Leather Industry In Xinji
In March 1986, Jianxin market in Shulu county was withdrawn. Xinji city is located 70 kilometers east of Shijiazhuang, the capital of Hebei Province, and 250 kilometers away from Beijing and Tianjin in the north. Shide railway, 307 National Highway and Shihuang Expressway run through the East and West.
Xinji city is 55.6 kilometers long from north to south, 28 kilometers wide from east to west, with a total area of 960 square kilometers. It governs seven townships and eight towns, with a population of 610000. Among them, the urban built-up area is 25.71 square kilometers, with a population of more than 200000. In 2010, the GDP reached 24.816 billion yuan, the fiscal revenue was 1.1 billion yuan, the total retail sales of consumer goods in the whole society was 13.545 billion yuan, and the balance of various deposits reached 18.683 billion yuan, of which the savings balance of urban and rural residents was 15.659 billion yuan.
Leather industry is the traditional pillar industry of Xinji, which started in Ming Dynasty and flourished in Qing Dynasty, enjoying the reputation of "Xinji fur is the best in the world". Over the past 30 years of reform and development, Xinji leather industry has rapidly recovered and developed. The whole industry has formed a production pattern with garment, leather, shoe making, leather goods and fur collar processing as the production main body, and leather machinery, leather chemical industry, raw and auxiliary materials sales and other supporting industries as the supplement, forming a sales pattern with specialized markets such as leather commercial city and international leather city as the main body. In 2010, the whole industry produced 50 million standard sheets of all kinds of leather, 4.8 million pieces of leather clothing, 31 million pieces of leather goods and 5 million pairs of wool leather integrated shoes. The sales revenue was 12 billion yuan, the foreign exchange earned by export was 421 million US dollars, and the tax paid was 220 million yuan. At present, Xinji city has 1356 leather enterprises, including 410 self operated export enterprises, more than 85000 employees and more than 1200 technical R & D and design personnel. Xinji has developed into one of the largest and well-known production bases and sales centers of sheepskin garment and sheepskin leather at home and abroad. In December 2001, Xinji city was named "China" by China Light Industry Federation and China Leather Association Leatherwear The city of leather clothing "was re evaluated in 2006. In 2004, it was determined as "Xinji leather products export base" by Hebei Province, and in 2009 it was determined as "Xinji leather industry cluster" by Hebei Province. The prosperity of leather industry also led to the development of trade, real estate, logistics, warehousing, communication, transportation, catering and other related industries.
1、 Xinji Leather Industry It has a strong industrial foundation
1. Xinji Garment Industrial Park
Xinji leather City garment industrial zone was founded in 1993, and now covers an area of 2417 mu, with a construction area of 2.6 million square meters and a fixed assets investment of 3.4 billion yuan. There are 582 leather clothing and leather products processing and sales enterprises in the area, mainly producing sheepskin clothing, fur clothing, new fabric clothing, leather gloves and other products, which has developed into one of the largest leather clothing production and trading centers in China. Xinji leather city was rated as "ten professional markets" and "well-known market for developing characteristic industries" by Hebei provincial government, and named as "national township enterprise demonstration area" by the Ministry of agriculture.
2. Xinji leather industrial park
Xinji leather city leather industry zone was founded in March 1997. The planning area of tanning area is 10.16 square kilometers, covering an area of 2200 mu, building area of 900000 square meters, fixed assets of 2.2 billion yuan, and 80 enterprises entering the zone. The establishment of leather industry area has realized to curry leather The sustainable development path of centralized production, scale operation and effective control of pollution. The construction of tannery industrial zone has been listed as the key construction project of the province. The construction of tannery industrial zone is based on unified standard, unified planning, unified pollution control, unified water supply and electric heating, and unified management. In 2000, it was rated as "demonstration trade zone of township enterprises" and "top ten industrial parks" by Hebei Province, and was rated as national "science and Technology Park of township enterprises" by the Ministry of agriculture in 2002.
3. Xinji International Leather City
In order to build a flagship professional market, rebuild industry development advantages, and promote industrial transformation and upgrading, Xinji city started construction of Xinji International Leather City in August 2009. Xinji international leather city covers an area of 380 mu, a construction area of 500000 square meters and a total investment of 1.5 billion yuan. It is a comprehensive professional market integrating trading, exhibition, research and development, information, logistics and tourism. The first floor deals with leather, fur and other semi-finished products; the first floor deals with bags, leather shoes, gloves and fur products; the second floor deals with leather clothing and nixie clothing; the third floor deals with fur, leather clothing and nixie clothing; the fourth floor is equipped with food plaza, foreign trade clothing exhibition, leather Museum and office facilities. Xinji International Leather City, designed in accordance with the concept of logo, has become a beautiful city landscape in Xinji. The curvilinear interface design of the square entrance reflects the openness and inclusiveness of the building space, and provides conditions for the residents of the past; The interior design pays attention to the creation of public and comfortable environment. The three commercial atriums integrate each functional space and even the whole building group, creating a colorful commercial atmosphere; The passageway in the shopping mall is spacious, the North-South passage is 5.6 meters wide, and the East-West channel is 6.6 meters wide; Set up 24 sets of walking elevators, 6 sets of straight elevators and 2 sets of sightseeing elevators to facilitate customers to collect and collect shopping.
The first phase, with a market investment of 450 million yuan and a construction area of 160000 square meters, was opened on September 28, 2010. Since its opening, Jiang Peilin, China's first model, has been invited to serve as the image spokesperson. She has cooperated with 300 travel agencies in 8 provinces and cities to open leather featured Shopping Tours, attracting more than 600 well-known brands from home and abroad. It has successfully achieved a smooth start and prosperity, with an average daily passenger flow of 10000 people, which has become an important support and engine for the transformation and upgrading of leather industry. The second phase project will start construction in June 2011.
Second, Xinji leather industry has a number of enterprises with strong competitiveness
First, the scale of enterprises has grown rapidly. There are 139 enterprises in Xinji leather industry, including 20 enterprises with sales revenue of more than 100 million yuan, 31 Enterprises with tax payment of more than 1 million yuan, and 109 enterprises with export earning foreign exchange of more than 1 million US dollars. Second, the competitiveness of enterprises has been significantly improved. Xinji leather industry has three "Chinese famous brands", one "Chinese well-known trademark", eight "Hebei famous brands" and seven "Hebei famous trademarks", two "Hebei export famous brands", and five "Hebei high-quality products". The number of national and provincial famous brands in Xinji city ranks first in Hebei Province; 350 leather export enterprises have passed the international quality management system certification; Five brands of leather were allowed to wear "Chinese leather logo ecological leather"; 36 brands of leather clothing were allowed to wear "Chinese leather logo". Third, the cohesion of enterprise groups is increasing. Xinji leather enterprises set up leather chamber of Commerce, Leather Association and office in Russia, and set up Suifenhe branch and Russian branch. The business association should give full play to its role, actively serve enterprises, provide information, strengthen coordination and develop in groups; Large enterprises and large groups play a leading role in the industry and drive the development of small enterprises in the industry.
Third, Xinji leather industry shows strong independent innovation ability
Xinji leather industry insists on putting scientific and technological innovation in the first place of the industry development, and vigorously promotes independent R & D and technological innovation of enterprises. First, we have established a sound technology research and development system. It has invested 27.3 million yuan to establish Hebei Leather Engineering Technology Research Center, Hebei Branch of China Leather Research Institute, Xinji leather Productivity Promotion Center and other scientific research institutions, and employed more than 40 domestic and foreign experts as technical consultants. In 2010, the total R & D investment was more than 600 million yuan. Eleven leather enterprises invested more than 15 million yuan to set up "leather design studio" in Beijing. More than 30 leather enterprises have invested more than 20 million yuan to carry out research and development cooperation on key technical topics with national leather universities and scientific research institutes, speeding up the technological innovation of leather industry and introducing the latest R & D achievements of the industry. The base now has 16 public service platforms, including 2 technology R & D platforms, 2 public test platforms, 2 e-commerce platforms and 6 industrial service platforms, with perfect service functions. At present, Xinji leather industry has reached the international advanced level, and the garment industry is in the leading position in China. Second, a number of R & D achievements with independent technology have been formed. In recent years, Xinji leather enterprises have successfully developed more than 1000 new varieties of leather clothing in four categories, including knick wear, sheepskin reverse wear, fur clothing and new fabrics, as well as new leather products such as integrated leather, cowhide sofa leather, car cushion leather, sheep shoe upper leather, washed leather, shrinkage grain leather and fall grain leather. Julong Leather Machinery Co., Ltd. has obtained 1 invention patent and 12 utility model patents authorized by the State Intellectual Property Office.
Fourth, Xinji leather industry has formed a perfect sales network at home and abroad
In the international market, 330 enterprises directly sell in Russia and Eastern Europe, and 135 enterprises set up direct sales outlets in Suifenhe and Heihe ports. Eight enterprises have jointly registered marketing companies in the United States and Canada, and more than 200 enterprises' products have entered the European, American and East Asian markets. The number of exporting countries and regions has expanded to 74, and a market sales pattern with Russia as the main market, EU, East Asia, Central Asia and other emerging markets gradually expanding, and the border trade market as a supplement. In the domestic market, clothing products cover the northeast, North China and northwest regions, accounting for 35% of the total domestic market sales. In Beijing, Tianjin, Harbin, Xi'an, Chengdu, Jinan and other 30 large and medium-sized cities, more than 400 sales branches, offices, exclusive stores and franchise stores have been set up, and 45 enterprises have set up direct sales windows in Yabao Road market. More than 20 enterprises, such as Zhengtai, Volkswagen, mengtaize, bamailong, Yangfan, Dongming garment, etc., have OEM processing for more than 100 well-known brands at home and abroad. Now Xinji leather industry has formed a sales network focusing on large and medium-sized cities and radiating surrounding areas.
5. Xinji leather industry has successfully explored the development mode of green environmental protection, energy conservation and emission reduction
Xinji municipal government has always regarded green environmental protection, clean production, transformation and upgrading as the lifeline of leather industry. First, a three-level pollution control system has been established. With an investment of 259 million yuan, it has built 100000 tons of urban sewage treatment plants and 45000 tons of three sewage treatment plants in tanning areas. The effluent quality has reached the national Level-A standard, forming a three-level treatment system of primary treatment of enterprises, professional treatment of industrial parks and comprehensive treatment of urban sewage treatment plants. It has become the only tannery base with centralized pollution control and unified management in China China Leather Association fully affirmed and popularized in China. Second, vigorously promote cleaner production. Relying on the national clean production laboratory of Sichuan University, the national cleaner production circular economy demonstration base project was implemented, and 13 major cleaner production processes, such as low ash Liming and ammonia free deashing, were compulsorily promoted. The water consumption of leather making was saved by more than 1 / 3, the sludge was reduced by 80% compared with the past, and the discharge of chromium and alkali liquor was reduced by 70%. Chrome free tanning technology has been actively carried out in leather making enterprises. Chrome free tanned leather accounts for more than 85% of the total leather, making it a real "green leather". The third is to explore comprehensive management. The project of burning tannery sludge for power generation, using blue silk to produce regenerated leather and recycling chrome powder from chrome cake will start soon, and the recycling conditions of tannery waste are mature.
Vi. remarkable achievements have been made in promoting the transformation and upgrading of foreign trade in Xinji leather industry
In the past ten years, Xinji municipal government has firmly grasped the main line of adjusting product structure, transforming economic development mode and improving the quality of economic growth, and vigorously promoted the transformation and upgrading of leather industry in the aspects of base planning, park development, financial investment and government guidance, and achieved positive results. It is mainly manifested in the following five aspects:
One is the transformation from product imitation to independent research and development. We actively follow the development trend and trend of leather products in the world, introduce first-class designers at home and abroad, and introduce a large number of fashionable, classic and elegant leather clothing and leather goods through combination innovation. Independent research and development of new fashion, from more than 300 in 2005 to more than 1000 now.
The second is the transformation from low-end market to high-end market. In order to occupy the middle and high-end consumer market at home and abroad, we have developed a number of high-end leather products, such as washed sheepskin leather, ultra-thin leather, effect leather and integrated upper leather of wool leather. We have also produced a number of fashionable new products suitable for high-grade and high-value-added, such as sheepskin garment, ultra-thin leather, effect leather and wool leather upper leather The average profit margin of the three key products of sheepskin leather has increased by 15%, the product grade and added value have been significantly improved, and the industrial competitive advantage has become more prominent.
{page_ break}The third is the transformation from single market to diversified market. The number of leather export countries and regions has increased from 17 in 2009 to 74 now. Among them, the United States, Canada, Italy, France and other European and American markets achieved 156 million US dollars of foreign exchange earnings, accounting for 37.3% of the total export earnings of the whole industry, basically changing the export pattern of relying excessively on the Russian market in the past.
Fourth, the transformation from industrial base to headquarters base. While strengthening the construction of leather industry base, Xinji municipal government has set up a modern and open consciousness, and started to build Xinji into a "Chinese leather capital" with headquarters such as national and international leather production and processing center, R & D and design center, bulk trading center, brand promotion center and consumer shopping center. The first phase of Xinji International Leather City, with a construction area of 160000 square meters, has been put into operation in September 2010. At the same time, the planning and construction of China leather clothing industry headquarters base is being implemented. The project is planned to cover an area of 1182 mu, with a construction area of 870000 square meters and a total investment of 2.4 billion yuan. Among them, "China leather and fur trading center, raw and auxiliary materials trading center and brand processing center" with an area of 500 mu, a construction area of 480000 square meters and an investment of 1.3 billion yuan, are under construction and will be completed and put into use in October 2012.
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