Jiangsu Sai Lai Ya Company'S High-Profile Entry Into The Organic Clothing Market

Recently, Zhang Guosheng, general manager of Jiangsu Sai Lai Ya handicraft Garments Co., Ltd., a large foreign trade in Nantong, Jiangsu, announced in a high-profile manner that it would enter the organic clothing market in an all-round way and strive to upgrade to the first Chinese Ecosystem in a short time.

Zhang Guosheng is full of ambition to enter the organic clothing market.

He told reporters that as early as 2005, he was keen to observe the rise of European and American market organic clothing, when he registered in Hongkong "Kangle baby" trademark, waiting for the opportunity.

According to his research, the definition of organic clothing requires not only the fabric of organic materials, but also the accessories of buttons, zippers and so on. It is also necessary to use pollution-free natural raw materials. Raw material production and processing must also avoid the use of chemical printing and dyeing raw materials.

Although the procedures to be monitored are much more expensive than the original ones, the corresponding high added value can make them more expensive.

Zhang Guosheng said that compared with other high-end children's clothing brands in the market, Sai Lai Ya "Kangle baby" is most proud of the love pmission of brand concept.

After the purchase of Kangle baby, the company will reclaim it with coupons, which is the first among all the children's clothing brands in the country.

After recycling, the children's clothing was donated to children in poor areas without compensation.

At present, saelia has successfully obtained the international authoritative certification such as GOTS global organic textile standard, OE100 organic conversion 100 standards, and domestic eco organic textile and garment production and sales certification. Meanwhile, it is accepting the certification of product supply qualification of many world-famous multinational companies such as WAL-MART. ISO certification is also in progress, with a view to improving the standard management level of all aspects of the enterprise through the international quality management system.

Zhang Guosheng has confidence in his brand.

Zhou Zehong, a researcher at the Nanjing Environmental Science Research Institute of the Ministry of environmental protection, pointed out that the use of pesticides in cotton planting process not only destroys soil and groundwater, but also seriously affects people's health.

Organic cotton production is an important part of sustainable agriculture. It is of great significance for protecting the ecological environment, promoting the healthy development of human beings and meeting people's consumption demand for green ecological clothing.

Zhou Qihong, Deputy Secretary General of the provincial garment industry association, believes that the gradual expansion of the organic clothing market should be the mainstream trend of the development of the garment industry in the future.

In addition, the market of children's clothing in China is very popular now, and the opportunity of entering the market is very good. As a big province of garment production and sales in Jiangsu Province, the high-end children's clothing market is occupied by the Hong Kong and Taiwan brand for a long time, and many traditional Jiangsu clothing enterprises are also facing the pressure of pformation.

Sai Lai Ya's successful pformation has also set a good example for the textile industry to break through the bottleneck.