How To Skillfully Open The Children'S Clothing Store?

In shoes and clothing

First, stock is the key.

In terms of parentage, each garment is currently in 8 sizes, much higher than the usual clothing size, and about 200 or more styles are updated in each sales season. Therefore, the size and variety are the basic characteristics of parent child packaging.

Interpretation of parent child business matters

Like all clothing businesses, the source of parent-child loading is a key issue.

Joining the brand parent child dress is a safer choice for many beginners.

At present, many parents have different conditions in attracting investment. If they choose to join, the shopkeeper needs his own efforts.

Good reputation, excellent product quality, the training offered is mostly a consideration when joining.

The sale of parent child bulk products in the market is still relatively small.

In addition to joining, some online stores have launched a relatively customized service.

Of course, such a design will win some of the price.

In addition, in the fabric and pattern design, the owner needs to know his own design.

The advantage of personalized customization is that the product is unique, satisfying the psychology of many people pursuing fashion personality.

But the shipment is going to be worse.

Two, reasonable product structure.

According to the experience of parent child store, paternity suit does not sell single parent child clothes separately.

In terms of product structure, it is suggested that the parent child store should manage parent child clothing in 50%, and the other 50% mainly manage children's wear.

From tens of dollars of ornaments, packages to tens of millions to hundreds of dollars of clothing, the species should be rich.

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In addition to the busy streets and large shopping malls, the site of the parent-child store can also be chosen near the maternity and child hospital, kindergarten and primary school.

Kindergartens and primary schools are the favorite areas of parents' children's clothing.

Steady passenger flow is what parents need most.

However, the resources of shops near kindergartens and primary schools are very limited. More parents and children choose new forms of renting stalls in some clothing markets.

If you want to survive in a pile of stalls, it will take more time to decorate the shops.

Decoration must be distinguished from other stores, and it is easy for consumers to remember.

Jumping color and innocence atmosphere are two elements that need to be grasped.

Four. Product display

There is no uniform requirement for the linings of parent-child clothing. We can refer to the following methods: large categories and small categories are displayed in a vertical way, and single products are displayed in a horizontal way. At any price, any small classification is displayed on the shelves in principle from the cheapest to the most expensive, and the single items sold in the whole box are displayed at the bottom of the shelf.

Five, lock the parents after 80

Who pays for the children's clothes? Actually, it's very simple.

It is a concentrated consumer group.

Parent child dress is the prevailing trend in children's clothing industry. Many parents are willing to wear the same clothes as children, play games with children, and narrow their distance from children.

Parent child dress can not only express the strong affection of "we are close family", but parents can also relive the child innocence after a child addiction.

The popularity of parent-child clothing is also a new trend of consumption under the current environment.

The more developed the economy, the more busy people are, the more vulnerable family relationships are, and the more intense the desire to make up for family relationships.

Therefore, the parent-child dress represented by Yi Fang Dian dress will lead the trend of social affection.

Children sell more than 1-12 years old.