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Chen Xinghua: Red Bean Hometown Will Develop Underwear Industry Cluster

2011/1/19 16:33:00 110

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Underwear Industry Textile Industry Association

The town of Jiangnan, known as "the home of red bean", relies on the town of Gushan.

Clothing industry

The rapid growth of the field was awarded "China Knit" by the China Textile Industry Association in August of this year.

Underwear

The title of industrial base.

On September 10th, at the twelfth Jiangsu international clothing festival, "Gushan China underwear industry upgrading and upgrading forum", Chen Xinghua, Secretary of the Party committee of Gu Shan, accepted the interview.

Chen Xinghua, Party Secretary of Gu Shan town

In the process of the development of the clothing industry of Gushan, how did it change from a clothing town to an industrial base step by step? How to adjust the development strategy and strategy?

Chen Xinghua: the clothing industry is a brand dependent industry. How to strengthen the brand building of clothing industry and enhance it?

brand

The contribution rate to industrial development has become the top priority in the development of garment industry.

As one of the earliest garment industrial clusters in Jiangsu Province, Gu Shan town started the garment processing point early in the late 70s of last century. Although it started earlier, most of the enterprises were still in the initial stage of manufacture for a long time, and their products were not well-known enough, and the brands did not ring.

This is not related to the brand awareness and brand awareness of our industry.

In August 2009, under the advocacy of the government of Gushan Town, the owners of the garment enterprises gathered in the town, and established the underwear industry association of Gushan town. After that, 7 associations were led by the association to effectively realize the sharing of resources, information and technology. This marks the pformation of the garment industry from Gushan town to the government and enterprises and enterprises and enterprises.