Analysis Of Five Highlights Of The 2011 Spring And Summer Series Of China International Fashion Week

　　 China International Fashion Week 2011 spring summer series The issue was held on October 24th -11 1. In 9 days, 37 famous brands, 37 famous designers and 213 new designers from all over the country and the United States, Korea and Japan will hold 36 professional works, 6 professional competitions, 9 news conferences, 7 special lectures and exhibitions, etc. in the D 798 PARK art club, the National Conference Center and the center for the arts and crafts in the 798 Art District. More than 20 professional models and dozens of makeup artists from many famous modeling agencies and over 500 editing journalists from over 200 Chinese and foreign media will participate in the fashion week's display and news reports. On the evening of November 1st, the fashion week will be concluded in the 2010 annual awards ceremony of the China fashion week.

China Fashion Week has been established in 1997 for 13 years. As of now, more than 240 Chinese and foreign designers and 290 Chinese and foreign brands have held 575 conferences from China (including Hong Kong, Macao, Taiwan), Japan, Korea, Singapore, France, the United States, Russia, the United Kingdom, Switzerland and other 10 countries and regions. With the continuous maturity and development of fashion week, China International Fashion Week has become a fashion trend, showing fashion creativity, advocating design innovation and promoting brand image. Fashion service platform It has become the focus of attention of Chinese and foreign media and people both inside and outside the industry. It has become a platform for win-win cooperation between strength and fashion brands at home and abroad. The contents of this fashion week can still be divided into four parts: special issue, special contest, special forum and professional selection.

　 First, fashion publishing -- brand and designer.

This fashion week released slightly fewer than last year, but the number of participating designers has increased. This indicates that the processing trade brand which has long dominated the garment industry is no longer the mainstream of the market. The rapid rise and development of the stylized brand led by design has brought vitality to the transformation and development of the traditional industry. As the economy continues to warm up, as well as the constant maturity of people's consumption concept and the constant changes in clothing and consumer market, Chinese and foreign famous brands and designers are constantly strengthening their brand culture and design connotation. Regular new product launches in China Fashion Week will become an important means to guide consumers' consumption, enhance their image and enhance market competitiveness.

It is worth mentioning that this fashion week has 7 men's wear designers' special releases, becoming the most fashionable fashion week released by men's clothing. It will play a positive role in making up for the shortcomings of men's clothing design in fashion week and promoting the upgrading and development of China's men's clothing industry.

　　參加本屆時裝周的品牌主要包括BOTAO(薄濤)、NE?TIGER(東北虎)、KAVON(卡汶)、Donoratico(達衣巖)、EACHWAY(藝之卉)、YH:ZH(一華正紅)、MiiDii(謎底)、DORANHO(何國鉦)、JEFEN(吉芬)、Lea Seong(成受燕)、SCFASHION(詩易茜)、S?DEER(圣迪奧)、Rutisher(若緹詩)、bellbird(百帛)、TSE(曦)等女裝，Cabbeen(卡賓)、Fengfei?z(曾鳳飛)、Beauty Berry、LXF(劉小飛)、VLOV(韋拿)、F|Z|L(非主流)、Cnhss(紅杉樹)等男裝，Mihuang(米皇)、DENGHAO(鄧皓)、GIOIA PAN(潘怡良)、Rabbit Warm(蕾沃爾)等針織時裝，TsaiMeiyue(蔡美月)、JOOOYS(金繹)等婚紗禮服以及Aimer(愛慕)內衣、Qiaodan(喬丹)運動裝、JASONWOOD(堅持我的)牛仔裝、Khunone(龜龍)童裝以及“旭化成?賓霸”面料等品牌。

The designers who participated in the release included 18 top ten designers, including Ceng Fengfei, Ding Yong, Zhao Huizhou, Liu Xing, Liu Xiaofei, Cai Meiyue, Wu Xue Wei, Wu Xuekai, Wu Xuekai, Jie, Yu, Lin Zi, Yu, Lu, Yu, Qi, Qi and so on, and 16 outstanding designers at home and abroad, such as, ",", ",", ",", "Zhuang", "Jessica", "Heagerty", "Jason", "Wu".

On October 29th, Asahi Asahi, the Creative Award of Chinese fashion designer Wu Xue Wei / Wu Xuekai's work conference was held in the banquet hall. "Asahi Asahi, China Fashion Designer Creative Award" is a high-level event jointly sponsored by China International Fashion Week Organizing Committee, Japan Asahi kasin Corporation and Japan Asahi Asahi Textile Co., Ltd. The award is chosen by China's top ten fashion designers. The award aims to show the creative talents of Chinese excellent fashion designers with the influence of China Fashion Week and the high quality fashion fabric of "Bing Ba". The awards committee will select two winners of the June spring and summer and autumn winter series of fashion trends and fashion design works from the awards committee, and award the designers to participate in the China Fashion Week March and November respectively. "Golden Summit" designer Wu Xuewei / Wu Xuekai won the 2011 spring summer series "Asahi Asahi China Fashion Designer Creative Award".

Fashion week also attracts the enthusiastic participation of teachers and students. It has become a window for higher professional colleges to display teaching achievements and promote outstanding graduates, and become a platform for interaction and communication between teaching and practice. During the fashion week, the North clothing Raffles International College will hold a press conference on the design of the graduates during the fashion week. 32 outstanding graduates will attend the exhibition. This is the seventh exhibition of the graduates in the fashion week. {page_break}

　　 Two, exhibition of Art: crossover and integration

In recent years, the cross-border integration of fashion and other art categories has made designers and artists more interested. During this fashion week, you will see 3 exhibitions of cross border art, including 3 artists, such as Li Dangqi, Zhang Wei and Zhang Zhaoda, fashion and sculpture, fashion and painting, fashion and tea ceremony. Li Ting Qi is a famous fashion education scholar in China. As a professor and doctoral supervisor, he has a high degree of recognition in theory. However, what kind of design concept will be expressed in his design work is of concern. Situ An, director of the Royal sculptors Association and chairman of the British portrait sculptors Association, will be looking forward to interpreting this close contact with fashion. Zhang Wei is the first artist to use automobile tires as artistic creation elements and materials. This "Tang Jihe", a challenge to the "Automobile Age", will use our special materials and artistic ideas to show us a different cross art exhibition of "tire toys and fashion".

　 Three, special contest new and new talent

The Chinese Fashion Designers Association and the China Fashion Week Organizing Committee jointly organized famous brand and professional organizations to hold different design competitions with different characteristics. This reflects the purpose of China International Fashion week to serve industrial innovation and brand development, as well as the social responsibility of the China Fashion Designers Association and famous enterprises to "encourage and excavate new designers, nurture and support professional talents".

In October 25th, 12 excellent makeup designers from China and South Korea will attend the "Beauty Festival" 2010 China International Fashion Week make-up design competition sponsored by China International Fashion Week Organizing Committee and the Asian Fashion Federation Chinese Committee.

In October 27th, 40 sportswear and sports footwear designers from 16 provinces and municipalities in China and Germany will compete in the final competition of the fifth Cup China sports equipment design competition jointly sponsored by the China Fashion Designers Association and the Chinese Sports Association.

In October 28th, 20 designers from 13 provinces and cities across the country and their underwear design works with the theme of "Ming men's show" will participate in the 2010 "Cup" Chinese underwear design competition co sponsored by the China Fashion Designers Association and the international group.

In October 29th, 29 designers selected from the four sub districts in China took their design works with "green movement" as the theme, and participated in the final competition of the nineteenth China Cup and casual wear design competition jointly sponsored by the China clothing association, the China Fashion Designers Association and the International Trade Co., Ltd.

In October 29th, the China Fashion Designers Association and China Fashion Week Organizing Committee supported the "L&XF Cup" Ninth National Fashion Art Competition co sponsored by the fashion designer magazine and the men's clothing research and Development Agency (Asia) Limited. Meanwhile, the organizers of the contest held the exhibition of outstanding works of the fashion painting competition at D? PARK club on -11 1 October 24th. The works of 60 designers, including the winning works, will participate in the exhibition.

In October 30th, 20 designers from China, Hong Kong, Macao, China, Singapore, China, Singapore and China will compete in the second China Fashion Leather Design Competition sponsored by China Fashion Designers Association and Ying Ying Tai International Fashion Co., Ltd. with the theme of "self-confidence and heritage". {page_break}

　 Four, keynote speech - discourse power and influence.

On the platform of China International Fashion Week, some famous brands compete in the T stage to display new designs. More and more brands and agencies are also making full use of this media opportunity to host thematic forums, reception, news releases, academic seminars and professional lectures to consolidate and expand the social influence of brands, institutions and regions.

During the fashion week, 16 events will be held, including 2010 fashion forum series, various press conferences, media reception, international fashion trend talks and so on.

The fashion forum, jointly sponsored by the China Fashion Designers Association and the Municipal Economic and Information Committee, has been successfully held for 7 sessions since its establishment in 2004. This fashion forum is composed of student debates, cultural arts salons, fashion trend lectures and Fashion Awards. Debates on the topic of "fashion, pursuit of neutrality or return to nature" were carried out among the University of science and technology, and four teams. What should we think of the neutral trend of dress nowadays? Is it wearing our own clothes or fuzzy gender neutral mixture? What kind of guidance and reflection will we bring to fashion in the unprecedented tolerance and inclusiveness of fashion? We are looking forward to the debating rhetoric of the debates, and we hope that we can get new Enlightenment from it and arouse more attention to fashion industry. 2010 Fashion Forum, culture and art salon, distinguished guests from the famous fashion magazines, websites and media professionals and experts will focus on the salon theme of the "3G era" and the interaction with hundreds of scholars, designers, industry elite and news media on the scene. It will explain and discuss the characteristics of fashion communication under the background of 3G era, and thoroughly analyze the essence and significance of digital information dissemination.

Our company will bring us the latest research results and popular information on 2011/2012 autumn and winter international garments. This is the eighth year's professional lecture held by fashion company in the fashion week, which has attracted more and more professionals' interest and attention.

China International Fashion Week Organizing Committee and China Investment Co., Ltd. jointly sponsored the "TOREX" China Fashion Week 2010 annual cocktail reception and "cunn dress" press conference, V era, Wu Qingqing news conference, "endless origin - the highest state of the future tea ceremony" cross border art dialogue event press conference, "cup" Seventh China swimsuit design competition press conference, "ROSSINI Rossi" presented DORANHO, he Guo Gao fashion press conference, "L&XF Cup" Ninth fashion painting contest news conference, Asahi Asahi, China Fashion Designer Creative Award press conference, "big cup" leather design competition press conference and "Lotus poem" women's clothing press conference. In addition, the fashion week will also be held during the fashion week.

　 Five, professional selection -- Summary and commendation

Along with the annual awarding ceremony of China fashion fashion Monday, it has become the annual event of the year-end inventory of Chinese fashion industry and the elites of the industry.

At 20 o'clock in November 1st, China International Fashion Week 2010 awards ceremony will be held in China. The awards of best fashion designers, best professional fashion models, best makeup designers, best fashion commentators, best fashion photographers and so on will be unveiled.