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Small Site Selection And Shop Size

2010/9/7 19:13:00 75

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Set up shop

It's the most popular way to set up shop in terms of traffic concentration.

You can also choose to "settle down" on the clothing street and pursue the scale effect.

As long as you run a small shop with distinctive features and brand effect, you will naturally attract regular customers.

Business area: control the volume of traffic in your area.

Management

The scale can be large or small, but the small space can not be too narrow.

Guest

It's embarrassing to squeeze into the store and turn around.

Take the "nobility" of Gu Da Jie in Beijing as an example. The business area is 33.8 square meters. On both sides of the wall, 26 display items can be hung. The shop looks spacious and dignified. The personal experience of sister Gu is that the business area of the clothing store is usually not smaller than 20 square meters, and the 50 to 130 square meters are the most suitable.

Facade decoration: the facade of franchising stores is a uniform style. You can make some special decorations suitable for your surroundings according to your surroundings.

Usually, windows are placed on the facade, and some models are placed so that people can see from outside.

The shop layout is as simple as possible, and the wall hanging clothes are basically the recommended clothing for this season.

If the space is not large, the interlayer glass table can be used instead of the shelf in the middle position.

Lighting layout: clothing shops are very particular about lighting effects. Shops usually need to buy two types of lamps: warm lamps and spotlights.

The light from the warm lamp is warm and warm, which does not change the color of the clothes, and is suitable for lighting the clothes. The refraction of the spotlight is dazzling and beautiful, which can make the shop hall bright and bright, but it will cause the color deviation of the clothing, so it is not suitable for the clothes fitting or the fitting mirror.

Take 70 square meters of shops as an example, you need to buy 20 warm lamps (40 watts per side) and 16 spotlights.

Coat hanger: there are many kinds of hangers to choose from, such as ordinary clothes hangers, rattan clothes hangers, sitting clothes hangers and iron clothes hangers.

When hanging, pay attention: sweater or sweater is best hung on a sitting rack. Never use iron hangers, otherwise the shoulders will go out of shape.

Tidy up box: don't stack all kinds of clothes in the room at random. This will make the store look untidy. It is best to buy some plastic finishing boxes for clothes.

Air conditioning: equipped with an air conditioner, no matter whether it is summer or winter, customers will not be affected by temperature when fitting.