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    The Major Shopping Malls In Beijing Started The Year-End Promotional Campaign, &Nbsp, And The Appearance Of Shoes And Clothing Businesses Was Getting Higher And Higher.

    2010/12/25 11:19:00 81

    Discount Sales Promotion

    Full-court

    Winter clothes

    Four fold, wear goods 99 full 50, 100 yuan in cash when 200 flowers...

    Capital city

    Market

    At the end of the year, the sales promotion campaign shouted "unprecedented profits."

    However, in the continuous pformation of business promotion mode, some products

    價(jià)格卻出現(xiàn)了越“折”越高的現(xiàn)象,消費(fèi)者要想買到真正實(shí)惠的商品“有點(diǎn)費(fèi)勁兒”。


    "Why, is it not a promotion? How expensive is this shoe?" before a Kisscat shoe counter in a large shopping mall in Chongwenmen, a consumer said that the actual cost of the $1680 shoe was $1040 at a discount of 100 or 40, but now it is 32% off yuan, and the actual expenditure has been reduced to $100.

    "What's the big promotion? It's not as good as it used to be."

    She said that under the 32% off discount, the price of many shoes has gone up unreasonably. "Moreover, the original price of shoes is written by the merchants, but not always taken care of. Who knows that businesses will not raise the" original price "?


    In a shopping mall in Xuanwumen, Miss Zheng also found the higher the phenomenon. "I didn't want to buy it before I hit 30 percent off, and I think it might be cheaper at the end of the year."

    Miss Zheng said that she saw a coat of 1380 yuan at the original price and finished off 966 yuan. "Now the sales promotion is 300 minus 100, which is more than ten yuan.

    If you don't know the discount before, you really think you have found it cheaper. "

    Miss Zheng said that many of the clothes that had been directly discounted at the end of the year were changed to "full".

    Minus or "full..."

    The sales price has been raised.


    Similarly, in some shopping malls in Chaoyangmen, some clothes were originally "full 99 minus 50" concessions were replaced by "full 100 minus 50".

    "Do not belittle this piece of money, the difference is great, you see, this 899 yuan clothes, now the discount is 50 yuan less."

    A consumer who queues up to pay in front of the cash register tells a reporter that many clothing prices are ended in 99, and the discount of 100% discount is very "chicken ribs".

    And merchants in the full reduction, full delivery, direct reduction, discount and other promotions in the round of change, "remember the previous promotional price, and now have to promote the price ratio, too expensive brain cells."

    Some consumers said.


    "In order to attract consumers, business promotion is good, but the price is higher and higher, which is against the regulations."

    Qiu Baochang, head of the lawyers' group of the China Consumer Association, said that according to the seventh provision of the "price prohibition fraud act" promulgated by the national development and Reform Commission, the fictitious original price, the fictitious discount rate and the temptation to buy others are a price swindle.

    The sales price that has been launched before the end of the year is the original price. "If the price of the tag continues to be sold as the original price, it is a fictitious discount."

    Qiu Baochang reminded consumers that when buying, how much attention should be paid to whether the business has any fictional promotion, and once it is discovered, it can complain to the relevant departments.

    RJ249

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