Lanvin Helps H&M To Join The Fashion Industry.

2010/10/11 18:40:00 60

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Fashion big players love playing crossover, such as inviting

RobertoCavalli

Wakubo Rei, JimmyChoo, SoniaRykiel and other famous designers collaborated in designing H&M for fashion, and recently invited Lanvin art director AlberElbaz to cooperate.

Now entering the official website of the brand, you can see the exclusive web page of the two sides' cooperation, which is set up by AlberElbaz to reveal the mystery of LanvinforH&M with an exclusive interview.

First of all, the joint name will be launched in addition to the clothes and accessories you are looking forward to. It has been announced that LanvinforH&M lipstick will be released at the end of November.

Such a complete joint venture can not help but be curious. In the past, I once said that we would not design a popular series of AlberElbaz. What happened this time? According to AlberElbaz's own rule, "it is not Lanvin going to the public, but H&M entering the senior level."

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On the other side,

Valentino

Also play with the high street brand Gap.

In autumn and winter this year, Valentino creative director MariaGraziaChiui and PierPaoloPiccioli will design a series of women's clothing for the price of Gap, which is expected to be released in November.

Gap Europe President StephenSunnucks said, "Valentino is willing to cooperate with us, we are very surprised, their unique Italian style will make Gap women alive."

In fact, apart from H&M and Gap, it is also one of them that love to find celebrities. Last year Gap worked with PierreHardy, and now they are still working with StellaMcCartney for children's wear.