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The Thirteenth Dongguan International Shoes Exhibition Will Be Held In Dongguan Houjie Tomorrow.

2011/4/27 11:49:00 70

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Dongguan International Shoe Exhibition Shoe Machine Exhibition Trend

With the rapid development of the domestic footwear market, foreign shoe companies are very optimistic about the Chinese market, and have chosen to become more and more famous.

Dongguan shoe show

As a bridgehead for landing on the Chinese market.

The thirteenth Dongguan international shoes exhibition

The shoe machine exhibition / shoe material exhibition (hereinafter referred to as the Dongguan shoes exhibition) will be opened tomorrow at the Houjie Modern International Exhibition Center in Dongguan.

The Dongguan shoes exhibition, sponsored by Hongkong Ya style Exhibition Co., Ltd., has an exhibition area of 20 thousand square meters. It has 3 shoe areas, including leather shoes and materials, and shoe machine 3.

The organizers said they will work hard to make the Dongguan shoe fair a best platform for business sourcing, brand building, channel development, and leading the trend.

Foreign shoe companies share domestic market cake

Italy leather shoes with private customization as the main selling point

brand

Baroli (Cesare Baroli 1947) debuted for the first time at the Dongguan shoe fair.

ERMANNO ORSINA, the third generation of the family's descendants, has made special trips from Italy to the exhibition site, and will personally customize Italy leather shoes for Chinese customers.

Customers can choose their own styles, colors and materials, and then send them to Italy after professional fine measurement.

The head of the Baroli brand said that as the first private shoe factory in China to provide customized Italy shoes, they will bring Italy elegance to those Chinese consumers who yearn for the only and eternal appreciation.

Through special design, health function shoes that can help relieve fatigue and increase blood circulation are a major feature of Korean shoe exhibitors this year.

It is reported that a number of exhibitors of Korean shoe enterprises have been outstanding in the international advanced footwear functional competitions, which will bring great surprises to the functional footwear industry.

Havlin from Germany (Haflinger) and Portugal's Tatuaggi-Industria De Ealecdo Lda brand are also excellent representatives of foreign shoe enterprises sharing the domestic footwear market.

They will combine the footwear products of various elements such as design, style, fashion and exquisite footwear technology together to bring the latest trend of footwear and the concept of shoemaking for domestic footwear industry.

Domestic shoe enterprises change their marketing ideas.

In addition to offshore exhibitors, domestic shoe manufacturers are eager to compete with foreign shoe companies.

The original brand of Wenzhou shoe industry Co., Ltd., Shantou marjin shoe industry Co., Ltd., DIO (Hongkong) International Trade Co., Ltd., Chaoan County Hongli shoe factory and jintaai (Hongkong) Co., Ltd.

These manufacturers who only originally worked as OEM foundry began to face many puzzles when they began to sell domestic retail outlets and create new independent products. For this reason, Wu Weihong, a specially invited brand and retail consultant of the exhibition organizers, held a seminar on "OEM manufacturers' pformation and retail strategy", sharing with the footwear elite the way of domestic sales and retail sales of export outlets.

At the same time, in order to enable the pformation enterprises to grasp the design of retail stores and the effective display of goods, the General Assembly will invite experts to set up a demonstration shoe store at the exhibition site to explain how to match the details of shop decoration, lighting and display to attract customers' attention.