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    Promoting The Popularity Of New Toy Stores By Borrowing Marketing

    2011/4/16 15:16:00 48

    Marketing Entrepreneurship Advertising

    The opening of new stores is undoubtedly every one.

    Entrepreneurship

    People are very happy and full of expectation, because the hard work before has finally seen the results.

    Next, we must consider how to operate to make our shop on the right track. In this, there is a problem that can not be ignored, that is, new stores should try their best to improve their popularity.

    The following is a brief introduction to the newly opened toy store.

    Marketing

    A toy shop can choose to use different ways to create a toy store for more people to know their toy store.


    1, take decoration as the opening ceremony.


    A lot of toy shops during the decoration sales promotion is a blank, ten days of decoration period, shop doorway people, wasted, in fact, this time can make a prominent big inkjet, a temporary advertising, not much cost, more than one hundred yuan can be, advertising content can be the opening of the toy shop image promotion, also can be a shop promotion, and a way to save money is to pull a scroll, write "how many days from a certain toy shop open", is also a good way to create customer expectations and curiosity, for the upcoming opening up.


    In addition, the production of exquisite recruitment advertisements is also a good opportunity to publicize the brand. Many stores simply write two words or several recruitment requirements, because opening shops will necessarily involve recruiting and purchasing personnel. The exquisite recruitment advertisements sometimes have much more significance than the recruitment itself, playing a very good publicity role.


    2, take the weekend to start business.


    The opening of a toy store can not be believed in any auspicious day, but the choice of opening time is still very important. It is necessary to try the best number of customers as far as possible, causing a sensation. Generally speaking, it is best to choose Friday and Saturday to start business, because these two days in a week are the two most people shopping sense and the most time for people to flow.

    In addition, most customers have a herd mentality, like lively, like many people.

    Some toy shopkeepers once said: no matter how much performance we make today, it is comfortable to watch many people.


    3, lending atmosphere to start business.


    The opening of a toy shop must have an atmosphere of opening. Let the customers know that you are in the new business, so you need to buy some blue flowers at least eight.

    Of course, if conditions permit, there can also be arches. Some toy stores will choose bands such as the opening of shops, which will be expensive, but in fact it is not necessary.


    The creation of a business atmosphere is the key to increasing the rate of entering shops. Besides, music is also very important, and it must be music that matches with the toys bought in the store, such as children's toy shops can choose children's songs, while the animation and toy stores can choose a theme song which is familiar to everyone.


    4, take the promotion to start business.


    Because of the habit of long-term development, if there are no sales promotions and so on, customers will not adapt. In fact, it is not the value of selling goods, nor is it required to make profits.

    The promotion of a toy store is usually done with some membership cards. If membership cards are very special, they are usually not seen in the market, so your customers will enjoy it when you see them.

    At the same time, the promotion of membership cards is different from the general discount. The discount is a one-off, while the gift card can increase the stickiness of the customers and urge the customers to do the two shopping again.


    Generally speaking, a toy store opens and completes the above aspects, basically achieving the publicity effect of the new store opening.

    Next is the toy store owner in the operation of the opening up of the good momentum of popularity continued, do not let their toy shop in the operation of the phenomenon of cold and uneven.

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