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    Making Embroidered Shoes Becomes A Cultural Industry In He Village.

    2010/11/16 17:34:00 92

    Embroidered Shoes And Village Culture Industry


      

    He Cun Xiang

    Located on the northwest edge of Tonglu County, it is one of the most remote mountain towns in the county.

    The township has a total area of 122 square kilometers, with 6 administrative villages and a total population of over 1 million people.

    In 2007, led by the Shangcheng district government, the city management office, the city Mobile Corporation, the Qing Po Street, Wahaha Group, Donghua chain group, Zhejiang Honest group, Guangming Middle School and other 7 units jointly formed the "Lian Xiang Jie village" helping engineering group. In the three years, they invested a total of 3 million 533 thousand yuan to help fund and aid the project.

    This year, the help group will invest 1 million 250 thousand yuan for the rural infrastructure, economic development, social undertakings, poverty alleviation and assistance of Hehei village, and invest 2 million yuan for the construction of new heheun village kindergartens and rural housing reconstruction and pilot projects such as "public support for the construction of the people's Republic of China".


      

    Embroidered shoes

    It is a folk handicraft with unique characteristics in He village. It originated from the Tang Dynasty in Baoying, but it is also at risk of being lost.

    After helping the group understand this situation, they gradually invested more funds in the excavation, development, research and protection of the embroidered shoes in the village. In July 2009, they helped the Tonglu village embroidery station to develop the Research Center for embroidered shoes.

    At present, there are over 400 local artists making embroidered shoes, and the production of embroidered shoes has become a cultural industry in He village.

    While increasing investment in support, Shangcheng district has also actively promoted the participation of cultural and creative enterprises in embroidered shoes.

    Design innovation

    We also invite experts and masters to guide the protection and production of local embroidered shoes. We plan to strive for 2015 to help local enterprises develop 4 special embroidered shoes enterprises, produce tens of millions of output value, form scale production and establish characteristic brands, so that he village can become an important base for producing embroidered shoes in the province and even in the whole country.

    As a strong cultural area, Shangcheng district also makes full use of the existing public cultural facilities, and expands the influence of the embroidered shoes of the village with digital display technology. It also organizes the folk artists and embroidered women performing teams of the village embroidered shoes, and actively participates in the various folk activities in the upper City, so that the embroidered shoes of the village can continue to be famous.


    On the basis of the existing "joint villages and villages", Shangcheng district has continued to innovate and plan cooperation between different districts and counties.

    In recent years, many enterprises in the city have actively expanded their space and implemented industrial pfer. Enterprises have made contributions to the local economy, taxation, employment and so on, and have achieved a win-win situation.

    If Wangjiang group set up Hangzhou Huaxing Industrial Company Fuyang branch (set up a small management committee), the total investment of 150 million yuan to help more than 400 local farmers to solve employment.

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