Sports Brand Outdoor Leisure Shoes Become Street Fashion
Bright and bright POLO shirt, exaggerated tight T-shirt, tennis skirt with self-cultivation cut... If you see these leisure symbols with fashionable elements in a famous sports brand store, please don't be surprised, because this is the prevailing trend of sports brand now -- Sport and leisure fashion. The Bailian (Shanghai city) shopping center, which is about to celebrate its birthday in December 18th, is the leader of this trend.
outdoors Sports into new heights
Sports and leisure pursuit fashion Becoming mainstream
When consumers show more diverse needs for quality life, outdoor sports, which are interesting, participatory and leading to low carbon nature, are gradually becoming the trend. Outdoor sports brands corresponding to them have also become a new high ground for shopping malls to attract customers and keep sales.
Recommended brand: NIKKO, Pathfinder
Over the past 20 years, NIKKO has been providing the best backpack, clothing and equipment for sports lovers, outdoor campers and tourists. Backpacks, outdoor casual wear, mountaineering shoes and so on are all hot selling products. Other camping products include sleeping bags, tent, mountaineering pole, mats, compass and so on. Over more than 50 different kinds of camping products are over 1000. The Pathfinder currently includes camping equipment, field shoes and clothing to professional mountaineering equipment, and regular supplies are over 1000. Because of its reliable quality, wide application of the latest technology materials and products, it has a competitive advantage in price performance ratio, and is well received by outdoor sports enthusiasts.
Sports and leisure pursuit
Eliminating the redundant technical elements in the pure sports series and attracting more customers with more casual and fashionable designs, the leisure development path of sports brand has already started a few years ago and is becoming more and more popular.
Recommended brand: Adidas, Samsung (Rapido)
In recent years, adidas has not only made new breakthroughs in its design and function, but also a new trend in the popular trend of the three line design concept, sweeping the younger generation to form a new style of leisure.
As the top sports brand in Korea, Rapido represents the highest level of sports and leisure in Korea. The brand is located at the age of 24-35, a successful person who has leisure sports concept and knows how to enjoy life. With white collar as its goal, the slogan of "sports and life" is launched to turn modern sports into a fashionable urban leisure activity.
Street fashion is becoming mainstream
If the leisure sports brand is moved by consumers with freedom and fashion, then further move forward, when more sports elements and professional skills are excluded, the more fashionable flu and personalized street fashion brands are also among them. The two words of "Sports" seem to be enough to stir up more fashionable pockets.
Recommended brand: hot air
Hot air combines men's casual shoes, leisure sportswear, outdoor clothing and equipment, and at the same time leads young dynamic personality trends. Gathering Street sense of personality shoes and clothing, let you concave personality, show off taste. Compared with pure sports brand, this street style brand is more suitable for daily street wear, whether it is comfort or appearance, which caters to the characteristics of modern young people pursuing individuality and concave shape.
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