Lack Of Concern About Product Quality In Garment Enterprises

　　 brand Quality includes the quality of the brand itself and the quality (grade). It is the comprehensive embodiment of the two. The quality of the brand itself is represented by the product quality, and the quality of the brand derives from the feeling or experience gained by the consumer brand product.

some enterprise Only focus on fast response and style renewal, although in high grade business circles, shop image is not many times, but ignore the product quality of the brand foundation, is undoubtedly think smart "speculation" behavior.

An advertising master once said, "for poor products." Advertisement It will only accelerate its failure. High quality product quality is the first condition to help the brand take off. Only on the basis of excellent product quality, and through the dissemination and promotion of advertisement, can the brand get the trust of the person and establish the brand's popularity, reputation and loyalty. If there is no product quality basis, more advertising can only blow out a brand bubble, one touch is broken, just like someone said: "high reputation + low reputation = infamous".