Marketing Fables Dig Golden Hill
Marketing fables dig golden hill
A man went to the mountain to dig treasure.
He dug and dug and finally dug up a gold treasure.
He went home happily with a gold hog and a hoe.
Later, a man came here and dug and dug a few. He was surprised to find that it was actually a Jinshan.
The first person easily satisfied the status quo, which made him lose the chance to make a fortune.
Because as long as he dug a few more hoes, he will find Jinshan.
Revelation:
The meaning of this fable is very simple, that is, don't be satisfied with the existing minor achievements. If we go further, we will gain even more.
So is marketing.
Compared with those who "shoot for another place" or aimlessly, it is much smarter for the same user to "dig mountains".
There are two reasons: one is the emotional foundation.
At present, when brand marketing can not completely replace relationship marketing, "relationship" means market.
With this layer of relationship, we can connect with each other easily.
Two, there is a credibility foundation.
After the customer has used, he knows the product, and there is much less concern in the next round of cooperation.
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