Sewing Equipment: Do Not Become A Short Board For Improving Product Quality.

With the coming of the era of "post financial crisis", the signs of economic recovery are obvious, especially in the first half of this year, the heating speed of textile and clothing industry in our country is quickening, and the sewing equipment has also become the object of competition and contending for the clothing production enterprises.

It can be said that in the first quarter of this year, many sewing machinery enterprises in China passed a happy honeymoon period, not only the orders were flying all over the world, but also the long selling of unsalable goods.

It is true that from the beginning of this year,

However, as people often say, good flowers do not always open, and good times are not there. After sewing through the first quarter and the second quarter of the market, the sewing equipment market has entered the market in July. The market demand has gradually decreased seasonally and traditional, and sewing equipment has also entered the low season of sales.

However, enterprises have not stopped their busy steps. The quality of defective equipment has become the focus of complaints. After sale service and coordinating the relationship with garment production enterprises have become the focus of the current sewing equipment dealers and production enterprises.

[status quo]

After sewing equipment market entered the off-season, we should stop to take a breath and rest.

However, as far as the current business situation is concerned, we have no time to rest or dare to rest.

Referring to the current situation of the sewing equipment market, an office manager of a professional sewing machine in Zhengzhou said that after entering the third quarter, they not only had no time to rest but heavy workload and more busy work.

At present, their main task is to spend a lot of time to deal with the quality complaints of the sewing equipment sold, and to help customers coordinate with the sewing equipment manufacturers, so as to further solve the quality problems of the equipment.

"In fact, according to the usual practice, sales are sold out.

"Our company has more than 10 years of distribution sewing equipment history, also considered as one of the most complete and largest sales companies in Henan distributors.

Judging from the market feedback this year, there are more or less the quality problems of the nearly 20 brands of sewing equipment that we represent. The well-known brands will be slightly better, and the quality problems of the sewing machines of ordinary brands are more serious.

It can be said that at present, textile machinery enterprises are falling into the "quality gate". We are busy, and they will be more busy.

Finally, the person in charge said.

[attribution] with "quantity" instead of "quality", spinning machine enterprises finally produce bad results {page_break}

"The great depression in the sewing equipment industry in 2008 has formed a strong contrast with the strong recovery at the beginning of this year. In the face of a large number of equipment orders from garment manufacturers, most enterprises began to invest in the production line without preparation."

Talking about the quality problems of sewing machines, the head of a textile machinery manufacturing enterprise in Jiangsu said that the impact of the financial crisis on textile machinery enterprises in 2008 was very fatal. The upstream production enterprises in the whole industry chain could survive through the massive layoffs and the scale of production.

However, along with the rapid recovery of the textile and garment industry in the first half of this year, the order of sewing equipment has increased significantly, and there is a certain contradiction for most sewing equipment manufacturers.

Therefore, since the beginning of this year, almost all production enterprises have been overloading production, whether they are making accessories or making a complete set of equipment.

"We also want to produce high quality equipment, but just like fish and bear paws can not have both, in a certain period of time, we should ensure the quantity of sewing equipment, and ensure the quality of the equipment, which is basically impossible for any production enterprise."

The person in charge of the company continued to introduce: "at the time when these enterprises placed orders for us, the quality requirements for the equipment were not so strict. When they were in short supply, they would take the initiative to pay us a certain proportion of the goods one or two months in advance. When the money arrived, they began to rush to the production equipment for the first time.

If they can change their position and feel that we are too busy at the moment, we may understand the reasons for the quality problems of the production equipment, and we will be able to understand our current situation.

"For a long time, there is a deep-rooted problem in the sewing equipment industry in China, that is, the industry is too small and the production capacity is low, so the whole industry has a poor ability to resist risks.

At present, many sewing equipment manufacturing enterprises have quality problems, which can be said to be the inevitable reflection of market terminals and the outstanding performance of the whole industry.

Li Wenjie, Deputy Secretary General of Henan clothing association, told reporters by telephone interview that sewing equipment enterprises should be the most difficult to toss in the textile and garment industry. There are a bit of trouble in the industry, which will cause a great stir in the sewing equipment enterprises.

When the clothing market is in crisis, sewing equipment manufacturers should not bear the brunt, but the industry is most obvious, and soon becomes trapped in the plight of survival. Enterprises stop production and lay off, and the scale of production is greatly reduced. When the clothing market shows signs of "warming up" slightly, there will be obvious shortage of sewing equipment and serious shortage of production capacity.

"However, in order to cope with the imbalance between supply and demand, the quality of the products produced by sewing equipment manufacturers is difficult to be guaranteed.

Therefore, replacing the quality of equipment with production quantity is the main reason for the current quality problems of sewing equipment manufacturers, and the result of their one-sided pursuit of immediate interests.

Li Wenjie said.

The key to the development of textile machinery enterprises is to lay a good foundation for quality.

According to China Quality Report: at present, the domestic market share of China's domestic textile machinery is only 60%, and most of them are medium and low grade equipment. The high-grade production equipment of Chinese garment manufacturers still rely on imports.

The main reason for this phenomenon is the quality problem in the life cycle of China's textile machinery, that is, the reliability of products.

"Along with the rising speed of economic recovery and the abolition of the global textile quota system, all of these have played an important role in promoting the development of the entire textile and garment industry. China's sewing equipment has also appeared at the beginning of this year, which has witnessed the prosperity of Changhong, which sells two domestic and foreign markets.

However, this prosperity is a false appearance, and its prosperity is hidden behind a serious quality crisis.

Some of the quality problems exposed at the moment are the first manifestation of the industry crisis, but this has served as a warning for us, and must attract the attention of enterprises, governments and relevant industry associations.

Li Wenjie said that in the light of the current development of the textile machinery industry, enterprises should first and truly deal with the quality problems of customer feedback based on reality, and coordinate and improve the relationship with customers. Secondly, we should constantly improve the old products according to the opinions put forward by customers, and further invest more in this area to promote the research and development of new products; thirdly, increase the technical content of machinery and equipment, and promote the development of textile machinery to high-end products, increase the added value of products, and take the brand development strategy.

In short, textile machinery enterprises must have a good quality foundation and strict quality control if they want to achieve long-term development.