The Queen Of Night Club Is In Charge Of Versace Fashion Empire.

VERSACE Versace clothing brand was founded in 1978 by Mr. Gianni Versace, a fashion master. VERSACE Huang kingdom is today's international hot and leading fashion trend clothing brand, the symbol of Huayi magnificent. In 1997, after the death of the brand founder, her younger sister Donatella Versace became the design director of the VERSACE group, taking up all the design work with Medusa logo brand.

Donatella, who has been working closely with her brother, has participated in many brand advertising promotion projects, and has worked with world-famous photographers Richard Avedon and Bruce Weber.

Donatella Versace, once the queen of Party, has now become the leader of the fashion kingdom, and is teaching the next generation of designers how to grow up in the fashion stage. Versace always strives to remain independent in this perilous fashion industry. Versace's greatest talent is that she overcomes all the ability and courage to adapt to reality. After the new CEO Gian Giacomo Ferraris came into power, the development momentum of the company was more intense than ever before, and sales volume in both retail and wholesale markets had been greatly improved.

Donatella Versace is not talking about the past or even now, nor is it a conference of a movie. She brings her vision to the future -- what she owns, her company, and her fashion industry. At her recent dinner, she invited nearly 100 young designers and friends to celebrate the launch of the Central Saint Martins Fashion Fund. Central Saint Martins, the famous fashion academy, will move to King's Cross next year, and Versace has donated 20000 pounds to set an example for fashion celebrities. Of course, this national institution is also desperately in need of government support.

"Young people like Versace because of its boldness. Our work is never safe and never sticks to trendy. In the 80s and 90s, people wanted to get the design of avant-garde, elegant and petty bourgeoisie, and the arrival of Gianni broke the rule. His design was unique and made the wearer shine. " Although the word "Fabulous" has been used up, the word is still the original intention and essence of the brand.

"A young designer gives us a new perspective and fresh blood. The environment of fashion industry makes young designers difficult. The planning, marketing, product planning and pricing we are talking about are huge and difficult to accept for a young person who has just left school. In my opinion, the pressure of fashion on the fashion industry has been affected by the pressure of fashion in the past 10 years, but it may change. If I want to give advice to young designers, I want to say that we should stick to our dreams, fashion dreams, and then help others realize their fashion dreams. Of course, they should also live in the real world and learn to find a balance between reality and ideal. Versace said.