&Nbsp, A Clothing Store In The Office, And A Monthly Income Of Over 10000.

In Jiangbei Business District of Chongqing, there is a new office called "north shore constellation".

If you stand in front of the sign at its bottom hall, you will be surprised to find that in a variety of companies and studios, a fashion shop called "warm" is particularly noticeable.

How did the clothing store open to the office? But what is even more surprising is that such a clothing store belongs to a beautiful girl who is only 24 years old.

Creative

Going to sea to start a business refuses to see a dull head.

Zhao Lixiao is the owner of "warm and charming" dress, a typical Chongqing girl, with a beautiful appearance and a fire like character.

After graduating from college, under the arrangement of her family, she entered the government office and became an ordinary civil servant. Every day she lived in a nine to five life. The great pressure of work in the legend seemed to have no relation with her.

This kind of life at first glance is not Zhao Lixiao's choice: "I am obviously born to be a sitting person. When a civil servant is in a daze every day, how can such a life be suitable for me? Let me see, I would rather be a tour guide, run around the country, or else sell, which is also a sense of accomplishment."

Of course, the real work can not satisfy the girl who is full of lively nature. So, "the heart is in the camp of Cao Ying" in the Han Dynasty, she begins to plan her own life.

The idea of starting a business comes from a travel shopping.

After working in a dull environment for a while, Zhao Lixiao decided to take advantage of the "eleven" long vacation to comfort herself. She chose to fly to Hongkong.

In this Oriental fashion capital, Zhao Lixiao, who was very fond of dressing up and pursuing fashion, seemed to have entered a shopping paradise.

Back to Chongqing, the problem is coming again. The special nature of civil servants has limited clothing.

Many personality fashions

Unexpectedly, only 35 friends cleaned up the clothes brought by Zhao Li Xiao, "they are all happy."

Why? It's very simple, because these styles were the most popular ones at that time.

The friends who pick up their clothes not only pay the original price of the clothes, but also shout cheap.

A friend even picked out a style that was exactly the same as his own silk skirt, and the price was only half of the high-end shopping malls in Chongqing.

"At that time, they told me that there was a chance that I would go to Hongkong to bring clothes to them again.

That is the phrase that touched me.

Since the price difference between the two places is so big, why can't I do my own clothing business? "

Zhao Lixiao, who is a character of a fire, immediately began to inspect the clothing market in Chongqing. She found that many brands of clothes sold in Chongqing were very expensive because of the turnover of many intermediate links. In Hongkong, even at the most common shopping centers, the price was only 1/2 to 1/3.

This is an opportunity.

Zhao Lixiao made up his mind to open a clothing store of his own.

So after six months as a civil servant, she resigned.

A fashion shop opened in office buildings.

"If you want to start a shop, you must have your own characteristics."

Zhao Lixiao secretly set such standards in his mind.

It is also because of this standard that she chose her clothing store in office buildings instead of shops in traditional sense.

"Why do I have to drive on the office floor? Because I think a good clothing store relies on its own characteristics and tastes, rather than lots.

Wine is not afraid of alley deep, really have their own things, open in any place does not matter.

Like myself, I often eat in a very broken shop because of its taste.

On the other hand, the rent of office buildings is much cheaper than that of shops. "

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At the beginning of the shop, Zhao Lixiao did everything herself, from office selection to decoration style, from the choice of clothes to the matching of furniture in the shop. She played her own experience and feelings in fashion for many years.

Finally, the small space of the blue style was born in her hands.

The walls painted with blue paint show a kind of peaceful tranquility. The pink display cabinet sets off the sense of youth, and the red finger sofa, the fashionable magazines in the corner of the room with heart shaped designs.

All kinds of decorations reveal fashion and youthful flavor.

After determining the keynote of the entire clothing store, the most important thing is the choice of clothing items.

In this regard, Zhao Lixiao has her own view: "first, if it is a good brand, girls still value it. Second, if there is a characteristic, even a good brand, it will not guarantee the classics." third, I want something else that I can't buy elsewhere. This is the treasure of the town store. "In this way of thinking, Zhao Lixiao flew to Hongkong and returned to Chongqing after two days of careful selection.

Then, open the door to welcome guests.

Creative business opens the door to success

Things are not always plain sailing.

One month after the opening of the "warm clothing", there were hardly any visitors to the office except for the curiosity of some of the early office buildings.

What's going on? Zhao Lixiao came to think of it, and finally understood the mystery: although his own stuff has its own characteristics, it still needs a process of being understood and recognized by people.

Just stay on the 16 floor, that is waiting for a rabbit, how can it be successful? I must take the initiative to attack!

She immediately designed a beautiful purple card and printed hundreds of cards at one time. She set a goal for herself: to scatter all these cards in a week. First, she used all her personal connections to distribute her business cards. Then she went to the newsstand with her card and negotiated with the owner of the bookshop selling fashion magazines, and put her business card in the mainstream fashion magazines such as "Ruili" and "fashion", so that all the city women who bought magazines could see their business cards, so as to expand their publicity.

Sure enough, within a week, hundreds of business cards were dispersed, and the popularity of the shop began to improve.

When the beautiful women in the "beautiful" dress see their long wearing clothes at an unexpected low price, there is a sense of treasure, and the small ornaments carefully picked up by Zhao Xiaoli in the shop are even more than they can bear: from the small packets of Kitty to the handmade belt of papyrus, from a table lamp that looks like a tile to a warm and fragrant pen holder.

The price attracts customers, and it is the unique taste and style that makes them forget.

In this month, the reputation of "warm" clothes has spread. Many old customers have introduced all their good friends. Sometimes, the turnover can reach thousands of dollars in a day.

At the end of the month, the net income was 8000 yuan! This is a fairy tale story for a girl who is less than 30 square meters and a girl under 24 years old.

Making persistent efforts is still the key to wealth.

Now Zhao Lixiao is not going to stay in the "warm clothing" shop, she gave the task to the hired salesperson.

But every day they are watching the latest trend of fashion trend.

The channel of purchase has been relatively fixed. The familiar businessmen directly sent her pictures and specifications to the clothing online, and she chose from them to settle accounts through bank cards and deliver goods by parcel post, which saved a large number of expenses to and from Hongkong.

"But I still have the habit of flying to Hongkong at least once every three months, because the fashion needs to be grasped by myself, not by looking at two fashion magazines, and looking at the pictures sent by the upstream merchants.

Moreover, a lot of attractive things need to be cleaned by myself, so that my characteristics can be guaranteed, and these characteristics are the key to me not being imitated by others and not being overtaken by others.

Zhao Lixiao pointed to a cute Kitty cat deposit pot in the corner. It was a spoils from Hongkong. "Especially on Christmas Eve, I have to go to Hongkong. First, because that time is the gold market for commodity listing. Secondly, all businesses will compete for a discount, often even I even save the ticket money!" {page_break}

Now the stable "warm clothing" has a turnover of around fifty thousand yuan a month. Apart from rent, cost, utilities, wages, etc., it can bring Zhao Lixiao a net income of $10000 a month. She has become the little rich woman in the school circle.

"Now is just the beginning, and I want to open a few more of my small shops. I believe that the future of my future is not just a dream."