The Asian Games Contain Unlimited Business Opportunities; &Nbsp, The Market Plays A War Of Gunpowder.

In fact, closer to the opening of the Asian Games, the atmosphere of business war in Guangzhou is thicker.

Not long ago, the new business district of Guangzhou, which was centered on Baiyun New Town, was widely noticed because of the Baiyun Wanda Plaza Investment Promotion Association and the 5 investment promotion Workshop on the apron.

Both have indicated that they will open before the opening of the Asian Games.

This will bring good development opportunities to Baiyun District.

The strong combination of Wanda Plaza and No. 5 parking apron, coupled with other supporting businesses, has a high degree of industry concentration, which is conducive to promoting the urbanization process of Baiyun District and gradually changing the relatively small and chaotic commercial facilities in Baiyun District.

It can be seen that Wanda Plaza signed a contract with WAL-MART, Gome, Shi Fu Lan, Watsons and so on at the investment promotion meeting, plus the group's thousand department stores successfully signed with Ferragamo, Versace (leather goods), Elizabeth Aden and so on, so that not only the main store already accounted for 70% of the square area, but also had considerable appeal in the brand.

The 5 parking apron is not inferior. It has not only 1000 square meters of aviation concept hall, but also signed up for the first child professional experience Park in Southern China District, "week 8 town", and first introduced GUCCI in Guangzhou.

The business upgrading of Baiyun District is near, which is very inspiring.

However, it should not be overlooked that Baiyun District has been focusing on the development of specialized markets such as leather goods, and retail business has been a short board.

Although the professional market has gathered a large number of migrant population in Baiyun District, the consumption concept needs to be improved, and the consumer market needs to be nurtured.

All of these conflicts with the high-end positioning of Wanda Plaza and No. 5 parking apron.

Luckily, the extension line of Guangzhou Baiyun Airport line 2 and metro line will be connected immediately. These two projects have just passed through, which makes it possible for the urban consumers to consume in Baiyun District.

Of course, there are risks.

After the opening of Guangzhou BRT express line and Metro Line 5, it was expected to bring business to Whampoa's business and bring opportunities to Guangzhou's commercial development.

In fact, at least, at present, it has not yet attracted a large number of consumers outside the region, but has caused a certain degree of outflow of consumer groups in the region.

The reason is that there is still no strong enough retail business center in Whampoa.

But Baiyun New Town this time, "double MALL" with the "play", the strong ability to collect guests, let people expect the future of Baiyun District.

New faces bring new vitality

A few days ago, the Guangzhou economic and Trade Commission has made a high-profile announcement that there will be 15 shopping centres striving to open before and after the Asian Games.

These projects include Wanda Plaza, Tai Koo Hui, friendship West Tower (state gold shop), five parking apron, High German land Plaza, four seasons MALL, Xicheng Du Hui, Wan Ling Hui, sun Cheng square, Pearl River New Town Underground Central Shopping Center, etc., adding more than 1 million 200 thousand square meters of commercial area.

In May 30th, fashion Tianhe also held investment promotion, and announced that it would open the door before the Asian Games.

Not only is the fashion Tianhe City, but also the Asian Games before the opening of the business there are Wan Ling Hui, Tai Koo Hui, the three are located in Tianhe Road.

These "novice" on the way to Tianhe business circle are quite competitive, including the first entry into Martha's department store and OLE supermarket in Guangdong province. The luxury brands such as LV and HEMERS have been greatly expanded, and ZARA, the fast fashion leader in the world, is a bit of a bit.

Once completed in the Asian Games, Tianhe Road will be colorful.

On the other hand, the department stores and shopping centers, which are already densely packed on the Tianhe Road, are gathered by strong hands. As the first business circle in Southern China, the status will be more unwavering.

With so many shopping centers coming into being, can consumers agree to accept whether they are going to open space in one or two years? In this regard, Huang Wenjie, chairman of Chu Rui business consulting company, also said that compared with Beijing and Shanghai, Guangzhou's commercial concentration is not high.

With the improvement of the economic strength of Guangzhou people and the change of consumption structure by the floating population, the image of "heavy eating and heavy wear" of Guangzhou people is changing, and consumption is becoming more and more individualized.

He said that Guangzhou is not a high-end consumer power, but a lack of high-end consumer places; at present, the relatively homogeneous commercial elements of the mainland are really difficult to meet the needs of Guangzhou people, and the emergence of new investment entities and commercial properties will inject new vitality into the business circle.

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The new shopping blueprint is expected.

Guangzhou has the reputation of the Millennium commercial port. Even if the Asian Games can not bring strong economic benefits to the retail industry, it will also play an important role in promoting the future economic development of Guangzhou by improving the city's commercial and cultural facilities through the opportunity of the Asian Games.

The number of shopping centers that explode rapidly will not only form direct competition on investment, but also compete for business circles.

Insiders pointed out that from the current market, Jiangnan west commercial circle is still short of large stores, and Beijing Road commercial circle is short of brand establishment and brand duplication, and the consumption level of Kang Wang Road business circle is low.

With the rise of the new business district, such as Baiyun New City commercial circle, Zhujiang New Town commercial circle and Panyu train station, Guangzhou's commercial pattern will enter the period of changing dynasties.

The reporter has learned that this year's "Guangzhou large and medium-sized retail business network development plan", Zhujiang New Town will focus on the development of landmark high-end business gathering area, Baiyun New Town area into a modern business culture gathering area, Panyu south station to cultivate eco theme business and trade gathering area.

As for Tianhe business circle, Tai Koo Hui will take part in the international first-line brand, and it will also change the situation of Tianhe business circle without high-end shopping malls.

However, whether the status of Tianhe business circle of Guangzhou's first big business will be replaced by the newly rising Baiyun New City business circle and Pearl River new town business circle, Sun Xiong, President of Guangdong chain operation association, however, has a negative attitude. "Tianhe business circle is an irreplaceable Guangzhou window business circle. The IT, finance, business headquarters effect and intensive community environment that many years have formed can not be replaced by other business circles."

Sun Xiong said that at present, Panyu south station and Baiyun New Town have two obvious injuries.

The business of Pearl River new town is short of accumulation. Commercial property is mainly based on supporting podium business. The scale is small and scattered, which is not conducive to the formation of consumption habits. However, the Baiyun New Town commercial circle is dominated by floating population and lacks high-end consumers. Of course, the potential of these two business circles is still very large. "The rise of a business circle is not to replace which business circle, but to give full play to its unique characteristics.

I believe there will be a new shopping map in Guangzhou in the next 10 years.

Boost the development of Guangzhou's service industry

At present, Guangzhou's economy has entered the pformation period of optimization and upgrading. The proportion of the third industry in GDP has increased from 29.74% in 1978 to 60.85% in 2009.

Generally speaking, when the value added of the third industry accounts for more than 70% of GDP, the economic and industrial structure will change qualitatively, and the urban economy will also enter the post industrial economic era dominated by the service economy.

From the perspective of the 12th Five-Year plan, Guangzhou and Guangfo Zhao were promoted together.

Guangzhou is playing down the role of industrial competitors and planning the pformation from product production economy to service economy. It has become a promoter of joint development and cooperation in the Pearl River Delta region.

Guangzhou, which has a history of commercial ports for thousands of years, is a constant soul.

Guangzhou vigorously develops the modern service industry, constructs the international trade center, is Guangzhou's historical status and the development superiority decision, is also the Pearl River Delta city group's common demand calls.

Obviously, the Asian Games will greatly promote the rapid development of modern service industry in Guangzhou and optimize the industrial division and cooperation in the Pearl River Delta region.

For the retail industry in Guangzhou, the Asian Games will also be an excellent opportunity for development.

How to integrate the East Asian Games with the world's retail industry and build Guangzhou into a truly shopping paradise is a topic of concern to the industry.

In recent years, the status of Guangzhou's central city has been strengthened, and it has been mutually reinforcing with the upgrading of the Millennium merchants.

With the construction of new infrastructure such as the new airport, Guangzhou International Convention and Exhibition Center, Nansha harbour, Pearl River New Town CBD area, train south station, Asian Sports Village and other major infrastructures, Guangzhou will be established as a national central city for a long time in the future.

The rise of the new Tianhe business circle in Guangzhou and the upgrading and upgrading of the nine traditional business circles in Beijing road and the upper and lower levels have emanated great radiation force in Guangdong's "one day life circle", especially the Pearl River Delta's "one hour life circle", attracting more and more foreign customers to come to shopping and consumption.