Customer Is Wife &Nbsp; Potential Customers Are Lovers.
A client is a wife who needs us to manage well and to make lifelong service. Customers are not just trading. Customer It also includes potential customers. For the latter, we need to be more careful in our business, that is, we should pursue like lovers. Therefore, I think clients are wives and need lifelong services, while potential customers need to be pursued like lovers.
In dealing with customers, we usually classify him into two categories according to whether there is a paction or not.
According to their own value, the customers who are traded are divided into small, medium, large and VIP customers. The unsold customers are divided into four grades: A, B, C and D according to the possibility of sale.
A client is a wife and needs lifelong service. Why?
Because usually after marriage, marriage will last for some time.
Maybe 2-3 years later, the two sides will lose their passion and vitality to life, just to maintain, perhaps for children.
At this point, if you do not run her, there will usually be complaints, dissatisfaction, nag, complaints, and even not suitable for each other, such as an affair.
Between you and the sea, you will never forget your life.
If you do not check, do not reflect, do not perceive.
service
Always in a state of stagnation, always holding back, never innovating.
You will only lose your strength and lose your motivation, and your real customers will be separated.
Therefore, customers are like wives. If you treat customers invariably, there is little difference between content and form. Let alone help customers generate value, create new opportunities, and establish a highly loyal relationship with you. That is just to maintain the status quo, which is very easy to be challenged by your competitors.
Even if she does not leave you, you will develop his value, or even lose money.
For enterprises, there is no great value.
Loyalty to such a customer is not something you should be very concerned about.
Customer
。
Potential customers, like lovers, need to catch up. Why?
Because potential customers are expected to develop by every enterprise, and the two largest of potential customers is not a measure of corporate strength.
The most important purpose of potential customer development is to make her your real customer, that is, to turn your lover into your lifelong service wife.
But when you treat a lover, you can't just meet and talk simply and become your wife.
You need lovers to show you the stage, let her have a little good impression on you, only then have the opportunity to hand in hand, can embrace her into the bosom, finally walks onto the red carpet, enters the wedding hall.
There are at least four steps to develop.
Similarly, it is necessary to treat lovers and determine the possibility of their development according to the degree of intimacy between them. In the process of service, they need constant service, providing amazing feats, very exciting activities, a happy honeymoon and so on.
Only by constantly creating new, strange and special things will you feel that you are different from others or your chances of winning will be small.
Because she is not like a wife, it is natural that the law stipulates that you can rest at least for a while, but your lover can not do it. Only by firmly holding on to an opportunity, serving it with heart and caring for her, can you become a wife. So, potential customers are like lovers.
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