Beijing Low Temperature Triggering Small Upsurge In Winter Clothing Sales

The temperature from the beginning of last week is getting hotter.

"Consumers began to shop during lunch break from Monday."

A person in charge of the "Hi friend building" said, "because of the sudden drop in temperature, many white-collar workers working in the vicinity of Jianguomen's friends building have come to buy pants and bottompants."

It is understood that the sales volume of the three days of the "Hi" building has increased by more than 30% over the same period.

In many shopping malls in Beijing, the sales volume of Cui Wei building has increased from last weekend to the highest yesterday, up to 60%.

Among them, sales of winter clothing increased by more than 30%.

According to the relevant person in charge of Cui Wei building, last Sunday, the sales volume of Cui Wei building reached 15 million 800 thousand yuan, and the proportion of winter clothing sales was about 10%.

Among them, the sales of warm underwear and thin cotton padded jacket are the most popular.

The head of blue island mansion and Shuang an shopping mall also said that since October 18th, merchandise such as winter boots, down coats and cashmere sweaters has been selling well.

According to the introduction, 17, 18, two, blue island mansion sales grew by more than 20% over the same period.

And the growth rate of the 18 day sales of Shuang an mall is 30%.

At the same time, in the Wangfujing department store, the mall has already provided enough goods such as cashmere sweaters and down garments.

Because Beijing will continue to be in a low temperature this week, many brands have increased the volume of thick winter clothing and increased by more than 20%.

Yesterday, the heads of shopping malls, blue island mansion, Zhongyou department store and other shopping malls said that at the weekend, the mall will usher in a small sales peak.