Dance Supplies Store Concealed Business Opportunities

along with amateur The gradual popularity of dance, the impact of transportation advantage on business began to emerge. "Compared to the volume of traffic, convenient traffic is a more important factor. It is very convenient for both the subway and the public transport, and the more developed business environment allows customers to shop in the street to pick up dance products and reach customers who are interested in buying dance products."

Hot products go abroad.

Able to reverse business after a year. Predicament In addition to the market climate, it is one of the reasons for success to have a vision to predict the trend of the market.

With the gradual popularity of amateur dance, the impact of transportation advantages on business is beginning to show. "Compared to the volume of traffic, convenient traffic is a more important factor. It is very convenient for both the subway and the public transport, and the more developed business environment allows customers to shop in the street to pick up dance products and reach customers who are interested in buying dance products."

Hot products go abroad.

It is possible to reverse business predicament after a year. In addition to the market climate, it is one of the reasons for success to have a vision to predict the trend of the market.

"At the initial loss, the reason for us to persist is the prospect of the Chinese dance market. We find that consumers in China, especially consumers, are more influenced by overseas in the process of consumption. obvious The commodities that are hot in foreign countries will follow suit after a period of time. This is the case with dance. Zhu He said.

Sure enough, with the improvement of living conditions nowadays, people are becoming more and more aware of the importance of health. Various dance classes have come into being. Adult ballet, aerobics, national standard dance, even in school education, will also train the body to an unprecedented height, dance products from cold to hot.

Similarly, forward-looking commodities are also assets in specific commodities that are managed. Chen Yuan said: "after watching the popular tap dance abroad, we also entered a group of tap dancing shoes on the shelves. At that time, only our shop was sold in the dance shops. As a result, after dancing in the big river, a dance of learning tap dancing was launched, and dance shoes sold quickly. This is the business opportunity from foreign market. "

Entrepreneurship analysis and risk warning

Early investment: Chen Ting dance supplies shop early investment in about 400 thousand yuan. The investment is mainly in shops and the purchase of the first batch of inventory. It is understood that, for dance products stores, such shops because of the variety and quantity of more, once out of stock will give customers a lack of professional impression, so in inventory will need a certain amount of accumulation, capital investment also accounted for the bulk. At the same time, it is also due to the wide variety of dance products, and the different grades of these products, and the purchase price is also different. Amateur and professional customers are quite different in terms of dance products. Although it is not very difficult for operators to provide different grades and priced products, the goods which are too high quality will bear relatively high risks. Therefore, it is suggested that investors should choose the popular dance products and reduce risks when choosing the first batch of stock. Chen Ting dance products Monopoly located on the road store area of 25 square meters, divided into business and inventory of two, basically can meet the daily operation. Due to the slow pace of withdrawal of funds in dance stores, it is suggested that investors prepare a certain amount of liquidity to prepare for rainy days.

Profit: in the operation of Chen Ting Dance Shop, the biggest monthly expense is rent. Although the owner did not disclose, but according to the surrounding rental market, roughly estimated at around 10000 yuan. In terms of employing three employees, the monthly salary of wages and other benefits is around 5000 yuan. Coupled with utilities and taxes and other expenses, the monthly operating cost will be at least 16000 yuan. It is understood that dance products are low profit business projects, gross profit is around 40%, then to achieve breakeven, the monthly turnover is only more than 40000 yuan.

Target customer groups: learning dance professionals and amateurs, mainly women. In view of the fact that group customers account for a considerable proportion, it is suggested that investors should start with institutions and take the initiative to approach consumers. There are huge business opportunities in schools, children's courts, small and medium-sized enterprises, and professional competitions. Group customers can be fostering regular customers. They not only buy for themselves, but also introduce their friends continuously.

Location: in the experience of Chen Ting Dance Shop, convenient transportation is the first condition for location selection. On this basis, two screening can be carried out. Different from the market situation when Chen Ting dance shop opened, there are many dance training schools, and many of them have excellent geographical location and traffic conditions, which can be chosen as the direction. In addition, it is easy for consumers to find them in sports shops.

Prospects: dance is an art from ancient times, but it is mostly confined to the narrow field of professional practitioners. In recent years, dance has been more endowed with fitness, beauty and other meanings, and has been widely accepted and participated by the public. Various dance training schools and fitness clubs have also developed rapidly in recent years, which has trained a group of target customers for the monopoly of dance products. Although dance products are always faced with a small group of people, compared to the more mature markets such as dance and dance, there is still room for investment in the dance shop.

Risk: the amount of investment is relatively large. In addition to start-up capital, additional investment is needed. The dance costumes are quite different at different times. In the busy season and holiday season, large quantities of clothing should be prepared before the peak season. But in the off-season, it can not be used as a one-time cleaning out of ordinary clothes, so that funds can be withdrawn. As a result, capital turnover is slow and volume is heavy. There is a certain risk. This requires the operator to have a strong sense of judgement and to grasp the needs of customers in every season so as to minimize the volume of goods being pressed.

Moreover, engaging in dance clothing management requires professional accomplishment. It is not always possible for a self-employed person to be involved in garment production in this industry, because the design and production of dancers are quite different from ordinary clothes. There are many styles of dances, such as national standard dance, Latin dance, tap dance, Yangge and so on. Without professional knowledge, it is difficult to start. Even if it is done reluctantly, it may not satisfy customers.

Business proposal: except for the practice clothes, the costumes in the dance shop also have a good market, but because of the one-off activities, many consumers are more willing to rent. In fact, profits earned by leasing and selling are quite different. For example, a pair of dance shoes cost 7 yuan, the selling price is 10 yuan, but if the lease, a 5 yuan, several times down the profit is far higher than the sale.

Secondly, dance products stores are often combined with production and marketing, so that the quality and abundance of goods are much higher than those of other similar stores. And the service is quite complete, including the development of dance training, dance performances, clothing rental, ordering, dance program recording and other business, can open wide revenue channels.