The Successful Application Model Of Information Technology For Garment Enterprises By ERP
China
Clothing industry
Entering the Warring States period as a whole
Marketing mode
There is a contention of a hundred schools of thought. Each enterprise has its own opinions, and has its own emphasis. However, there is not a single enterprise having original views on management level.
From the perspective of the whole industry, there is no doubt that it is faced with various challenges. The cost of raw materials and labor has increased sharply, the renminbi has appreciated, and the new "
labour law
The implementation and the US
subprime crisis
Macroeconomic variables and so on have brought many problems and uncertainties about the future.
With the change of the industrial environment, if the enterprises want to survive, the most important and effective way is to improve themselves through various ways.
Operate
Management level.
Information technology has also become a common concern of the whole industry.
Hotspot
Topic of conversation.
Macroeconomic information needs sprouting
The impact of macroeconomic variables on the clothing industry can not be underestimated. In 2008, there were two trends.
First of all, the polarization of enterprises is becoming more and more serious. Those large garment enterprises with strong strength and popularity are more and more resistant to risks, while more SMEs are facing the fate of being shuffled.
There are indications that the integration of garment industry is accelerating this year, the stronger the stronger, the weaker the weaker.
Second, now many export oriented clothing enterprises to speed up the pformation of domestic sales.
Some enterprises, which were formerly sold domestically, were affected by the policies of foreign import and export, and the influence of policies and regulations, such as tax rebate and new labor law, and gradually pformed from domestic exports to domestic ones.
And the added value of domestic sales is far higher than that of export sales. Once the enterprises taste the sweetness of domestic sales, they will also have the desire of active pformation, and urgently need to establish their own brands and their marketing channels.
Domestic and export oriented clothing enterprises are faced with two completely different market environments.
In order to follow the pace of rapid development of the consumer age, the domestic garment enterprises began to spread the "big brush" at the expense of the stars, and boldly launched the acting stars as spokesmen to cater for the young consumers after 80 or even 90.
For such a group of consumers whose demand and preferences change very fast, garment enterprises are increasingly inclined to the multi variety and small batch operation management mode, which puts forward quite high requirements for the hit rate of the product marketing, and puts forward very high requirements for the coordination ability of all links in the supply chain. In short, all these forces the garment enterprises to pform to the goal of "quick response".
Some clothing enterprises have only 10 to 15 days to design their products from design to shelves, and the corresponding cycle of domestic garment enterprises usually takes 3 months.
This trend directly leads to the change of information needs of garment enterprises.
A manager in charge of garment industry implementation from Fu you told reporters that before 2007, the demand for informatization of clothing enterprises for production, logistics, foreign trade and other aspects was relatively concentrated. But since 2007, it has begun to feel that the demand for foreign trade OEM is decreasing. As customers need to establish their own brands and marketing channels, the interest in the distribution and retail information system of rich friends has increased significantly.
With the emergence of "fast response" garment enterprises, customers are also in urgent need of an efficient supply chain system.
The traditional information island solution can not satisfy this requirement.
The application practice of Fu you ERP in the clothing industry has proved that we should truly regard the garment enterprises as a whole, integrate the front-end facade system and the back-end factories together, provide an overall information solution to improve the management level, and then cooperate with the improvement of the logistics system and add a series of other related adjustments, so as to form a fast response supply chain system, which is a real solution for the clothing enterprises.
Information construction: looking into the future
Most of the enterprises only look at the immediate problems, ignore the long-term development and the problems that may happen at any time in the development. The clothing industry is changing frequently and can not be standardized. Therefore, most standardized ERP can only help enterprises complete or realize the management and implementation of a certain process in a relatively short time, which will increase the cost of the enterprise in an invisible way.
Faced with this problem, most enterprises begin to think about how to accomplish their self pformation most efficiently. More ERP software vendors are also exploring how to adapt ERP to the information pformation of enterprises.
The development of garment enterprises can be divided into four stages, namely, the initial stage, the development stage, the mature stage and the international expansion stage.
In these four stages, enterprises' understanding and demand for information are different.
First, enterprises need only one financial competition layer or export merchandising system in the initial stage; secondly, when the scale of enterprises is expanding and entering the development stage, they need the comprehensive budget management system of business intelligence and so on. Moreover, enterprises are gradually becoming mature stage. They need to establish VIP customer management system, more retail promotion strategies to be implemented, production costs to be further reduced, and how to improve supply chain efficiency, so that enterprises have put forward higher requirements for information systems.
If we look at the whole life cycle of enterprises from a comprehensive perspective, a garment enterprise information system should be very comprehensive, not just to meet the current needs.
However, at present, when many clothing enterprises choose information products, because of the consideration of cost investment, or because of information asymmetry and lack of understanding, when choosing software, they often choose to find some developers to do it, or choose some smaller clothing industry software to ensure low investment and low cost.
However, this short-sighted approach does not take into account long-term strategic management.
Many practice cases of garment enterprises show that similar practices may solve some problems in the short term, but with the expansion of enterprises and the improvement of management level, some new requirements will arise. Old software will no longer be applicable; therefore, enterprises have to abandon the old software and then choose a new set of software, so the informatization of clothing enterprises will also appear black holes.
Short term "savings" result in long-term waste.
Therefore, the informatization construction of garment enterprises should not only be based on the current stage, but also consider the stage of development. The enterprise information system needs to be fully integrated, rather than meeting the current needs.
Fu you has accumulated 20 years of practical experience and developed a solution from standardization to personalized modular integration.
Based on the lowest UAP platform, we develop other operation modules and build relevant applications on this platform to achieve a very high degree of refinement: from finance, to human resources, to OA, to distribution and retail, and internal supply chain management, manufacturing and workshop management, including management accounting, group management, including business intelligence management, all are included, which is the successful integration of "ERP successful application mode of Chinese garment enterprises" by Fu Fu.
Many enterprises are just beginning to contact with information technology, which is at the initial stage. Considering that the input of enterprises to information technology is usually not a step in place, Fu Fu uses the idea of structured design when designing products: the bottom of software is a complete platform, and data are combined into different modules according to different fields, and different business scenarios have different applications.
In this way, enterprises can choose different modules and match combinations according to their own situations.
At the same time, the modules and applications selected by users at different stages can be integrated seamlessly, so as to avoid information island or combination obstruction.
This undoubtedly has given the enterprise a reassurance, which has greatly increased the confidence of the enterprises, and is more sure to bring more benefits to the enterprises and solve more problems.
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