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International Brand Fashion Industry: From Good To Good, Green.

2011/4/6 9:45:00 46

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International Brand Fashion Industry Environmental Protection

In recent years

environmental awareness

Rising day by day

Fashion industry

They also changed from good to bad.

Organic cotton

And environmental protection bags, and actively move towards greening.

However, the RunwaytoGreen promoters say that the scale, capabilities and reputation of these famous brands such as Gucci, Gucci, Burberry, Mccartney (StellaMcCartney) and Tommy Hefei (TommyHilfiger) can also make the fashion industry greening better and more.

Top 29

Designer

In the fashion show, the green extension platform is running from 29 days to raise money for environmental education and awakening Eucalyptus.

The designers also agreed to participate in the NRDC's clean design plan, which will teach them how to integrate many aspects of the business, such as raw materials, textile processing and manufacturing, packaging, recycling and pportation, with environmental protection methods.

LindaGreer, director of NRDC, said that many designers seem knowledgeable about these problems, and they even know possible solutions, but they still do not know how to move from the current situation to the ideal end.

This is the bridge that afforestation stretches can play.

"I think the result of many discussions in this industry is that it is very complicated to practice environmental protection," said SylvanaWard-Durrett, co-founder and Vogue of the green extension project.

We want to help designers take the first step in difficulty.

We hope that as time goes on, they will become more and more environmentally friendly.

Roach, chairman of the green extension platform, and LuisanaMendoza, another co founder, said that consumers must also be trained, so they will want new products and are most likely to be willing to pay a little more money. LorenzoRoccia, LuisanaMendoza.

No other force can make enterprises change their practices more than consumers' pressure.

Durrett said: we want consumers and designers to synchronize.

We hope that people like the new generation of environmental protection products and buy them, because these products are excellent, fashionable and popular, of course, because they are very green.

Greel hoped that the designers who participated in the program could start with the spirit of doubt, personal interest and hands-on.

She said, "we want to give the designer a choice sheet from where to start. We do not expect designers to finish all the options at once. Trying every option is good for us.

Making changes is neither fast nor simple, and requires more commitment, including financial support.

But Griel hopes that once these changes are made, these actions will continue to develop.

Griel said: what the fashion industry has done so far is to develop only a few environmental products, without affecting the fashion industry's main way of making clothes.

We hope to create a new page.

She said that the fashion industry needed the ability to skip the framework thinking because some solutions had not yet been developed.