of pure cotton upper and rubber sole. The price is only 15 yuan, which is very cheap, but its air permeability and moisture permeability are very poor.
The original more than 10 multiple release shoes, after improved, are sold to Europe and the United States and Japan, and become the latest "
Tide shoes
"It is also essential for costumes.
The release shoes after "going abroad for ocean" are not only worth several times in foreign countries, but also sell at a high price of $75, which is worth more than Nike.
Back to the country, it also occupies a low price of 168 yuan. Rao is like this. The young people who bought this kind of high price and improved shoes in China are still getting up.
According to the fashion taste of European and American consumers, we have processed and improved the shoes from inside to outside.
If it is still the original Chinese relief shoes, do not say that the sale of seventy-five dollars, I am afraid even two dollars can not make money, because in the face of the original inferior quality, in the face of many barriers in Europe and the United States market, will only hit the head, let alone enter the European and American market.
The reason why Ospop shoes are popular in Europe and the United States is that the company has been inspired from China's shoes and has been reformed to China's shoes.
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Domestic goods regain
2008 is the Olympic year of China, and the Chinese wind is very hot.
Torch relay, Olympic Games and national self strengthening are all the hot topics on the Internet this year. The fire caused by domestic products is getting hotter and hotter.
Once in the 80s of last century, the national shirts, sports shoes, sailor shirts and gadgets, once again become the tide goods of the cusp.
Wearing plum blossom sportswear, pedal back power sneakers, riding 28 Flying Pigeon bicycles, wearing Shanghai brand watches, this is no longer the "outfit" of the morning trainer in the park, but the dress up of fashion designers.
Beginning in 2008, a large number of articles called "classic Chinese products" were popular in China. Seagull cameras, Lucky Film, Phoenix bicycles, double star sports shoes, Yu Meijing, Bee Shampoo, Jianlibao, white rabbit milk candy, little white rabbit toothpaste, hero steel pen, ostrich ink, Beijing brand thermos bottle...
These products, which were originally born in 70 and 80s, are resurrected and become essential elements in some people's lives.
For a time, classic domestic products became the carrier of fresh fashion.
In 2008, the heat flow of China's domestic goods brought a nostalgic flavor to the fashionable and fashionable world.
In April 16, 2008, Orlanndo Bloom, who starred in the Lord of the rings and Pirates of the Caribbean, appeared in the movie studio in Manhattan, New York, and filmed "NewYork, ILoveYou" (OrlandoBloom, NewYork).
Wearing a dark green coat, his mouth caught his cigarette showing a rebellious and unruly side.
A pair of sneakers on his feet were especially striking. It was a "leap" of Chinese time-honored brand shoes, which was acquired by the French pats bas after the rebirth of the fashionable brand in Europe and America.
The great heat of domestic products came to the "great outburst" in 2008, in addition to a certain driving role of "export", and more importantly, the driving role of the network.
Many domestic brands, especially the old ones, rarely advertise, and the prices are relatively low. Many of them belong to people's "childhood / young memories", and netizens begin with trial reports after curiosity buying attempts, and constantly buy and write constantly, and the "slightly beautiful" of Chinese goods is being noticed by more and more people. People begin to look for, buy, write and use reports to discuss with each other.
The revival of national goods needs strong support from the public, but this sentiment of the masses should be more concerned with the development of domestic goods, create a positive public opinion environment for domestic goods, and strengthen social supervision of enterprises instead of simply showing it as a swarm of hot touchstones, or waiting for it to go wrong and attack again. These are all rushing patriotic psychology.
For domestic products, we should pay attention to the quality and image promotion of the old brands, and enhance their products so as to win the expectations.
Before China's domestic products such as leap shoes and back shoes have also started a trend in the international market. The release shoes have been heated up again, attracting the eyes of fashion people, and hoping that Chinese goods can really turn over.
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