Women'S Shoes City International Procurement Festival On The First Day Of Signing Nearly 1 Billion 500 Million Yuan

At this international procurement Festival, Wuhou Chinese women's shoes are actively introducing high-end products in Italy.

Thousands of buyers gather in Chengdu

1 billion 500 million orders are signed on the spot.

After the successful holding of the four international procurement Festival, by purchasing the festival to build a platform and integrating the global advantage resources, the Chinese women's shoes make Chengdu shoe industry seize the opportunity.

The "China Women's shoes capital international procurement Festival", held in Wuhou District, Chengdu in October, has become one of the most influential footwear exhibition in China. Its size and influence rank first in the western region. The development of 7 years has made Chinese women's shoes sourcing festival the best platform for shoe companies to show their strength and expand their trade channels.

This procurement Festival, from Italy, the United States, Philippines, Thailand, Russia and other countries and Hongkong, Taiwan and other areas of hundreds of procurement companies and a series of heavyweight industry has arrived in Chengdu City, more than 3000 domestic and foreign professional buyers gathered together, "all sports shoes industry development (Chengdu) Forum", "international procurement Festival export trade fair", "new situation Russia trade solution briefing" and a series of internal and external sales docking activities, Chengdu shoe enterprises and major buyers have gained a lot.

Yesterday afternoon, after a number of rounds of business negotiations, Jim La, Ant Milian, Pei Shida and other world-renowned purchasing traders and Wu Jun, single dew, Cambridge, silver cloud and many other Chengdu shoe enterprises reached a consensus, on the spot order, signed intentional orders nearly 10 million pairs, half a year is expected to China Women's shoes will achieve the paction amount of about 1 billion 500 million yuan.

A person in charge of a company in Italy said that the quality and scale of Chengdu shoe factory exceeded all previous expectations. The world shoe production chain has already had the initial conditions for pferring to China and Chengdu.

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Join the world shoe industry headquarters base

Footwear industry upgrading in Chengdu

The end of "grey customs clearance" and the global financial crisis have caused Chengdu shoe industry to suffer heavy losses, but it has also made Chengdu shoe industry firmly determined to take the road of brand.

After the opening ceremony, "interpretation 2010 - global footwear industry development (Chengdu) forum" was held. Participants and experts represented the core issues such as "brand operation and cross border pformation in the development of the 2010 industry", "innovative development of new channels and traditional footwear industry", and "Chengdu footwear industry's financing and listing" and other core issues, so as to make suggestions for the development of Chengdu's footwear industry.

Chengdu shoe business owners generally feel that Chengdu shoes are large, but sales and brand added value are not high. In the future, we must pay more attention to brand and marketing, take positive measures to deal with the market crisis, strengthen the publicity of Chengdu shoe's own brand, consolidate the export share, expand the domestic market, and enhance the brand awareness of Chengdu shoes in the consumers.

"Chengdu is now short of two materials: high-end shoe materials and experienced management and operation personnel."

Zhang Huarong, chairman of the Asian Footwear Association and chairman of the world footwear base, told reporters that this is not only a short board of Chengdu footwear industry, but also an opportunity for Chengdu footwear industry, which contains huge business opportunities.

Through strategic cooperation with the shoe base of Dongguan, the two sides will make greater progress in the new round of complementary advantages.

According to the briefing, Zhang Huarong signed a strategic cooperation framework agreement with the Dongguan footwear dealers group and the Dongguan footwear industry headquarters base and the Chinese women's shoes city. The two sides will establish a long-term cooperation mechanism to jointly develop the domestic and international footwear market and carry out a new round of close cooperation.

Dongguan's world footwear base and Chengdu women's shoes will become a community of interests, sharing resources, sharing information and sharing interests.

On the basis of the framework strategic cooperation agreement, the two sides will provide services for the footwear enterprises in both places, take the world's new materials and new technologies into the Chinese market, join the world market competition with an open eye, and promote the upgrading of Chengdu footwear industry and integrate with the world shoe industry.