MERCO Ma Ke Brand Clothing Design Director Hu Yongli: Design&Nbsp; For&Nbsp; Easy&Nbsp; Life

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The essence of the soul is to dress the life of clothing, to blend Chinese and Western women's fashion and beauty, to wander between the addition and subtraction, to render the uniqueness of the MERCO brand, making the MERCO brand luxurious but elegant, fashionable but not soft.

Miss Hu Yongli, director of fashion design, MERCO

In the same year, he was invited by CHRISTOPHE LEMAIRE, chief executive of Paris world clothing court, to be a fashion design consultant.

MERCO has gradually become the secret of Paris women's pursuit.

The following is an interview with Hu Yongli, the design director of "MERCO MACO".

Reporter: I remember someone in the industry said that many of the domestic fashion designers were academics, artists, not purely market oriented designers.

Hu Yongli: Yes, that's right. I am also a college student who was born with an ideal debut for Chinese fashion design career.

(laughter) we now emphasize the need for designers at the sensory level. It is undeniable that China has made great progress in technology over the past few years, but this should be the requirement of industrial designers.

For example, we can make beautiful clothes, but most of them are copying, but we have learned skills.

We should use strong ideas to express, which involves a complete education system. Technology is only a link.

Designers should possess comprehensive qualities including aesthetics, history, literature and philosophy.

Reporter: from an educational point of view, is there any deviation from the original definition of designer training? For example, first of all, he should be drawn from painting instead of focusing on other aspects.

Hu Yongli: Yes, our education has cultivated a kind of bias. These people's outlook on life is paranoid.

In fact, my personal suggestion is that trained designers are best to come from cities. After the commercialization of urbanization, their vision will be broader.

There is no such problem in foreign countries, because their urbanization has been going on for hundreds of years.

Some people who study design complain to me that others do not understand him. In fact, I think designers are not pure art. If you can not meet the needs of specific groups, and can not express their own things, let others accept, then take the road of art.

To understand women's demand for fashion, the tailoring design, MERCO's exquisite handwork and keen response to fashion trends, leading fashion women to explore their own characteristics.

What MERCO wants to shape is educated, sweet and sexy women.

How to interpret the fine and sexy characteristics of women? The idea of MERCO is to express women with the sophistication of advanced custom fashions. The MERCO pays attention to the neat lines and the spirit of three-dimensional cutting in the edition and tailoring performance, so it has a very good performance in the comfort and scalability of the dress.

Of course, fashion acumen is the most important part. MERCO accurately grasp the focus of the fashion and show the popular attitudes and views in every season's costumes, so that every female customer feels that she is the focus of all eyes.

MERCO is regarded as "romantic beauty and noble luxury". It combines Oriental and Western culture with exquisite design skills and modern technology to form Oriental new romantic style suitable for Oriental women's aesthetics.

MERCO converged Chinese and Western women's fashion and beauty, wandering between addition and subtraction, rendering the uniqueness of MERCO brand, making MERCO brand luxurious but elegant, fashionable but not soft.

The color pition is natural, the level is rich, the details are exquisite, the craft is exquisite, and is full of sense of value.