How Do Shishi Clothing Enterprises "Emphasize Tight Encirclement"?
stone lion Clothing industry It has experienced competition from product output, product quality inspection to production cost. Now, because of the emergence of fast fashion, it has changed to the competition speed of garment enterprises responding to the market. Therefore, whether the supply chain can catch up with the pace of the times has become an important support for the success or failure of garment enterprises.
This year's Spring Festival has lasted for more than ten years.
Garment factory
Cai Hongda's most entangled Spring Festival: to keep the factory up or to go on, has kept him swaying from side to side.
I can't bear to have a group of brothers who have been with me for more than ten years to dissolve this issue, and then tell them where to put their faces.
As a matter of fact, Cai Hongda is not alone.
Xie Shaoxi's clothing factory also has a hundred people, not a small size.
During the Spring Festival, he had been squatting at home. The result was the more disheartened: the output value almost doubled last year, but the profit fell by half.
In recent years, he said, profits have been falling every year, and the more depressed they become.
In recent years, due to
Raw material
The increase in price, labor force price and market competition aggravated the cost reduction of garment enterprises almost to the limit.
Coupled with the rise of fast fashion, almost enterprises are breathless.
The so-called fast fashion is much variety and small batch, which makes the production cost of enterprises more difficult to control.
Another exit under the siege
Under the tight encirclement, can enterprises find a new way out? The answer is yes.
An expert from China Textile Association told reporters after visiting the stone lions: "in mid twentieth Century, Shishi garment industry experienced competition from product output, product quality to production cost, and entered the market in twenty-first Century. The market competition of garment industry has changed into the competition of garment brand and garment enterprise's technological innovation ability. At the same time, because of the emergence of fast fashion, it has also changed into the competition speed of garment enterprises responding to the market."
Therefore, in addition to brand and technological innovation, if supply chain innovation can catch up with the pace of the times, it can also provide an important support for the sustainable development of garment enterprises.
The experts say that four factors are essential for apparel enterprises to continue their business: price, quality, marketing and channels.
Of these four factors, most of the first three of Shishi clothing enterprises have no problems, and the last channel management is not enough, especially the supply chain management.
Purchasing and inventory control is very important for garment enterprises in terms of channel management.
Supply chain management can effectively reduce the shortage of stores on the one hand, and on the other hand, the inventory in the branches and factories is also overflowing.
Practice has proved that effective control of market demand and supply chain can help enterprises simplify complexity, monitor cash flow, avoid excessive expansion and underemployment, and obtain high return on assets.
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