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    Realizing Digitalization Construction: The Only Way To Upgrade And Pform Footwear Industry

    2011/4/14 10:01:00 83

    Digital Order Footwear Industry


    April 14th is new year's day.

    Emma NC

    Sales frontline is frequently worried: the display prototype is sold out.

    Order

    In a row, production is scheduled to expire to September, frequent recruitment orders, batch training of software operators, start-up of new plant construction......

    The company recently

    Sale

    Data show that sales in the first quarter of 2011 increased by 100% over the same period in 2010, while the second quarter continued to maintain a high growth momentum.


    Throughout this year, the sales of the traditional shoe machine market in China is not disturbed. The sales situation in the same period last year is relatively strong. Compared with the situation that Emma CNC is in short supply, it shows that the numerical control equipment presents a high growth demand trend, and reflects the development of the shoe industry in the collective speed up into the "digital R & D and automatic production" stage.


    The reasons are:


    First, the cost of the footwear industry is rising, and machines are changing.


    At present, the development and pfer of China's footwear industry is affected and restricted by many factors, such as land resources, labor costs, raw material supply, environmental protection, and sales market. Labor intensive production mode has been difficult to continue.


    Since April 1st, the European Union has formally suspended anti-dumping duties on leather shoes produced by China and Vietnam. However, the European Commission has imposed a 1 year monitoring mechanism for the import of these products.

    This means that after the anti-dumping era, Chinese shoe enterprises still have to deal with some measures and measures adopted by developed countries based on market protection.


    With the spread of labor shortage throughout the industry, the era of the footwear industry relying on cheap labor to gain benefits has ended. After raising the wage level and pferring the passive industries to two ways, through the digital research and development, speeding up production automation to improve labor productivity has become the only choice for the footwear industry.


    Taking Emma CNC new H2-315 double head computer leather cutting machine as an example, replacing the traditional mode such as manual cutting, knife die cutting and so on, using high-definition projection, automatic computer typesetting, vacuum adsorption fixed leather and double vibration cutter to cut leather, it is a revolutionary automatic and efficient cutting equipment in leather cutting field. It is suitable for many industries (shoemaking, leather goods, handbags, etc.) to cut the best production equipment of leather in large quantities.

    To provide efficient cutting efficiency for customers, effectively solve the labor shortage, and can save more than 6% of the leather.


    At the same time, the manufacturing enterprises relying on manual and master's experience have quietly changed their understanding of digitalization and automatic control production, and gradually accepted the famous enterprises such as BELLE, Daphne, Fu Wei bird and Saturday to take the lead in building digital and automatic production.


    Daphne shoes, a well-known listed company, has purchased more than 100 computer folding machines since the end of last year, and after internal accounting, the investment cost of this million yuan investment is only three months.

    Wenzhou Emme high shoe industry has invested hundreds of thousands of yuan in the spring of this year to introduce Emma numerical control 3D shoe design software and 2D opening software, which has doubled the speed of research and development, indirectly saved tens of thousands of edition teachers' wages and expenses, and at the same time, has brought a brand new design method, which has raised the level of research and development of enterprises.

    It is understood that two well-known enterprises have ordered more than 20 CNC equipment to Emma CNC in just three months.


    Digital R & D and automatic production decompose the boundary between handwork and machine, break the boundary between master experience and production efficiency, break the experience of traditional production relying on skilled workers and masters, greatly improve production efficiency and save labor, materials and other costs, and achieve maximum production value.


    Emma CNC CEO Wang Guoquan believes that China's footwear industry is bound to develop digitally.

    Because digitization is the only way to automate.

    Only by automatization can we really save energy and reduce consumption, reduce waste and achieve green environmental protection.


    Two, enhance international competitiveness and promote digital construction {page_break}


    China's shoe making industry has long been engaged in foreign orders production and processing.


    During the period of high inflation, the profit is very low. If we want to grasp the initiative, increase profit margins and expand the living space of enterprises, we will have to solve five major problems: the lack of influential international brands, the low added value of export products, the lack of an international marketing network, the weak ability of independent innovation, and the low level of information technology.

    The key to solve these five problems is to improve the digitalization of shoe making industry.


    The digitalization of shoemaking enterprises involves three aspects. One is the informationization of enterprise publicity, that is, website production, publicity and promotion, and product e-business. Shoe making enterprises have been widely applied.

    The two is the informationization of shoe enterprise management, which has been accepted by many shoe enterprises.

    EPR and other enterprise management software have been popularized and applied in shoe enterprises.

    The three is the informationization of shoe manufacturing, that is, the digital shoe production system.

    The crux of the development of China's shoemaking industry is to enhance the level of digital research and development and automatic production of China's footwear industry.


    Wang Guoquan believes that "digital R & D and automated production" requires a close relationship between the upstream and downstream industries of the footwear industry at the macro level, and that more precise content is needed for production through effective integration at the micro level.


    According to him, Emma's business development has revolve around the overall solution of digital research and development and automation production. The plan concentrates on solving the three core problems of enterprise management and management: product personalization, process standardization and management pparency. It takes saving, efficiency and environmental protection as the starting point. It not only improves labor productivity based on "machine replacing labor force", but also increases profits through improving product quality and added value, and improves the competitiveness of design and sales in the two ends of the footwear industry chain, so as to enhance the international competitiveness of shoe enterprises.


    The footwear industry has entered the era of digital R & D and automation production. Through the digital solution, we have integrated various links such as design, R & D, purchase orders, proofing, procurement, mass production, inventory and so on, so as to realize the total win among technology developers, equipment suppliers, shoe factories, purchasers, etc., and promote the conversion and integration of roles, so as to achieve complementary advantages and share resources.


    Therefore, the significance of digitalization construction lies not only in the assurance of market and customer needs, but also in the building of high quality, high efficiency and automated production, and in the aggregate management effect of various production resources.


    Take the most difficult part of cost control - cutting: for example, the implementation of intelligent computer typesetting is 90% faster than manual typesetting, saving more than 6% of the cost of leather materials, and realizing automatic leather cutting process through computer leather cutting machine. It can save 80% manpower cost in the cutting process.


    The industry believes that the digital research and development and automated production mode not only accelerates the integration of the upper and lower reaches of the footwear industry, but also enables the integration of customer choice and experience to maximize the demand for design to production and sales.


    Three, digital construction, the only way to upgrade and pform footwear industry.


    "12th Five-Year" is a critical period for China to readjust its industrial structure and pform its economic development mode. After the rapid development of shoemaking industry, the traditional development mode of pursuing quantity expansion and low price competition has no advantage in the international market. In the background of economic pformation, upgrading the technology level and improving the quality of products will be the inevitable trend of the future development of shoemaking industry.


    In general, industrial upgrading will develop in three ways: (1) do more technical and value-added products, such as making higher grade products with higher profits; (2) increasing productivity more effectively, such as using automated machines and equipment, making more output with the same people; third, increasing investment and gaining more value in the industrial value chain.

    For example, shoe manufacturers not only produce, but also invest in R & D and brand management in order to gain more profits.

    {page_break}


    But these three aspects are inseparable from the application of digitalization.

    In this regard, foreign shoe industry counterparts are far ahead of China.

    Some famous enterprises in developed countries rely on digital technology and equipment, and labor efficiency is 2~3 times that of Chinese enterprises. Although their labor costs are much higher, their products have long-term competitive advantages in the international market.

    Therefore, digital research and development and automated production can help China's footwear industry upgrade its industries and accelerate the pformation and upgrading from labor-intensive to technology intensive.


    Wang Guoquan believes that shoe companies have joined the digital wave because they have seen clearly that the era of relying on cheap labour and extensive production to gain profits has gone forever, and the industry should move towards intensive, technological and automation directions.

    The application of "digitalization" is the only way for the shoemaking industry to go from the low end of the international industrial chain to the high-end.


    The convening of the two sessions pointed out a new development direction for the footwear industry. In the new era, shoemaking enterprises must adapt to the changing market, formulate all-round innovation strategies, and constantly introduce new products, so as to remain undefeated in the fierce market competition.

    The key lies in the construction of digital research and development and automatic production.

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