Fashion Designer: What Kind Of Communication Platform Is Needed?

This year's China

Especially lively: Guangzhou, which hosts the Asian Games, is known as Asia's largest.

"Take the world's attention to the opportunity of World Expo in Shanghai, and hit Shanghai in Shanghai style.

Zhou opened the curtain ahead of schedule, followed by China's 16 consecutive international conference.

Debut.

In a large country with different regional economic and cultural backgrounds, how many

It is not important that it is important whether our fashion week can aggregate China's fashion design innovation power, whether it can attract overseas brands concerned about the Chinese market, whether it can reveal the trend of the Chinese culture of the growing prosperity of the economy and culture, whether it can spread Chinese fashion culture and influence international consumption, whether it can inject vitality into the innovation and development of China's garment industry, and whether it can be China.

Consumer market set up a weathervane?

Fashion is the innovation element.

Zhou platform, exchanging innovative design ideas, spreading fashion culture, exploring local design masters, promoting industrial innovation and development, and promoting fashion consumption. The fashion week around China is quite different from the famous international fashion week.

But what kind of design culture exchange platform does China need to develop in order to enhance the influence of Chinese design on the international market and enhance the cultural and artistic innovation of Chinese fashion brands in cross-border integration to enhance the attention of China and even the international community to China's fashion culture? The fashion week of China is learning from the successful experience of the four international fashion week, and how to create a unique Chinese fashion platform? There are many topics to be discussed.

Deducing real emotions

innovate

It is a historical task for the designers of Chinese clothing industry to excavate the essence of the national cultural treasures, innovate the traditional Chinese culture with modern fashion language and enhance the international fashion discourse power of the Chinese nation.

We are delighted to see that the famous designer, Bo Tao, who has been silent for many years on the stage of fashion week, will apply the study of Chinese ink and wash culture to fashion design innovation. He takes the elements of Chinese painting as the source of inspiration and material, and makes the five generation, yuan, Ming and Qing Dynasties his works, which are printed in silk, satin and wool by German digital, British inkjet and Italy dyestuffs. Through the collision and blending of classical culture and modern fashion, Chinese people's feelings and Oriental philosophers are displayed.

Bo Tao's spirit of fashion exploration for the essence of Chinese traditional culture is in recent years.

T is rare and more moving.

China International Fashion Week as a national fashion authority platform, if we can strongly praise this innovative spirit, we believe that not only will we wake up more designers, teachers will enrich the national spirit and culture treasure as a design innovation, but also wake up those who are still floating in the enjoyment of magnesium lamp to follow, rely on stunt gimmicks, but do not work hard for fashion designers themselves.

In the China International Fashion Week's award list, although there are no waves, Deng Hao persisted in making persistent innovations in knitting and weaving design language, creatively combining the Chinese and Western architectural texture with classical patterns and color dreams, creating a famous designer of Chinese knitted fashion fashion. Deng Hao's diligent and diligent quality in the edition style, and the design of the new aristocratic style of the men's wear designer Wang Yutao were all praised by the China fashion week. The above shows that the design culture on the Chinese fashion design stage which is developed from "made in China" to "China" is urgently needed.

stay

In the meantime, I witnessed the top 8 executives of Japan's Asahi Asahi group, a world top 100 enterprise, focusing on a Chinese designer who designs 2011 autumn and winter fashions with Asahi Hua fabric, listening to the designer's innovative ideas in detail, introducing the technological characteristics, cultural characteristics and delivery process of Asahi's surface accessories.

If this sincerity can become the normal state of the chain between Chinese textile and apparel industries, between designers and clothing brands, between brand operators and consumers, why should the development and innovation of China's fashion industry not come from the circle culture of each government?

Unique China

It is more attractive to the world.

China's fashion design culture exchange platform does not need to be built on the basis of the international "four big fashion week" standards. It meets the needs of the industrial development and meets the actual needs of the Chinese design forces that are urgently needed to improve. This is the key to the future development of China Fashion Week.

During the China International Fashion Week, the China Fashion Association and China Textile Information Center hosted the 2010 China modern fashion design exhibition and the Chinese fashion design invitational tournament, which also attracted the attention of Chinese fashion designers and media. Designers who participated in the design exhibition and creative exchange design thought did not need to prepare dozens of sets of works, and did not need to prepare a huge amount of conference funds. However, the combination of static display and dynamic performance was in line with the current domestic designers and university design forces to participate in the design and communication needs.

Around a need for innovative elements, many different designers gathered together with different design languages, different innovative means and different ways of expression to deduce the same fashion idea. In the 60 years of the founding of new China, the fashion design community tried this kind of design culture communication mode.

This way is able to gather more powerful Chinese fashion innovation strength through the fashion week platform. The recommendation of excellent designers and fashion companies in fashion week cooperation will enable fashion week to become buyers, franchisees and consumers to understand the brand culture and get the fashion idea window.

According to the changes of economy and culture in the times, according to the actual demand of fashion industry development, can China Fashion Week join hands to create a cultural mechanism to condense Chinese fashion power, innovate the evaluation mechanism of Chinese fashion design, and create the criticism system of Chinese fashion culture.

Strengthening the Chinese spirit is the responsibility of designers.

Our country is a big country in clothing production, export, trade and consumption. The prosperity of fashion design culture is the foundation of the qualitative change of the national garment industry and the foundation for our country to lead the international fashion trend.

Compared with the international fashion week, there is still a big gap between our fashion week.

But the rapid development of China's economy has made China the backbone of international fashion.

Along with the establishment of China's leading position in the global fashion industry, with the development of the national economy, the Chinese market has become the focus of world fashion. China Fashion Week, like the international fashion week such as Milan, Paris, London and New York, has become the birthplace of the international fashion and popular culture rapidly. It has become the focus of attention of the international fashion society. It also requires us to make the development and innovation of China fashion week as an important cause for China's fashion and nation building industry.

China's fashion week can create a cultural cohesion mechanism with the support of the government, and gather up all China's fashion planning power, fashion design power, fashion industry strength, fashion brand strength, fashion media force, fashion culture power and fashion idol group. Focusing on promoting the series of fashion culture activities with Chinese fashion culture as the main body, and jointly innovating the series of Chinese fashion week series, it is the important responsibility of the state and industry organizations to carry forward the national cultural spirit in the economic and cultural construction, to build the image of Chinese civilization and fashion, and to influence the world with Chinese fashion culture.

Slowing down the rhythm of making famous teachers in fashion week, enhancing the professionalism of national design honor, guiding the design personnel to comprehend the profound thinking and social value contained in Chinese design culture elements, and understanding the dialectical attitude of Chinese traditional culture to the innovation of design content and form are the contents that all garment industry organizations need to actively pursue.

How to guide the design force to find the gap in the brand design culture in the competition with the international counterparts, change the design personality of the brand gene is not clear, and speed up the brand culture and fashion spirit in the innovation of changing the single design to the brand dress style. Stepping forward from the product design to the creative design era is the urgent problem that many brands need to solve now.

Building China's fashion discourse power is a national strategic project to mold the national image with cultural essence and enhance the cultural status of China on the international fashion stage.

The spirit of Chinese fashion design innovation, praising the spirit of free innovation as the fashion design art form, has led the Chinese fashion design corps to fulfill the ecological responsibility, moral responsibility and cultural heritage responsibility entrusted by the Chinese designers in the design innovation. The Chinese fashion week needs to evaluate the designer's outstanding contribution to the industry, the market, the profession and the fashion culture from the point of view of market, technology and culture. This is whether China Fashion Week can establish the authority of respect for fashion design art. Whether the popular culture advocated by China Fashion Week can influence the times, whether the Chinese fashion week's praise of design art and business can promote the development of the industry, whether the fashion week of China can become the fashion platform of Chinese fashion authority, and whether it can become the fashion platform of Chinese fashion authority, and whether it can become the fashion platform of international attention. Praise and reward