Lv Jingang: 70 Yuan Starts, The Poor Boy Becomes A Billionaire.

It was only at 7 in the morning that Lv Jingang began to bustle about the new day as usual.

Lv Jingang is the first to leave work and leave at the earliest time. This is also his pleasure. "As long as I have nothing to do, I will feel very miserable."

Thus, in a short span of 10 years, a legend came into being: in those days, only the poor boy who came out with 70 yuan came out of the world.

Hua Hui International shares chairman, Sichuan Huizhou Food Industry Co., Ltd.

Using the "first pot of gold", Lv Jingang patchwork tens of thousands of dollars in 1996.

Lv Jingang's efforts have received huge returns. By 2000, Hualong Food successfully represented dozens of famous brands at home and abroad, and built a sales network covering 100% coverage of business super and community convenience stores in Sichuan.

Superior courage

"The success or failure of product development and sales depends on the market. I will never do products and businesses without market."

Lv Jingang is very brave, and is a fighter in selflessness in the commercial war. But everyone familiar with him knows that this young boss is full of wisdom and courage.

In 2001, Lv Jingang represented a melon seed brand in Anhui.

On a visit to Anhui, he looked at the production process of the melon seed in detail, and suddenly realized that the melon seeds were not fried, but made from Chinese herbal medicine and made by boiling, steaming, boiling and drying.

So Lv Jingang came up with an idea: why not move the technology to Chengdu and produce a "boiled" melon seed?

This idea did not win the support of the surrounding people, but in August 2001, Lv Jingang injected 5 million yuan into the establishment of the Hui food limited company. At the same time, he also hired the original group of Hui Zi melon seeds to make the production instruction for his own "emblem" melon seeds.

Almost overnight, the "emblem" melon seeds sold well in Sichuan and southwest China. After that, products such as "dried bean curd" and other products were also booming.

Use future to gain credibility

However, the development of the two signboards was not smooth sailing. Especially from 2002 to 2003, the development and growth of the "emblem" encountered serious shortage of funds. Lv Jingang, who ran between banks, did not find a solution for a long time.

What to do? He decided to use his credibility to make a difference.

Lv Jingang showed his charisma: taking all the property, including property, as a risk guarantee, and signing a promise to repay it for life, "this is my personal future."

His approach has won the trust of many banks. After successful capital acquisition, the "emblem" has once again achieved leaps and bounds. "Hualong" and "emblem" both have billions of assets.

"This is the" emblem "for 8 years, I bear the greatest pressure, can bear the pressure itself is a manager must go through the process, if I can't pass this pass, I'm afraid I fell down.

He admitted.