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    Question: Is Your Image Worth Millions?

    2010/10/30 10:19:00 67

    Image Value

    Have you ever lost sight of someone for a little detail? Have you ever met a person who was touched by his professional temperament at the first meeting? Judging from the appearance, we have been very dislike for a long time. But in business activities, the other side is judging from your appearance -- your character, your taste, your strength, your quality, and even your company. Maybe you haven't realized that your image and details may be worth millions!


    In July 23rd, the first Hall of Cheung Kong business school invited He Bingyi, a famous personal image and business etiquette consultant, to do the image guidance for MBA.


      

    Personal image

    piece


    "Talk about the dress that you think is inappropriate in the workplace. Please tell the gentleman here to evaluate the woman and the woman to evaluate the man."

    At the beginning of the "business image" training, Ms. He Bingyi came up with an interactive topic.

    MBA enthusiastically spoke, the man said: "suspenders", "mini skirts", "perfume too strong"......

    The woman said, "black shoes with white socks" and "clothes have pleats"...

    How to create a perfect business image? Let's see the advice of the consultant.


    Man

    Business affairs

    Dress: formal is dignified.


    During men's business activities, formal clothing should be long sleeved suits, trousers, ties and leather shoes.

    Avoid wearing a T-shirt and jeans to negotiate with people. Shorts, sportswear and sneakers are even more inappropriate.


    *

    Man's suit

    How to wear it?


    Men's suits are divided into three buttons, 3 buttons and double breasted buttons. Double button suits are never outdated.

    In business communication, it is impolite to open a suit. Remember to buckle your suit button.


    Wearing a three button and double button suit can not fasten the bottom button. Believe it or not, you can try it at home, which makes you feel awkward when you shake hands and sit down.

    The double breasted suit suits a stronger man than the other two suits. When you wear a double breasted suit, don't forget to buckle all buttons.


    In the choice of the color of a suit, coffee will make you look tired. Gray and navy blue will be the safest color.


    Can you wear a shirt?


    This is a question of men's disdain.

    But there are still many people wearing the wrong shirt, so that their image is greatly reduced.


    Ms. He Bingyi reminded that when wearing shirts, we must pay attention to the sleeves must be longer than the coat about 2 centimeters.

    If your shirt collar has buttons, do not let it idle, buckle up is the most formal practice.

    In business activities, don't wear a round collar shirt.


    For color selection, be careful not to wear dark blue, dark olive, wine, and black shirts on formal occasions, because they are difficult to match with their coats, and the color is too deep to be dull.


    How do you tie your tie?


    Your tie should match the color of the shirt and suit, and the tip should happen to be in the position of the belt.

    Be careful not to wear too colorful or caricature necktie on formal occasions, which makes you feel frivolous and not dignified.


    When you are not using it, you should untie the tie knot and hang it up, do not fold it up; the pleated necktie can be hung in the bathroom, and the silk tie must not be washed.


    How do you wear leather shoes and socks?


    Men usually wear leather shoes with shoelaces on formal occasions, and rubber bottom is considered informal.


    The color of socks should be matched with leather shoes, dark blue, dark grey and black.

    Never go out in white socks and black shoes. You will notice that your eyes are focused on your feet, and then you will want to find holes in the ground.


    Ladies business dress: elegant, generous, not gorgeous.


    Women's formal business dress usually includes: upper and lower separate suits, long sleeved shirts, trousers or skirt skirts.

    Long skirts and dresses are not suitable for business occasions. Of course, wearing suspenders is even more taboo.


    Women's clothing is very diverse in color and style, but clothes available on formal occasions have many limitations.

    Clothes with zippers, short sleeves or sleeveless clothes are not suitable for business occasions.

    Besides, shirt forts are in skirts or trousers.


    About the choice of color, light gray, rice white, pink and blue are all suitable for summer color. Dark grey, navy blue and dark green are the colors of winter.

    On business occasions, it is best not to wear brown, yellow, orange, orange, red, white and pink clothes, which will make you look less formal.


    On the cooperation of shoes, formal shoes should be worn with shoes and shoes. Sandals, rubber soles and slippers are comfortable and beautiful, but they are not suitable for formal occasions.


    Attention should not be paid to accessories. Large ring earrings are not suitable for formal occasions.

    If you wear framed glasses, do not wear earrings that drop. They will make the eyes of the other person free from eyes.


    Would you carry a pair of silk stockings with you?


    When you wear a skirt, you must wear stockings. The proper choice is stockings or pantyhose. Low silk stockings are unwise choices. It will make your legs seem to be split into several ridiculous "Rainbow legs".

    Many women will encounter the awkward embarrassment of stocking when they are wearing stockings. How do they do it?

    If you can't find it or have no time to buy it, simply take off your stockings.


    Later, he also introduced an emergency method: put the hand cream or emulsion on the legs, so that the legs without stockings looked cleaner and smoother, but remember to smear them from top to bottom.


    Smell and know women


    Perfume can add extra beauty to your beauty and grace.

    But how to choose perfume and how much perfume is best? What is the highest level of perfume? Do you understand?


    He introduced that there are two kinds of perfume ingredients: animal type and plant type. The choice of flavor is generally based on personal interests. However, it is suitable for light days in the daytime, and can be used more strongly in the evening.


    Select the time.

    Choosing perfume is best in the morning, because at that time people's sense of smell is the most sensitive; it is best not to choose perfume after meal, after exercise, after illness or after smoking.


    Try the sweet spot.

    Sometimes, the perfume you use is very good, but it can only serve as your reference. When you choose perfume, you must try it yourself.

    Generally, the first test is in the left hand, and the second option is in the left arm.

    However, only 3 kinds of perfume can be tested at a time, and the number of trials will affect the judgment of aroma.


    Use fragrant parts.

    Where is perfume better? MS ho suggests: ear, neck, wrist, rear knee, thigh inside, hair and chest.

    The correct order of perfume should be: underwear, stockings, perfume, clothes and accessories.


    The highest level.

    The highest level of use of perfume is to make the shower, moisturizing lotion and perfume smell consistent, so it is best to choose the same brand products.


    Optimum capacity.

    It's better to be a small bottle of perfume, because the smell will be lost if the time is too long.


    Etiquette image


    The manager's business etiquette is a new subject of the Changjiang business school this year, talking about the original intention of opening this subject. The manager of the MBA teaching department, Zhu man, told reporters that we trained the future business elite. They will have a lot of business activities in the future. They have to deal with people from all walks of life, not only have business knowledge and management ability, but also have high communication ability and ability to deal with details. They should show professional and appropriate images. These are soft skills, and soft skills embody a person's comprehensive quality.

    Therefore, we have opened this course, not only to create them in business knowledge and ability, but also to package them in the image.


    [first meeting: how to introduce]


    First, Ms. He Bingyi, the speaker, image and business etiquette consultant, invited 3 students, A, B and C, to simulate the scene of mutual introduction.

    Among them, B and C met for the first time, and A introduced them.


    A:B, this is C, MBA of the Yangtze River Business School, my friend; C, this is B of XX company.

    Then B and C greet each other.


    Mrs. ho commented: "very well, C is a lady. In general social occasions, men should be introduced to ladies.

    But one thing, when introducing, I should introduce two people to my friends.

    It seems that there are quite a few things to do for others.


    Ms. He Bingyi suggested that 3 principles should be grasped in social activities: first, introduce men to women, first introduce young people to senior citizens, and first introduce those who are low to senior positions.

    At the same time, we should remember two points: first, introduce the full name of the person being introduced, and explain the relationship between you and him (her).


    However, in formal business occasions, there will be a slight change in the usual rules of etiquette.

    Generally speaking, we should follow the principle of low to high level, that is, we should first introduce the low position to the senior job holder.

    But one exception is that guests and officials are always more important than the leaders of the company, even though the latter is highly qualified.


    What should I do when I forget my name?


    Have you ever had this embarrassment: when you meet someone, you can't remember the name of the other person when you see him again, or you say something wrong about the other person's name? What do you do?

    Mrs. ho suggested that in such a case, it is best to admit your mistakes boldly. For example, you can say, I'm sorry, I just forgot your name. Can you say it again? Do not evade correction, because anyone will make mistakes, modesty, others will forgive you.


    What do you do when you are mistaken for a name? You may as well tell it directly to me: my name is actually * *, not * *, many people are often mistaken.

    Don't be shy.


    {page_break}


    When you first know foreigners, do not ask your name?


    Chinese people are accustomed to speaking your name when you are not familiar with each other. May I ask your name?

    But when you meet with foreign guests, please remember, don't ask this question. When both parties are not familiar with each other, they should start with self introduction. Don't sit on the side and wait for others to ask you what they are calling. They won't take the initiative to ask your name.

    In addition, when introducing a spouse, add his (her) name.


    {page_break}


    Can you shake hands?


    When Chinese people meet, they will shake hands to represent the sincerity of peaceful coexistence. Next, follow reporters to see if you can shake hands.


    When do you want to shake hands?


    In the following situations, remember the handshake: 1. meet or leave; 2. meet the acquaintance again; 3. visit your home or office; 4. meet with the host or be introduced; 5. when the business paction is successfully concluded; 6. when you are away from business or social activities.

    Ms. ho emphasized that when you were invited to an event, you should not just leave your thanks and leave. You should shake hands with your host and thank him for saying goodbye.

    But if it's a very good friend, you don't have to shake hands when you leave.


    How do you hold it?


    Shaking hands, very simple things, who will not? In many business occasions, the handshake is not only for your individual, but also for your company's image.

    For Americans, the first handshake is a sign: are you willing to make friends with each other?

    Next, according to the rules put forward by Mrs Ho, let's see if your handshake is polite enough.

    The proper handshake should be:


    1. eyes should be contacted.


    2. fingers should be stretched and thumbs up.


    3., hold the other hand to the tiger's mouth, not the finger.


    4., we must grasp firmly, but not too vigorously.


    5. shake the 2-3 round, do not accompany the whole conversation with the handshake.


    6. remember that shaking hands is shaking your elbow, not shaking your shoulders.


    What is the most taboo to shake hands?


    In communication rules, gloves with handshakes do not respect each other; in addition, when shaking hands with others, we should also pay attention to not only fingers touching fingers, or putting another hand in their pockets, not to shake hands with the left hand.

    At the same time, be careful not to cross handshakes.

    Of course, in order to show enthusiasm and respect, we should not only grasp the other's hands at the same time, or grasp the other's arm with the other hand.


    When women are introduced, do not respond, they should get up and shake hands with each other.


    Customer asks you to smoke, how to do?


    For people who are used to smoking, you may often be annoyed when you can smoke. MS Ho said, "always take care of others' feelings and ask yourself," do you affect others?


    Business occasions, when you want to smoke, first look around, if there is no ashtray, often implies that smoking is prohibited; at the same time, you have to ask the consent of the people around, ask if I can smoke, this is respect for each other.

    When smoking, don't smoke in the face of others. When you throw cigarette butts, if you don't have any ashtray, do not throw them in the peel or coffee saucers.


    Smokers should always pay attention to the influence of cigarette smell on the image. After smoking, they should wash their hands, brush their teeth, put their clothes in the bathroom to eliminate the smell, and remember to carry breath refreshing agents with them.

    Think of a smoky person, who would like to speak to you?


    In a client's company, if your client smokes, please suck, what do you do? Miss ho HSI Yi throws the problem to MBA.

    Someone said, "I used to smoke, too."

    Some people say: suck it up and respect customers.

    Others say, "no".

    Ms. He Bingyi said: the answer of many senior managers of big companies is: never smoke.

    We can't be influenced by customers.

    Shopping mall is a battlefield, and a small cigarette will expose many big problems.


    Subsequently, Ms. He Bingyi also reminded that if your customers smoke, do not remind customers: smoking is harmful to health.

    Because everyone is an adult and has his own judgement.


    Office Receptionist: guest first.


    How to be reasonable and appropriate in the details when visiting customers?


    In the traditional order, the former is respectable and the right is the largest; the three person is the honorable; the male and female counterparts should take the ladies as the priority.


    We should pay attention to the stairs, let the customers walk in front and let the customers walk behind them when they go downstairs.

    When you take the elevator, don't think it's polite to let the guests go first. The door of the elevator may be suddenly closed when you haven't entered. So the correct way should be to control the elevator in advance and let the guests out first when they lift the elevator.

    Close the distance by position


    Have you ever sat across the desk and talked to your host? Is there any feeling of being at a loss and being inferior? Remember not to leave your customers with the same impression.


    If conditions permit, you can set aside specialized talks, or two chairs across from your desk.

    Be sure to come over from your desk and do not let it become an obstacle to communication with your guests.

    If the guest is over two, you'd better talk to the conference room.


    At the same time, he reminded that when receiving customers, be careful not to put important documents on the table.


    Business visit: how to do it properly?


    If you want to visit a client, remember to make an appointment in advance. When you visit the day, you should contact the interviewee for a second confirmation, so as to prevent the other party from changing, and at the same time, it is a reminder.

    Don't forget to bring your business card. Punctual arrival is the basic rule.


    He reminded that when arriving at the other company, we must not rely on the tall and arrogant customers, but should respect the rules and regulations of the other companies.

    The norms of meeting etiquette are indispensable.


    After arriving at the other company, you should first introduce yourself so that the receptionist can help you in time.

    When you are introduced into the reception room, remember to express your thanks to the guide.

    If there are other business matters, you should notify the other party early, so that the other party will be prepared, rather than watch the watch continuously during the talks.


    During the talks, pay attention to the fact that colleagues do not whisper in private. If there is a problem that we should discuss with each other, it is best to propose to the customer that time should be discussed.

    We must avoid making internal discussions in front of customers in their own dialects or in their own languages. This is a very disrespectful expression to customers. We should pay attention to using the agreed language.

    At the end of the talks, we must thank each other for this time and opportunity.


    Personal appearance: details determine face


    As the saying goes, "clothes are made by man", but imagine how you feel if you see a person wearing a high class suit, but his face is covered with glossy and stubble. Therefore, good clothes only match with neat appearance, so that they can be decent and generous.

    At the end of the training, Ms. He Bingyi put forward several suggestions on personal modification.


    1. hairstyle


    Keeping a neat, relaxed hair style is the basic etiquette in business communication. Women with long hair should put their hair up or dish up to show the whole face. Do not have dandruff.


    Warm tip: it is better to wash up every morning after getting up and shampoo with shampoo to make the hair clean and fresh.


    2. skin


    Care should be taken to keep the skin clean and not to look shiny or vicissitudes.


    Warm tip: a man with a beard growth can take an electric razor with him, so that he can deal with the new stubble quietly after lunch. When facial acne is produced, it is best to stop all facial massage.


    3. nails and fingernails should not be too long and sharp. Proper use of nail polish or nail polish is appropriate, but not too much. If your nail polish is too bright, it will be considered undignified.


    In addition, you can only wear a ring on one hand. Don't hang your cell phone on your chest when you go to a formal occasion.


    4. oral hygiene


    Your breath will keep your customers away from you, so it is necessary to bring mints, mouth fresheners or mouthwashes with you.


    Warm tips: you may wish to prepare a set of dental appliances in the office. Brushing your teeth after meals is both healthy and refreshing. However, it is best for women to use mini suits and small mouthwash cups to prevent water from getting dirty clothes.

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