Where Is The Next Hangzhou Women'S Wear Street?

Walking on the road of Xiang Ji Temple, there are many kinds of clothing stores, bakeries, second-hand housing intermediary stores and so on.

It's probably because of the high turnover rate of second-hand housing and the frequent changes of shops. The intermediary stores are very dense here. There are more than ten kinds of intermediary stores on the road, including my love for my family, Yi Chen Chen's real estate, real estate in twenty-first Century, etc., I love my family, and there are more than two or three single brands.

The rapid development of a road and the new rise of a business circle are bound to be the soaring of rents. A person in charge of commercial real estate said that compared with last year, the rent rose by an average of 50% this year, and some even reached 100%. "According to the current situation, the rental of the shops on Xiang Ji Si Road is unlikely to continue to grow substantially, and many stores will soon be unable to afford it. In addition to the higher renting capacity, other formats will be difficult to survive. "

There is no doubt about it. Couture It is the theme of Xiang Ji Si Road. In recent years, the rapid expansion of Hangzhou women's clothing, such as purple Shu brands have been stationed here. For the well known brands of autumn and water, clothing and beauty, there are several stores on this road. Sports brands also get together here, and the brands such as ",", ",", "and" appear to be lined up. In addition, men's clothing brands such as Li Lang and seven wolves are also camping here.

O.A.O. opened a discount store on the road of Xiang Ji Temple, and the shop manager, Miss Jie, said there were two brands in the brand. Discount Store The other is located on Wen San Xi road. Besides, there are three or four stores. Like many stores on this road, this shop is a new shop that was opened in June. Next to it is red sleeves. In fact, the boss is the same. "Several clothing stores opened a year this year," Miss Jie said. "Ai Wei is also new." At the same time, she disclosed that compared with the popularity of Xiang Ji Si Road, the shop rent here is not expensive, and it can be regarded as a price depression. According to her analysis, O.A.O. is located on the east side of the road, and the popularity of East Xinyuan and so on are gathered here. The consumption capacity of the residents in the East New Park is good. Therefore, when the weekend business is better, the daily turnover can reach 15 thousand yuan, and the popularity of several clothing stores near the western section of the Xiang Ji Si Road is even more prosperous, especially in the evening. Because of the night market drive, it will be very lively after 5:30 every evening.

Miss Hu, the shop manager of autumn, also believes that the popularity of the market is stronger because of the Qianjiang market. According to her, in addition to the other people, the other Hangzhou women's clothing stores, such as Nagi, Yilin, Li and so on, are also doing good business.

There is also a red sleeve near Daguan district. The shop assistant said that there are several stores on the road of Xiang Ji Temple, including one discount shop and two regular shops. She said the store has been open for several years and feels that the popularity has been increasing for one or two years. The store has an area of less than 50 square meters, but on weekends, when the business is good, the daily turnover can also be up to ten thousand yuan.

In addition to women's wear, shoe shops are not rare here. Daphne Red dragonfly, shoe cabinet and so on. The three brands have two or three stores out there, for example, there are three stores in the area, and the other two are close to three Tong and Yu. Several shop assistants have said, "the popularity here is pretty good, the plot is relatively dense, and most of the customers are old customers." When a few shoe stores are doing business well, they can get more than 10000 businesses every day.

Hang Pai women's clothing store is most popular.

A few days ago, the listing of 85 degrees C triggered the attention of many people who love coffee and love the west point, feeling the rapid expansion and fierce competition of the baking industry. So is the Xiang Ji Si Road. In the past one or two years, the bakery on this road has sprung up like mushrooms.

There is a total of nearly 20 stores in the West on a short Xiang Ji Temple Road, whether it is a well-known buoyant forest, a life in September or a new quiet life. Three, a shopkeeper in September near Wang Tong, who lived in the vicinity of the pond, said that the shop had been open for three years, and it was regarded as an old qualified shop in the West. She still remembered that last year she opened the art cake and buoyancy forest of the city, and then lived in September. "This year, a lot of clothing stores, and a lot of bakeries, I feel that Xiang Ji Si road suddenly flourished."

In spring, there is a store opened in the vicinity of the Daguan District of Xiang Ji Si Road. The clerk, Miss Tang, said that the shop had been open for more than two years, and the business was quite good. Spring is the local brand of West Point. Now it has 6 stores in the urban area. The notice of "store rent seeking" is still posted on the window glass of Xiang Ji Si Road shop. Its expansion intention is obvious. {page_break}

In addition to clothing, shoes, bakeries and other formats, there are also optical shops and real estate agents. There are many eyeglasses shops on the Xiang Ji Temple Road, Bao island glasses, Swiss glasses, Jinggong glasses and Mao Yuanchang glasses. Almost every twenty or thirty meters walk, you can meet a family. The same is true for some real estate agents.

On the way, Mr. Yi, the manager of a treasure island optical shop, said that the Xiang Ji Si Road is now a relatively prosperous section of the north of the city, and the center of gravity may be tilted towards the canal side. He analyzed that at present, because of the concentration of the community, the resident population of the Xiang Ji Si Road is still large, and the popularity can still be achieved; and the eyeglasses industry will not only do business in some neighborhood residents, but also will have many old customers coming from far away, such as residents living in the north garden area.

Bakeries, optical shops and real estate agents are expanding rapidly.

Wang Qianxia, the owner of Yi Chen Chen's commercial real estate, said that the daily rental of the shop rent of Xiang Ji Si Road has reached 13-14 yuan / square meter, but the cheap one is 5-6 yuan / square meter. "This is related to the mentality of the landlord." For example, she said, "there was a landlord with about 100 square meters of housing available, and 260 thousand came out. The difference between a few days was just 50 square meters in the shop next door, and the rent was 500 thousand." As for the average rent level on this road, she said that generally speaking, the rent in the three Tong area is more expensive.

She analyzed that the west side of the Xiang Ji Si Road near the Qianjiang market, there are also night markets, but the night market commodities are lower, so despite the popularity, they have limited consumption power. Most of the shops in the vicinity of the apartment are two storey, with corridors and flower beds. Because of the existence of the isolation belt, the railings have cut off the flow of people and the circulation is poor. The three storefront shops are relatively neat, large and popular, which is the best condition in this area, so the rent is the most expensive.

Although this way of bread, intermediary and other formats also get together to open shop, but Wang Qianxia believes that under the pressure of rent, the clothing store's affordability is obviously stronger than other formats. "There is a street planning for clothing because there are many brands and lots of storefronts, so it can support a street. After two or three years of planning, this atmosphere has also been formed.

"Because it is a residential area, the consumption is in the middle end, there are not some very big brands here. The high operating costs of some big brands, including some sports brands, do not seem particularly competitive on this road. The business is better still hang women's clothing, on the one hand, because women's clothing is not like sports wear, such products consumption crowd is limited, on the other hand is also because the local brand operation cost is low, so the profit space is bigger, can withstand and digest the pressure of the rent rising.

She said that compared with last year, the rent of some shops in Xiang Ji Si Road rose even to 100%, and many storefronts rose from about 200000 yuan last year to about 500000 this year. The smallest increase has also reached 20%, and the average increase of the whole road is about 50%. She thinks that the main reason for the soaring rent is mainly the demand. The passenger flow in this area mainly comes from the neighborhood. The residents have strong purchasing power, most of the tenants are white-collar workers, young women have a strong consumption of clothing. Besides, there are also tourists coming from the movie theaters and others. This is part of the younger fashion. "The rent of this road will definitely rise again, but the rate will not be so large. The rent has gone up relatively high. If it goes up again, it is estimated that many stores will not be able to afford it."