Frank, Simple And Simple Fashion Designer -- Luo Zheng (Euro)) "Seven"

In November 22, 2006, the China Fashion Awards 2006 awards ceremony was held in Beijing.

At the closing ceremony of China International Fashion Week, Luo Zheng, the famous designer of China and general manager of Shenzhen grace silk garments Co., Ltd., as the youngest clothing entrepreneur in Shenzhen, has been the winner of the "Oscar prize" of the Chinese garment industry through the unremitting struggle. She has won the Golden Summit award representing the top prize of Chinese costume design. She is a frequent visitor to CCTV and Phoenix TV.

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Luo Zheng is a local young designer who devoted himself to the original design and brand development of Shenzhen, and has been a diligent and diligent entrepreneur.

People say that she is the goddess of fashion flying with her dreams.

On the eve of the Spring Festival of 2006, she won the award of China's design industry award, the ten outstanding young designers in China.

Recently, it has won the "Golden Summit Award" of the top award of Chinese costume design, so that people will turn their attention to her again.

The pioneer of "original Chinese" in costume design

Luo Zheng created the elegant and romantic "Europe and blue" women's clothing brand, won the platinum award of the NAUTICA creative fund in the US, held the fashion China fashion conference in Le Louvre Museum, Paris. At the invitation of the French LV group, Hennessy jointly launched the fashion + fashion press release. In 2005, she was named Leica HAPPER 'SBAZZAR fashion designer, and won the 2005 Best Designer in China.

At the same time, she often represents the Chinese fashion industry in the international top fashion conference.

Reporters have heard many people in the clothing industry say that Luo Zheng is a stubborn idealist. Luo Zheng does not deny this statement. She says she is indeed a persistent pursuit of her dream.

Her dream is to be a successor to the spread of Chinese clothing culture to the world, so that Chinese women's clothing will shine brilliantly on the T stage of the world.

Standing in front of reporters, Luo Zheng is tall and elegant.

Luo Zheng, who likes western classical music and fashion culture, is a very Chinese fashion designer in foreign media and peers. But in the eyes of domestic media and peers, Luo Zheng's works are full of westernized aestheticism and romance.

In November 2006, 2007 Fashion releases and T stage shows were held on China fashion week. Luo Zheng was elegant, fashionable and elegant.

Arts and crafts have won the cheers of the Chinese and foreign clothing industry.

Luo Zheng excitedly told reporters on the phone that when she was holding the trophy and flowers in the spotlight and her eyes sparkling with joy, she thought of her hometown, Shenzhen.

She said his honor belongs to Shenzhen.

Luo Zheng was born in Beijing in June 1970, and then came to Shenzhen with her parents. In 1991, he graduated from Shenzhen University in the field of international finance and trade.

From her care, she buried a dream -- designing the most beautiful dress in her mind.

After graduating from University, she set foot on the road of struggling for her dream.

At first, Luo Zheng's thought was very simple.

At that time, the style of women's clothing in China was very single.

And design.

It is her bounden sense of mission to think of countless Chinese women who pursue beauty and fashion like her for the innovation of fashion design.

In order to help Chinese women design and produce the most beautiful clothing, in 1996, she founded the Shenzhen grace silk garments Co., Ltd. and founded the famous women's clothing brand OMNIALO (Europe).

What many people never forget is the fashion show launched by Luo Zheng in 2000, as well as the commercials advertised on TV - a young girl wearing a wreath, beautiful like a fairy, wearing a light blue, thin, cicada like skirt, walking along the seaside.

This is not only an interpretation of the romantic nature of "euro", but also an exposition of Luo Zheng's understanding and pursuit of beauty.

Many knowledge women are very fond of Luo Zheng's design style, while in the Eight Diagrams two way.

"Brand image shop" has become one of the earliest women's clothing brand outlets in Shenzhen.

Luo Zheng, who studies, grows and starts in Shenzhen, has a passion for others in her career. No matter how hard it is, she sticks to the pursuit of her heart.

In the mid and late 90s of last century, the competition in the clothing market intensified. Some small businesses began to imitate the brand of women's clothing that had been affected by the plagiarism in order to reduce the development cost.

Luo Zheng led her design team to speed up the development of fashion design and shorten the research and development cycle, in order to protect the advanced nature of brand original design and resist the plagiarism.

The fashion of clothing is booming, and the brand design styles of some enterprises are beginning to lose themselves in popularity. But Luo Zheng always sticks to the "independence" in fashion.

In Luo Zheng's view, only by persisting in originality can products have vitality.

Luo Zheng said that popularity is short-lived and style is permanent.

Only by adhering to the original design and keeping the continuity of the style of clothing can the clothing brand have vitality.

At various exhibitions at home and abroad, Luo Zheng spared no effort to launch his original design and publicize "

"Brand".

Since its development, "owlland" has owned hundreds of chain stores in Beijing, Shanghai, Shenzhen and Guangzhou.

In 2004, Shenzhen Ou Meng Industrial Co., Ltd. was founded. Luo Zheng was chairman of the board.

In the same year, CoLUOINTUITION (Siro) advanced concept dress brand was established. Currently, there are two stores in Beijing and Shanghai.

Under the leadership of Luo Zheng, her company has developed into a large and full-featured clothing enterprise with advanced business philosophy, which integrates design, production and sales.