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    After The Shoe Market Became Popular, It Encountered Shanzhai.

    2010/9/26 11:30:00 59

    Brand Of Shoe Market

    On September 26th, recently, a post of "the latest Japanese product is actually this" was reprinted by netizens in a crazy way. The protagonist is commonly known as "

    liberation shoes

    "Green army shoes" originally used in China as long as only a dozen yuan a pair, after the "cosmetic surgery" after the price soared 20 times.


    It is reported that Ben Waters, an American businessman in New Jersey who developed family petrochemical business in China, discovered the Chinese shoe in the release shoes.

    fashion

    Breath.

    He identified the release shoes with a symbol of the times.

    fashion

    Elements, and set up the "Ospop" (One Small Pointof Pride Chinese brand of pride) brand, redesign Chinese elements into the current consumption trend.


    After its debut in the US market in 2007 and its initial popularity, Ospop's simple style also has a large demand in the domestic market with the trend of fashion.

    Mr. Cui Hua, director of the Ospop release shoe manufacturer, Henan Jiaozuo Chuang wolf Industrial Co., Ltd., told the "China made news" reporter that many domestic manufacturers also smelt "business opportunities" because of the hot selling of commodities in Europe and America, and the counterfeit products of Ospop release shoes had appeared in most places.

    "Zhejiang, Sichuan and other places are the most counterfeited, some even marked the Ospop."

    Mr. Cui Hua told reporters.


    Reporters even found some people on the Internet to buy information on Ospop shoes, and clearly wrote, "where can wholesale Ospop release shoes, preferably not produced by the genuine company".


    "Our Sirius working shoes have applied for patents from 1 to 10 products, including design and color."

    Mr. Cui Hua told reporters, but the company has many orders and is busy. Every month, the product of Sirius will produce fifty thousand or sixty thousand pairs.


    Li Zhiwei, a legal adviser to the capital securities, told reporters that intellectual property rights are more likely to be infringed with the development of trade in goods and services.

    In the market economy is not mature enough, enterprises to prevent intellectual property rights from illegal use has been placed in front of people.

    It is the first task for small and medium-sized enterprises to strengthen the R & D and protection of patents.


    Li Zhiwei said, like a product such as the wolf shoe industry, any large scale shoe making enterprise in the country can produce, and other enterprises need not invest in the research and development cost of running wolf. At this time, it is very important for enterprises to protect their own intellectual property rights.

    The protection of self developed products should be done as early as possible.


    In the interview, business owners also told reporters that small and medium-sized enterprises urgently hoped that the relevant departments should effectively intensify law enforcement and crack down on fake and shoddy products.

    Only by eliminating the soil that produces fake and shoddy products can we provide a fair competition market environment for small and medium-sized enterprises, and enable independent innovation brand enterprises to continuously expand domestic and foreign markets and become bigger and stronger.

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