Women In The Autumn
Thinking of an old acquaintance on seeing a familiar scene
Women's wear is the flagship brand of Zhejiang impression industrial Limited by Share Ltd.
"Pale green, White Dew is frost.
The so-called "Yi Ren, on the water side", this sentence from the beautiful poetry of Book of Songs, describes the people's persistent pursuit of good love, but it is also impossible to see the melancholy mood. It deduces to the modern "Akimizu Ito" women. It is a group of urban women who are intellectually motivated, pursue romance, maintain a conservative attitude towards new things, but are easily influenced by the media and pay attention to fashion. The brand of Akimizu Ito is positioned in such a group of urban women. The designer, through graceful and romantic design and expression, fully deduces the fashionable classics and exquisite elegance of the target consumer groups.
Lady dressing
Style.
One
Join in
Basic requirements of partners:
I have strong desire for success, enthusiasm and dedication, and have some marketing experience. I can devote myself wholeheartedly to the franchise business.
Second, we must recognize the headquarters concept and management mode, and obey the unified management of the headquarters in China.
Third, join the general agent / directly affiliated franchisee to operate independently, own profits and losses, independent accounting, and receive the guidance and supervision of headquarters in image management and business.
2. the company stipulates:
General agent: margin 30 thousand, affiliate gold 50 thousand.
Direct affiliate: margin 20 thousand, affiliate gold 5 thousand.
All customers must be decorated according to the unified image of the company.
Reward policy: according to the annual incentive policy changes, we need to communicate at that time.
3. shop requirements:
(1) the store area is more than 60 square meters, and the door width is more than 6 meters. The shopping mall area is over 50 square meters.
(2) the choice of outlets in the main commercial streets of the city, the number of street people is greater than 400 persons per hour, and the target consumer group is above 120 persons / hour.
4. joining the hotline:
(1) please call 0571-88153236 or 88150972 if you have not done so.
Application steps
1. purpose: in order to standardize the process of customer joining, improve the success rate of customers joining.
2. scope of application: this process is applicable to new and old customers.
3. power and responsibility:
3.1 vice president and vice president of marketing: responsible for approving the franchise contract.
3.2 marketing department: responsible for the franchisee inspection and negotiation after signing.
4. operation content:
4.1 introduction:
(1) the marketing department inquired about the location of the volunteers.
2. Only one direct franchisee in each city is allowed:
(1) if the volunteer city is directly affiliated with the company or the regional Corporation operates independently, the marketing department will leave the volunteer phone and other contact information.
If the volunteer city is not directly affiliated with the company, nor does it belong to the company itself, the marketing department will inform the franchisees by fax or EMAIL.
(mail company investment manual)
(3) to join the regional head of the volunteer area to provide relevant market information to the marketing department.
4.2 fill in the application form:
If the volunteers are able to accept the terms of joining the company, the marketing department will expand its membership to fill in the application form (see application form) and other relevant information (such as investor profile, market assessment report, photocopy of the business license, and photocopy of the investor ID card to the marketing department).
4.3 visit franchisees
4.4 expand the volunteers who decide to be eligible to enter the negotiation process:
(1) the marketing department has invited volunteers to come to the company to talk about the contract.
(2) the marketing department expands the details of joining with the volunteers, including: joining in policy, opening time, opening decoration, quantity and variety of the first batch of goods (such as the list of goods provided by the commodity Department), opening activities, company image products and so on.
3. If the negotiation fails, the marketing department will extend the charge of the head of the Department to handle the refund of the customer's inspection margin.
4.5 remittance signing:
(1) under the circumstances of successful negotiation, the marketing department extended the volunteers to enter the corresponding amount in the designated accounts according to the conditions of joining the franchise (including the joining money, the first payment, the prop money, and the margin automatically pferred to the margin).
2. The marketing manager signed the franchise contract with the volunteers.
Third, the franchise contract must be approved by Vice President and vice president of marketing.
5. continuous improvement:
5.1 once the company's development needs to update or need to change the contents of the "customer's operation instruction", the marketing manager convene the relevant personnel to make a meeting to determine the details of the change, and submit it to the vice president and vice president of marketing for approval before it can be implemented.
5.2 the marketing manager is responsible for the maintenance and guidance of this work instruction.
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