The Costume Owner Changes The Existence Of Tomorrow.
In the course of these few days, I once again made a deep impression on China.
Clothing enterprise
The severe test and change faced by the Chinese franchisees!
Not long ago, I helped a Hangzhou women's clothing company in Henan to do "terminal sales".
Professionalization
"Training" courses, that day is just pouring rain, but everyone's enthusiasm for learning has not weakened, the learning atmosphere is high, and the sense of participation is excellent.
I really hope to inculcate all the knowledge and skills in my mind.
Does this passion and enthusiasm for learning mean the confidence in the clothing brand, the confidence in the success of business and the determination and efforts towards the terminal development?
The manager of the branch told me that all the costs of the study are the franchisees themselves, and the company only provides learning opportunities.
Not long ago, when I was training for another woman dress, I encountered quite a few problems on the contrary. The company arranged rooms for every student to study in advance (and also a good hotel), arranged meals uniformly, and the manager of the company greeted each and every franchisee with a smile on his face. Many franchisees saw a company manager as a complaining and complaining.
The most unexpected thing for me is that there are two out of class.
Look at this house.
brand
The manager of the company is helpless and helpless. The writer is really uncomfortable. I should know that every training and study is a great expense. But in some eyes of the franchisee, he would rather give him a big dinner.
I heard this sentence many years ago: learning is assets and experience is responsible.
This sentence has always been affecting the author's remarks, which is said by Mr. Li Jiacheng, the richest Chinese in the world.
Every word that a successful person has uttered is a good way for us to do well.
Today's clothing business is no longer in the past few years, so there is a certain amount of capital to be able to do the clothing business. A good shop can do a good job in the clothing business. More and more people have realized that clothing enterprises are constantly regulating. With the development of society, how can those conscious and conservative clothing operators base themselves on the clothing market?
Perhaps, during the rapid development of China's garment industry, all of our clothing brand operators are constantly changing and adapting.
I remember at a clothing ordering meeting, I asked a franchisee this year's sales target, the franchisee answered without hesitation: 4 million!
I asked, "how much did you do last year?
The franchisee said: 2 million 800 thousand!
I asked: can you do 4 million this year?
The franchisee said: should be able to!
The writer asks: why?
The franchisee was speechless.
The goal is always to surpass.
In the clothing industry, how many bosses make goals every year, but they lose their promises every year.
This is definitely not the problem of the operator's dishonesty, but it has not found the way to do it, and has not changed the way of management.
A shopping guide, if she sold the new model this year last year, can she exceed the sales record of last year?
A shop assistant is invariable to manage the salesperson of the terminal every year. Can she be deeply rooted in the hearts of the people and be a good team?
A master Chen always has only one display technique. Can he do a good job in displaying new products?
Same, one.
Costume boss
I have been doing business in this year with a few years ago. Can I exceed the sales target of last year?
More interesting is a clothing franchisee told me that this year's weather may be better than last year, so that this year can do a good job in sales performance.
How do you sound?
The intuition of the author at that time was: making clothes business is to rely on heaven.
If it is for the sake of heaven, why are there brands in the sky, and some brands are closing down?
Some shops are flourishing, but some shops are cold and clear.
I really pray that our partners in garment management should not forget to think about the future development when we are busy every day.
How can we stay in the Chinese clothing market for a long time?
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