The Price Of Raw Materials Soared And Businesses Promoted &Nbsp; Where Did The Discount Down Clothes Go?
Affected by the international market, the recent domestic market down prices have risen sharply. At present, the white duck has been up to 260 thousand yuan / ton from last year's 80 thousand yuan / ton (90% white duck down and no duckling). At present, with the gradual cooling of the weather, the autumn and winter clothing market has gradually entered the selling season. However, it is unthinkable that the price of the down jacket has not risen with the rise of the down price. Although the down sale of the down sale clothing is mostly bottled, but its price is unbelievable.
Major trade in Zhengzhou
market
More attention has been paid to the down sale garments for sale.
From the information feedback from the market, these low season anti season down coats are hidden in many "tricky clothes". Their prices are discounted and the quality is also greatly reduced, which leads to many consumers' questions and complaints.
Status quo: down prices soaring, down jacket is promoted at a low price.
In early 2010,
Europe
When the alliance held a summit in Brussels, most of the twenty-five member states indicated that there was a serious shortage of supply in the domestic down market.
For a time, the international feather and down market trend has become the focus of attention of all garment producing countries, and the down price has also been launched.
As far as our country is concerned, the price of domestic feather and down continues to rise due to the fact that the international feather and down market is in short supply.
Take the white duck down as an example. The eiderdown has increased from 80 thousand yuan / ton (90% white duck down and no duckling) to 260 thousand yuan / ton now, and many down garment manufacturers will offer 28 to 290 thousand yuan / ton when the price is quoted.
Faced with this situation, there is an analysis of the industry, this is the eiderdown manufacturer's bragging speculation, intentional pressure to raise prices, this year in April and May in Sichuan, Guanghan, Jianyang and other places of high price speculation is a good evidence.
Admittedly, no matter whether the raw materials of the raw materials such as raw materials are in short supply and the price is constantly rising, or the wanton speculation of the down production manufacturers, the soaring price of the down products has been an indisputable fact before the down garment manufacturers.
However, what is unthinkable is that
Down
At the same time that the price is soaring rapidly, many down the clothing dealers are looking for a good time to turn the weather down. They have started the off season discount sale promotion, and the price is too low to be believed.
According to the good timing of the National Day Golden Week Clothing promotion, the survey found in every major clothing market and clothing supermarket in Zhengzhou, except for some clothing shops on both sides of the urban roads, all the clothing centralized shops in Zhengzhou have carried out the discount sale of the down garments without exception.
Among them, many shops and stalls near the small town of Fu Shou street, the 27 District railway station, are the main categories of goods, and the prices are generally between 50 - 80 yuan, and the price of some children's down clothing is as low as 18 yuan.
The clothing business buildings such as silver base, Tian Rong fashion city and so on are also full of many unnamed brands of down coats. Among them, the silver based first floor and the Tian Rong fashion city are on the first floor, which have previously been mainly engaged in clothing accessories, and have also added many sales outlets for down coats.
However, what is even more surprising is that even the Jin Rong commercial city, which was originally built on the other side of the silver based commercial building, was mainly distributed by the trousers industry, and there were 00 scattered shops in the surrounding areas.
Similar to the clothing market near the 27 District railway station, the discount clothing in the Phoenix Palace clothing market near Chengdong Road near Chengcheng city is also booming.
Dehua's pedestrian street, Baisheng, Shanghai City, Tai Shang New Mart and other shopping malls also have well-known brands of down coats at discount, usually three to forty percent off, some of them are as low as ninety percent off.
Survey: pay attention to the quality behind discount
"Compared with last year's winter clothing market, the market price of winter clothing this year is relatively low by about 20%, and the price of the down jacket will be lower than that of previous years."
In a winter clothing sales shop near fu Shou street small commodity city, Mr. Cheng Cheng said that in combination with the experience of running winter clothes for 6 years, Mr. Cheng believes that this year is the most competitive year for Down garments.
First, the time of listing is early; two, the price is low; moreover, there are many brands.
Asked about the reasons for this situation, Mr. Cheng said he did not quite understand it. It is said that this winter will be relatively cold. Down jacket is the industry that relies on heaven. So there are more enterprises and competition is relatively fierce.
According to observation, Mr. Cheng's clothing store has two brands of down garments, namely "Ai Yi" and "Pengfei". These two kinds of down coats are found in the middle part of the collar, including "high-grade feather clothing" and "fine down jacket". They have not seen the logo, origin, cashmere volume, specifications, batch numbers and so on. Afterward, several shops in Fu Shou Street distribute down clothing, and the survey results are basically the same as those of Mr. Cheng's.
- Related reading
The Quality Of Famous Brand Clothes Is Not Qualified &Nbsp; What Can We Do To Retain Customers?
|- Boss interview | Liu Shengyi's Five Experiences In Marketing Chinese Enterprises
- Market prospect | Ministry Of Commerce: In 2014, Clothing And Other Consumer Markets Have Great Potential.
- Foreign exchange trend | 人民幣兌美元匯率開(kāi)盤報(bào)6.1858
- Industry dialysis | China'S Apparel Industry Is Entering A New Round Of Change.
- Departmental notices | TDC: Hongkong'S Exports Are Weak, And Its Export Growth Is 5.5% This Year.
- Foreign trade information | 國(guó)內(nèi)的消費(fèi)需求迅速膨脹 傳統(tǒng)外貿(mào)企業(yè)危中尋機(jī)
- Macro economy | The Greater Turbulence Of Exchange Rate Will Come From 2014 To 2015.
- Financial Dictionary | Commercial Prepaid Card Pformation Fleeing Grey Area
- financial news | Tencent Strategic Stake In Wechat Jingdong Import Value Geometry?
- regional economies | Guangzhou Department Store Sales Are Rising Slightly, But The Department Store Industry Is Still Weak.
- Down Jacket Is Often Thousands Of People. Who Caused It?
- Analysis Of The Underlying Causes Of Rising Clothing Prices This Winter
- Taizhou: The Cotton Price Of The Bride Price Has Doubled &Nbsp, And The Price Of Autumn Winter Clothing Has Doubled.
- The Quality Of Famous Brand Clothes Is Not Qualified &Nbsp; What Can We Do To Retain Customers?
- Hangzhou Trousers Association And Jiangxi Garment Technology Institute Cooperate Recruitment.
- Single Product Lacks Scale &Nbsp; Hainan Outdoor Clothing Market Is Weak.
- Trial Production Of High-End Tourist Shoes In Fugou County By The End Of The Year
- 80 Golden Monkeys Will Rise To 10000 Yuan.
- Shoe Production Base, Xian Jin Town, Shoe Enterprises, Collective Bargaining, Staff Income
- Standard Setting Of Raw Silk Electronic Test Method