Adidas Chengdu Set West Headquarters &Nbsp; Completed The Five Major Regional Restructuring.
According to reports, 27 days,
Adidas
The group set up the West headquarters office in Chengdu and plans to expand its business development opportunities in the region.
This marks the completion of Adidas's restructuring of the five major regions of Greater China.
Last November, Adidas announced the "2015 way" China strategy.
The company expects that in the 15 year plan, the sales revenue of the Chinese market will grow by two digits.
Managing director of Adidas Greater China Group
Colin Currie
(ColinCurrie) said: "through structural adjustment, we will better grasp the future opportunities of the western region and get closer to consumers."
The headquarters office in Chengdu will govern the 12 provinces, municipalities and autonomous regions of Adidas West.
Adidas group is a leader in the global sporting goods industry. It has a series of core brand products, such as Adidas, Reebok, Telme, Lok Bu and Reebok-CCMHockey.
The company is headquartered in Germany.
HEGO root
A total of 42000 employees, with a total sales volume of 12 billion euros in 2010.
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