Online And Offline Ensemble: A New Movement Of China Fashion Forum
China clothing forum, as the most pioneering and experimental high-end wisdom forum in China's clothing industry, is the place where Chinese clothing enterprises gather together; it is the place to inspire the soul and find the self; it is the place that leads the trend.
In China's clothing forum, every entrepreneur is not only a practitioner in the industry, but also a thinker of the overall situation.
Flight interviews, plenary meetings, parallel meetings, Gala Gala...
The conference is inclusive and diversified. It aims to facilitate participants to better share the most advanced strategic thinking and operation methods of the industry and master the latest fashion information and development trends in the world.
In 2011, the China clothing forum will start a new link. "Super network power global dialogue" - online forum and "micro infinity micro-blog wall" interactive activities on the two lines, respectively, will work together with CCTV.COM and Tencent to create a detailed analysis and Reflection on the overall value of the new era, giving birth to more valuable and helpful new ideas and new understandings, so as to find out the direction that suits their own development needs.
"Ruyi 2011 China"
Fashion Forum
"We will focus on the important topic of" building brand strength "and explore the way of brand that belongs to Chinese enterprises.
The Chinese clothing forum has been baptized for 15 years and is thinking about how to build its own brand strength in the coming sixteenth years.
This is a pluralistic society. This is the era of Internet. The intervention of new media undoubtedly provides us with new opportunities for development.
Yes, compared with traditional marketing methods, the emergence of new media such as webcast and micro-blog has changed the traditional one-way communication and hard promotion. It has melted into the mass interaction activities and integrated into the word of mouth, forming another source of communication, and continues to diffuse downward.
Twitter, Facebook and Youtube, which are new media based on advanced network technology, have made information pmission more direct and fast than ever before, giving brand richer marketing space, and enabling enterprises to interact with customers in a personalized way as much as possible.
The 16 year of the forum is also the first year of the forum.
China clothing forum will realize online brand building and use.
network platform
Multimedia and multi angle publicity will give the brand more cultural and multi angle interpretation.
Therefore, online marketing is the trend of the brand.
The "super net power global dialogue" - online forum is the first time that the "2011 China Fashion Forum" launched the online interactive live broadcast link, which was jointly built with CCTV.COM.
This activity will take "building brand strength" as the keynote, and divide into 11 sub topics: "Beijing fashion secret language", "SPA mode in China", "no show, brand management - entrepreneur brand management", "design for life" and so on. We invite all sectors of the society elites, Masters and many outstanding entrepreneurs, together with nearly 5 million netizens to discuss hot topics together.
Let all the wise come and share wisdom.
The "super network power global dialogue" - online forum will give Chinese brands richer information space, so that experts and entrepreneurs can interact with viewers in the brightest way, and share their brilliant ideas and unique insights with everyone.
Micro-blog's "a few words" conforms to the rhythm of modern life, and the application of new technology constructs a new interactive platform.
"Ruyi 2011 China Fashion Forum" also launched the first interactive micro live link of micro-blog's upper wall.
With the Tencent network, through the new online interactive platform, the public can participate in the forum extensively and actively at the first time, and narrow the distance between the forum and the audience.
Yes, micro-blog's influence is based on interaction and sharing. It can display serious topics through interactive platforms in a more humane way, allowing the public to participate.
"The first year of the forum", the two major online activities tell people that the Chinese fashion forum is not late for online marketing. The Internet has changed people's life. The brand must have a sustained vitality, and even more consistent with the pulse of the times. We should not exclude new things, and the existence of any new products has its rationality.
stay
Internet Era
No brand is strong enough to be challenged. No enterprise is too small to compete. This is the best opportunity for the Internet to give all the enterprises in the world. The China garment forum will undoubtedly enter a new stage of development.
Of course, we can not ignore the power under the line, the line and the line are not isolated, the line is the supplement to the line, the line is the extension of the line, only the realization of the combination of line and line, can better serve the public.
Successful online activities need to rely on the long-term accumulation under the line. When the brand has a certain influence, it can give full play to the advantages of resources, market and brand, so as to organize successful online activities.
The pmission power on the Internet is intangible assets, which can effectively promote the development of offline activities; the influence under the line is the cornerstone of online activities, so that online perfection can be achieved.
The combination of online and offline is not only for enhancing popularity, but also for composing the wonderful movement of online and offline ensemble in the new era.
Online and offline jump, "Ruyi 2011 China clothing forum", we wait together.
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