Anta Will Increase Its Product Price By About 10% In 2011.

2011/2/25 11:09:00 65

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ANTA Sports Products Limited

(2020.HK) according to the latest 2010 annual earnings report, the company's turnover increased by 26.1% to 7 billion 408 million yuan last year, gross profit margin increased to 42.8%, net profit increased 24%, reaching 1 billion 551 million 100 thousand yuan.

Anta's report shows that last year, Anta's main brand retail store added 958 to 7549, of which two or three lines of market growth and penetration has been significantly strengthened.

Meanwhile, Anta children's series and sports life series stores increased to 383 and 749 respectively.

Ding Shizhong, chairman and CEO of Anta's board of directors, believes that a healthy distribution network is an important reason for the company's sustained growth.

It is revealed that Anta will continue to accelerate its expansion this year, and its planned network will increase to 1.

Domestic inflation

And rising wages and rising costs pose great challenges to domestic apparel enterprises.

Last year, the average cost of Anta footwear and clothing increased by 3.6% and 5.7% respectively. In response to the increase in costs, the company raised its selling price, with footwear and clothing average selling prices rising by 4% and 8.8% respectively.

Anta chairman Ding Shizhong said this year the company

product price

It will increase again, and the annual growth rate is expected to be no more than 10%.