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Versace Revenue Increased Significantly &Nbsp; Plans To Re-Enter Japan

2011/4/7 15:22:00 78

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Versace started its comprehensive restructuring in 2009 under the leadership of chief executive Gian GiacomoFerraris.

Versace

Plan.

It is reported that the Italy luxury brand's 2010 fiscal revenue and interest, tax, depreciation and amortization before the profit (EBITDA) has improved compared with before, and substantially reduced its debt.

Last year, Versace sales increased 9.1 percentage points to 292 million euros compared with 268 million euros in 2009.

By the end of 2010, the net debt of the brand decreased from eighty million euros in 2009 to thirty-five million euros.

Chief executive officer of Versace

Ferraris

In an interview at the company's headquarters, the company said that its operation in 2010 was better than expected.

Luxury goods

The enormous potential of the industry.

We are confident that Versace will achieve its business and financial goals in 2011.

By strictly controlling costs and improving sales volume, Versace's interest rate, tax, depreciation and pre debt earnings (EBITDA) have been raised to 22 million euros.

Compared with the previous year's two million and four hundred thousand euros, it has been significantly improved.

In 2010, Versace decided to shift its focus to its core business and expand its store network.

At the same time, a new production line for women's wear has been released, and 55 direct outlets have been set up for this purpose.

In 2011, there will be another 25 stores.

Brand plans entered the Japanese market again this year, and they were not affected by disasters such as earthquakes and tsunamis.

"Our stores in Tokyo and Osaka will be opened in early September," Ferraris said.

I believe in our judgement and the power of the Japanese people! "

Last winter, Donatella Versace opened a concept store in Beijing.

Ferraris also revealed that another similar concept store will be opened in a European city in the second half of this year.

Brand plans to open 5 new stores in China this year, reaching 26.

At the same time, shops will be opened in Singapore and Sydney.

Affected by the riots in the Middle East, Versace's shops in Egypt were postponed until June, but Ferraris said: "similar events will not affect our overall planning."