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Designer Li Xiaoyan: Fashion Pformation And "Pure Cotton Dream"

2011/4/15 8:53:00 117

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In the beautiful Pearl River Bank of Guangzhou, there is such an insisting garment.

Designer

For more than ten years, from a little girl who is so fond of "beautiful", she has gone to a Chinese top ten fashion designer, who loves pure cotton. She adorned people's life with her own unique ideas. With her delicate hands, she succeeded in continuing her colorful "pure cotton dream".

fashion

In heaven, she is Li Xiaoyan, the famous Taiwan costume designer who once won the title of "China top ten fashion designer" three times.

Yan Qi: a beautiful Taiwan girl

Walking into Li Xiaoyan's design studio on the Pearl River bank, he is just surrounded by nature. The glass walls around him seem to give the entire studio to nature, giving people a sense of openness.

Around the walls are the green and little red flowers, and the safflower green wood seems to be telling the master's simplicity and beauty.

The fragrance of coffee, the soothing music and the warm sunshine, Li Xiaoyan's design life naturally stretches out in such an atmosphere.

Speaking of childhood memories, Li Xiaoyan always wears a smile on his face.

She said, mother is very concerned about their appearance, which makes the "beautiful" seeds begin to root and sprout in Xiao Yan's heart.

I wonder if it is because of the beauty of God's care for this little girl, or because of her self confidence in her born design. After graduating from the Department of literature at Li Xiaoyan University, he did not become a poet, writer or journalist according to his family's wishes, but entered the door of Taipei Chen Mei Fang College of clothing. Li Xiaoyan's design career began to become more colorful because of her choice, and she persisted in exploring her dream of design in the golden age of painting.

Yan Xuan: the perfect pformation of a designer

In those days, Li Xiaoyan, who was about to step out of school, asked her teacher, Chen Meifang, whether he first applied for a designer or first applied for an assistant designer. "Then why don't you make your own designer?"

In this way, in 1993, Li Xiaoyan, who had been the monitor and the third best student, had his first designer brand, Fang Ying.

To everyone's surprise, this bold Taiwan girl actually made Guangzhou the beginning of her own design career.

In the Guangzhou design world, Li Xiaoyan, a designer in Taiwan, has built up a brand banner and led the fashion of South China in his own way.

Li Xiaoyan's "Fang Ying" has been praised by many people for many years. The miracle of product shortage has been deducting until now.

"The success of the brand is because I can resist all kinds of temptations from outside, and always stick to myself."

Li Xiaoyan made such an interpretation of her "Fang Ying" success.

Taiwan's traditional "stick silk", the tough cowboy of the mainland, and the popularity of high quality fabrics have not changed Li's love for traditional fabrics and pure cotton.

"Because everyone is fond of pure cotton, I believe that pure cotton can also be fashionable and can lead the fashion trend."

Li Xiaoyan seemed confident in his judgement.

In the design field, Li Xiaoyan can be described as a bold and unconstrained man, and his mind wandering freely.

market

On the other hand, she seemed more like a fish in water and had more flexibility.

Li Xiaoyan said that a good brand designer must be able to combine his works with the needs of the market.

To be a responsible designer, you cannot completely separate design from market, design and life.

The artistic expression on stage is only a sentiment of designers to fashion, and the most important thing is how to integrate artistic elements into real life, so that art and life can be separated at zero distance, so that the beauty and market in life can be combined.

For this reason, she is also known as "a designer who discovers in the eyes of the market".

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Yan dance: the brilliant debut of a ten best designer

Li Xiaoyan's pursuit of design didn't end because of her brand's success. She needed a broader platform to prove herself.

In 2002, Li Xiaoyan won the title of the top ten fashion designers in Guangzhou, and her "Fang Ying" was also awarded the "best Chinese dress design award".

In the same year, Li Xiaoyan, as the first Taiwan designer, went to Beijing to participate in the selection of the top ten fashion designers in China. He also won the title of "China top ten fashion designer". Li Xiaoyan's name was also resounded in the industry.

In August 2003, Li Xiaoyan won the "modern Chinese fashion master Medal" issued by Shanghai International Fashion Federation. In November of the same year, she once again won the title of "China top ten fashion designer" in China International Fashion Week and won the "best costume design award".

In August of this year, Li Xiaoyan, as a representative of Chinese excellent designers, took part in the design of the modern cheongsam evening dress series and participated in the activities of "Chinese national costume Exhibition" held by the Information Office of the State Council of China in the Chinese cultural week in St Petersburg, Russia.

In 2004, Li Xiaoyan was responsible for the design of Guangzhou 2010 Asian Games Promo dress design, and received unanimous praise. In the same year, Li Xiaoyan, as the only fashion designer in China, took part in the Boao forum of Asia and took part in the opening ceremony of "Boao night".

Li Xiaoyan's design ability began to shine on the international fashion stage.

In 2006, Li Xiaoyan again won the title of "China's top ten fashion designers".

This not only stems from Li Xiaoyan's deep love for fashion design, but also stems from her heartfelt love for Chinese traditional fabrics, her responsibility for China's costume design industry and her commitment to "pure cotton".

Li Xiaoyan is lucky. She finds the right point between tradition and fashion, cleverly making the traditional cotton show an unparalleled fashion sense.

In 2006 and 2007, Li Xiaoyan won the Golden Summit nomination Award for two consecutive times in China International Fashion week. In the same year, the Academy of Fine Arts, Academy of Fine Arts, the highest institution in the national art academy, set up the "Li Xiaoyan fashion fashion classroom".

"Asahi Asahi, China Fashion Designer Creative Award" Li Xiaoyan's work conference held

Until March this year, during the China International Fashion Week held a press conference, that is, when the "bingba" eighty years old birthday, the eighth award-winning designer of the "Asahi Hua Hua China Award", Li Xiaoyan, the winner of the China Fashion Design Golden Summit, and the 2011 autumn and winter fashion together with Xu Hua Cheng's "Ba Ba" were released.

Yan Meng: a dream girl who loves cotton.

Many people think that only high-end fabrics can become the favorite of fashion, but Li Xiaoyan continues the Chinese people's consistent feelings towards pure cotton.

The reason why Li Xiaoyan can create such a miracle stems from her unique design concept. "The more complicated the design is, the better it is, the simpler it is. She will use some simple lines to make the original clothes that lack vitality become vivid.

Li Xiaoyan changed the traditional way of clothing material matching, and improved the expressive power of body beauty through the supplement of surface accessories.

She boldly challenges the traditional design techniques, challenges the way of matching clothing materials, challenges the wearing concept of clear age boundaries, challenges the tailoring of lines, and uses modern materials and techniques to express the traditional fashion concept, so that the tradition has the fashion charm forever.

"The scope of the designer's design should not be confined to one or more age groups, but to train everyone's consumption concept and design clothing works for consumers of all ages."

For this reason, Li Xiaoyan put forward the design concept of health, green and sustainability, blurred the concept of time, and made her cotton products easily grasp the consumer psychology of consumers at all stages.

Mature design concept, rich market experience, let Li Xiaoyan's career thrive and blossom everywhere. We can see Li Xiaoyan's works in the fashionable gathering place of Guangzhou's Hai Yin square and Beijing Wangfujing.

Li Xiaoyan, design director of Guangzhou Fangfang Fashion Design Co., Ltd., director of M.Marvel fashion design, also took the lead designer of the three different styles of women's clothing brands, including "Fangying", "French dish" and "Ruyi Fang". Li Xiaoyan, the chief designer of the M.Marvel brand of casual wear, has won the "best Chinese dress design award" twice. Today, she is also a member of the China Fashion Designers Association and the Art Committee. Her Fang Fang company has become a very famous clothing brand.

This Taiwan girl, who has many roles in a body, never feels tired, because the dream she is pursuing will be more and more wonderful. Her constant love for pure cotton makes her desire to be confident.

With a responsibility for the future development of the industry, Li Xiaoyan served as director of the clothing professional Steering Committee of Career Academy, Guangzhou science and technology trade. She wanted to make some contributions to Guangzhou and even our country's clothing education with her own efforts.

She also plans to set up 5 million yuan to set up a Li Xiaoyan scholarship to encourage students with good academic qualities.

More than ten years of unremitting efforts, such as "Fang Ying", "French dish" and "Ruyi Fang", have called "Fangfang clothing", and let the slogan of "love pure cotton" resound in every corner of the fashion.

Insisting on such a wonderful and wonderful thing, we expect more designers in our country to be able to keep up with our traditional fabrics. We also look forward to this "pure cotton" swallows flying higher and more exciting.