Declassified Store Discount

"Spring up in the whole house 6 fold, buy 388 yuan to send a gift; anniversary purchase 300 return 300, double anniversary buy 588 to 300; during the activity, buy a bottle of oil to reduce 20 yuan".

In the past two years, shopping malls, rebates, discounts and other activities have been heated up in major shopping malls in Guiyang.

The reporter chose 4 large department stores.

Venue: Guiyang great cross Times Square

Costumes: too much discount.

Reporters saw the women's clothing area on the two floor of the great cross Times Square in Guiyang, almost all.

"50 percent off, go over and see..."

A shout of exultation attracted journalists to enter the women's clothing cabinet named "Zongyang" brand.

The "50 percent off" sign is very conspicuous.

"Are they 50 percent off?" "the winter front is 50 percent off, and the rest of the new ones are not discounted."

The reporter then picked out six pairs of trousers containing 95% wool and 5% nylon, and found that the label was labeled "Guiyang price inspection supervisor", priced at 890 yuan, and 445 yuan at 50 percent off.

"Would you like to have a discount on weekends or 38?" "this is the same as this discount. Our brand sells like this throughout the year."

The salesman answered confidently.

The reporter came to a special brand called "spring classic" English brand, a light yellow windbreaker tag price of 1280 yuan.

"No discount?" "new spring dress 10 percent off."

"Are there any lower discounts in those 38 quarters?" "yes, 10 percent off after 12% off.

If I want to buy it, I can give you a discount now. "

Consumers: most do not believe in discount.

Miss Yang, who likes shopping, recalls that she has to go shopping four or five times a week. She often finds that the same brand of the same clothes will play twenty percent off or ten percent off on Friday, and the discount will be as low as 77% off a week.

However, the latest listings or good looks have disappeared since the weekend, and then changed again on Monday.

Ms. Shen said, remember that the price of the women's shoes is 800 yuan, and it has been waiting for the discount to buy. How can we know that when we meet holidays, we say that it is 70 percent off, then we can buy 250 yuan or so, but we find that the original price of shoes has gone up a lot, and 70 percent off down is six hundred or seven hundred, which actually beat 10 percent off and deceive consumers.

During the interview, 10 women said they did not believe in discount, but they did not exclude the discount of some products.

Venue: Guiyang Xingli department store Ruijin store.

Pre holiday discount activities have begun.

Reporter walked into Guiyang star power department store Ruijin store Hasen shoes special counter.

"What promotions do you have in addition to your special shoes?" "new 30 percent off, old 50 percent off".

The staff who placed all kinds of shoes on the counter answered readily, and pointed out two rows of shoes with their fingers. They told reporters, "those shoes are full of 100 provinces and 20". Look at a pair of shoes with a price tag of 798 yuan, which the reporter picked up. The waiter said that this is the new model, which can be hit 30 percent off, and it is reduced by 559 yuan.

Leaving Hasen, the bustling scene of the thousand leather shoe counters kept reporters' footsteps. Many young customers are trying on all kinds of shoes.

The attendant said that the new style has already begun to discount, the discount is 20 percent off, and Andy bazaar opposite the hundred thousand degrees also has the activity, new 12% off.

After a day, the reporter once again came to Ruijin store of Xingli department store.

At the Hasen counter, the reporter pointed to what discount he had asked yesterday for the price of 798 yuan single shoes, and the answer was that it could buy 80 yuan in 300 provinces.

That is to say, before the event, you can play 30 percent off of the shoes directly, but after the start of the event, you can get up to 21% off.

In the 38 events, there were also some adjustments: from March 4th to 8, the counter bought 300 of the province's 100, and the salesman counted it. Such a "provincial law" was equivalent to 27% off for shoes, 20 percent off before the activity, while Andy's Bazaar women's shoes were only three days from March 4th, with 15% off new shoes, which was a little more worthwhile than the previous ones.

As we all know, Nike is a rare discount on weekdays, but during this year's "38 women's Day", they launched a discount.

The salesperson told reporters that from March 4th to 8, women wear 15% off, men's clothing 10 percent off; on the same floor, the leisure brand JASONWOOD, only for women's wear, new women's clothing can get 20 percent off discount, new men's wear is no discount; brand ladies' ladies house also has activities, but the intensity is not strong - the new 300 provinces 80.

Of course, there are also some brand holiday activities that make people feel that it doesn't matter if they don't get involved. For example, "sowing" brand women's clothing, only a 360 yuan purchase price can get a scratch card.

Consumers: big brands can save a lot of money.

"Do you believe in discount behavior in shopping malls?" in the face of this problem, 6 of the 8 consumers interviewed gave a positive answer, but they also admitted that they had to "polish their eyes" on some discounts.

Miss Zhang, who is loitering in the Ruijin store, told reporters that she had only received the advertisement message from the mall to do 38 activities. But only then did she find that the activity of "100 yuan in the whole museum full of spring clothes was 300 yuan".

"Only 5 of the more than 10 counters on the right hand side of the two floor are all small brands," she said.

Miss Wu, who often lingers in shopping malls, tells reporters that the discount of shopping malls is true and false. For those big brands that do not have much discount on weekdays, festivals are discounted and become a common practice, so consumers can really save a lot of money at this time.

But some small brand brands are not hard and the price tag is high. They can only attract customers by discount. Therefore, it is necessary to have a mind for such a discount. It is better to be optimistic and accurate at the moment, and make sure that it is a real discount rather than a "high price and low discount".

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Venue: Guiyang Zhicheng Department store.

The activity is mainly to send coupons.

Reporters came to Guiyang Zhicheng Department store, randomly selected more than 15 counters from 10 counters to record the price.

On the second day, the reporter once again came to the Zhicheng Department store. The 38 women's Day promotions in the shopping mall had already begun. The specific activities were as follows: in spring, new products were sold for 300 yuan, 200 yuan for shopping vouchers, 188 yuan for cosmetics area, 38 yuan for the underwear area, 100 yuan for the underwear area, 20 yuan for shopping coupons, 300 yuan for sports Plaza, 50 yuan for shopping vouchers, and 2 for winter clothing clearance.

In the women's wear area, Lisa bought 300 yuan for a single cabinet, 200 yuan shopping coupons, a 300 yuan for Fu Yizhe's single cabinet, 100 yuan shopping coupons, 300 yuan for Coco single cabinets and 200 yuan shopping coupons.

The 15 products that the reporters looked at before the discount activity started, after comparing the price, there was no case of deletion of the price tag.

Winter clothes are cleared without replacement.

Miss Wang is a Shopaholic.

When she and her friends wandered to the Zhicheng Department store, she saw the winter clothes in the warehouse and moved her heart.

After careful selection, Miss Wang saw an agate Leopard Coat, the original price of 799 yuan, only 70 percent off yuan after playing more than 200 yuan.

At the time of purchase, the salesman did not give the ticket to Miss Wang as usual, then she went to the cashier to pay the money. Instead, she asked her to hand the cash to herself directly, and told Miss Wang that if she wanted to pay the cashier's desk for the opening of the ticket, she could only play 50 percent off, and the dress was not returned to the cashier.

After taking home, Miss Wang looked at the dress carefully, and found that the tag became very simple. There was only one white paper. On the back, there was an English logo on the back of AGG brand, which was covered with a price tag made by the Chi Chi department store, which was written with a pen: 799 yuan.

Consumers: shopping malls should not be fake.

Later, the reporter asked more than ten customers who came to shopping. Most of the customers said they would pay attention to the discount of the mall, especially during the major festivals, if they found that the activities were more cost-effective, they would implement the shopping plan.

"Every time I see a discount, I can't help it. I usually have to spend a lot of money to stop it," Ms. Li said.

Mr. Wang, who accompanied his wife shopping together, reluctantly indicated that his wife often impulsively went shopping. Just 70 percent off days before he bought a dress, the tag price was written on hand. Mr. Wang thought that the store had the suspicion of deleting the original price. The lovely person thought he thought too complicated, and the big store would not do such a thing.

Location: Parkson store, Longgang, Guiyang

Spring coupons are mainly discount and coupons.

Reporters on the 2 floor of fashion women's clothing area, some of the counters have posted "discount for spring clothing and winter clothing 60 percent off". Reporters freely stroll around several brand cabinets such as European time force, ONLY, VERO MODA, free elements, 5+, South dream, etc., and the shopping guide staff have indicated that the new style is not discounted, only winter clothes are discounted.

On the second day, the reporter once again came to the Parkson shop in Longgang, where there were 38 posters of discount activities on the shopping mall, which said, "the purchase of the new spring dress has totaled 238 yuan, sending 50 yuan to the whole hall, and sending tickets to 100 yuan at full 476".

A few days ago, a few brands have seen South dream participate in the shopping mall coupons, free element spring dress 30 percent off, but can not participate in the coupons at the same time, Lily 12% off can participate in the coupons.

Consumers: the right attitude can benefit.

Miss Liu often stroll around the mall. She finds that some of the big brands don't take part in promotional activities.

"Have you ever met with the discount of merchants' prices?" said Miss Liu. "I always pay attention to the discount information on clothing and luggage, but I have not yet encountered any further discount on the tag price."

Ms. Yang, who is buying clothes with her daughter, believes that the price tag of big brand clothing is on the machine and is hard to modify by manual labor.

Small brands are different. The price tag is handwritten and can be modified at will.

Miss Heng said, if the mall does not carry out these activities, you can only buy 100 yuan for 100 yuan, and you can buy at least a cheaper price for these activities.

As long as you put your mind in order and buy what you really need, you will surely benefit from it.

Mr. Zhang believes that shopping malls are most interested in making coupons, and in order to make up for the tens of dollars of bad money, they accompany their wives around the mall and spend time, and finally buy a bunch of things they do not want.

Mr. Li also expressed dissatisfaction with the discount form of the shopping mall voucher. He said he had participated in a profit giving activity held by a shopping mall, and finally bought 200 yuan shopping coupons from the mall, but he could not buy a desired garment, so he might as well pay a discount directly.