The Economic Crisis Can Not Evade The &Nbsp; Wenzhou Shoe Companies Are Waiting For The Battle.

Wenzhou City Economy and trade The basic economic situation of the first quarter of this year was announced by the Commission. scale The total output value and sales value of the above industries were 87 billion 748 million yuan and 85 billion 76 million yuan respectively, up 20.3% and 19.7% respectively from the same period last year. Increase Down 6.6 and 7.5 percentage points respectively, lower than last year's growth level.

Although these data are coming down in the first place, they may exist in many places at present. They are not "Wenzhou characteristics", but at least they can reflect that business is facing a difficult situation.

The Wenzhou branch of the people's Bank of China is in Wenzhou on the first quarter of 2011. Finance In the analysis report of the situation, it is more direct to point out that the total profit of Industrial Enterprises above Designated Size in Wenzhou in 1~2 was 2 billion 658 million, an increase of 16% over the same period last year, but the economic benefits of enterprises from different industries and different scales were obvious. Among them, 524 enterprises were losing money, 12% were losing money, and the deficit of loss making enterprises was 288 million yuan, an increase of 25.1% over the same period last year.

In the first quarter of the major difficulties in the operation of the industrial economy in Wenzhou in the first quarter, the economic and Trade Commission of the city referred to the difficulties and pressures existing in the enterprises.

The electricity shortage situation of the electricity shortage industry is more prominent; the labor shortage situation of the labor shortage enterprises is becoming more and more serious; the financing of enterprises with money shortage has become more difficult; the growth of some sectors of the industry is still low.

Yesterday, the orderly use of electricity in Wenzhou was upgraded again.

The notice of orderly electricity utilization office in Wenzhou shows that due to the influence of load rising, water power depletion and insufficient power supply, Wenzhou electricity consumption gap has been further enlarged. In order to ensure the orderly supply of electricity, it is decided that from June 2nd, the orderly electricity consumption plan will be upgraded from D to E level (that is, avoiding the peak of 600 thousand kilowatts).

In fact, since January 6th this year, Wenzhou has started the first round of orderly electricity consumption.

In March this year, some enterprises in Wenzhou began to receive the notice of "stopping production and making electricity" at the peak of "accident".

In previous years, enterprises usually face the trouble of power shortage until June and July.

The head of the mechanical and electrical equipment department of a shoe enterprise in Yongjia, an interview with reporters, said that the general situation is that there are 3 days in a week, from 9 to 11 in the morning, 2 to 5 in the afternoon, and 6 to 9 o'clock in the evening.

Many owners admit that the power shortage may be the most influential factor in the many unfavorable factors that affect the operation of enterprises. Without electricity, production will stop, which will directly affect the receiving and selling status of orders.

Yesterday, many shoe companies in Lucheng shoes capital of Wenzhou province still had the information signs on the front door. They never looked down.

Of the 855 enterprises surveyed by the Wenzhou Municipal Economic and Trade Commission, 74.5% of them said they were short of employment, an increase of 14 percentage points over the same period last year.

Among them, footwear, clothing and eyeglasses, lighters, pens and locks and other labor-intensive industries, the shortage of workers is more serious, the labor gap of more than 10% of the proportion of enterprises are above 80%, higher than the surveyed enterprises average 5 percentage points or more.

At the same time, there are about 1/4 of the enterprises, because of the lack of production capacity resulting in saturation, and dare not take orders.

In particular, export oriented enterprises such as glasses, lighters and pens are particularly evident. The proportion of enterprises who dare not take orders due to lack of work is as high as 1/3.

Moreover, the shortage of employment also makes the employment cost of enterprises rise rapidly.

Among the surveyed enterprises, nearly 90% enterprises' general wage increased, an increase of 8.6 percentage points over the same period last year. Among them, nearly 60% enterprises pay for general workers increased by 10% over the same period last year.

On the whole, the employment cost of enterprises has generally risen by about 20%.

Is Wenzhou short of money? Don't forget, there were 800 billion private capital swimming here.

At the end of 3, the balance of deposits of Wenzhou's foreign currency was 723 billion 496 million, an increase of 24.5% over the previous year, an increase of 72 billion 819 million over the beginning of the year. It was only lower than the corresponding high level in 2009.

Excluding the factors such as the end of the season and the return of funds outside the Spring Festival, Wenzhou can still be rich.

Why do the enterprises surveyed believe that the current capital side is tight, accounting for 42.9%, and the average enterprise funding gap is about 10%, while the loan satisfaction rate of the enterprises is only 57.4%.

Many companies blame it on prudent monetary policy. Data show that in the 1~3 month of this year, new loans in Wenzhou amounted to 23 billion 828 million yuan, equivalent to only 66.5% of the volume invested in the same period last year.

Loans can not be paid, enterprises can only turn their attention to private lending.

In fact, after the real estate regulation, the incremental capital to enter the real estate market has obviously reduced. Private lending has become a way out for some private funds as an alternative.

The interest rate monitoring of the private lending of Wenzhou branch of the people's Bank of China shows that "the market continues to be active and interest rates are rising continuously."

In March, the comprehensive interest rate of the private lending market reached 24.81%, a monthly interest rate exceeding two points, the highest value since the establishment of the comprehensive monitoring system in mid 2010.

This seems to be even more ruthless.

"If a company can borrow two cents of interest, it will be very lucky." A pawn broker in Wenzhou admitted that judging from the current market, the monthly interest rate of 3 points is not surprising, and the short-term 4 to 6 points are also many.

The difficulty of raising capital and the raising of financing cost directly arouse two noteworthy problems:

First, the efficiency of credit funds tends to decline.

On the one hand, because of the lower expectations of stable financial support, enterprises can only make short-term production arrangements, and some enterprises even carry out capital reserves which run counter to the business cycle, to a certain extent, reduce the long-term investment intention of enterprises, disrupt the normal production and business plans of enterprises, and on the other hand, commercial banks tend to make long-term capital needs short term loans in order to get room for quickening the speed of loan turnover, which will increase the social comprehensive cost of financing.

Second, high interest or forced capital is far away from the real economy.

Monitoring shows that the ratio of lending funds to business operations in the financing intermediaries lending market has dropped from 30% at the end of last year to 20%, indicating that some borrowing funds have withdrawn from the business field due to the high cost of borrowing.

In addition to the above factors, different industries in Wenzhou are very different.

This year, thanks to the acceleration of RMB appreciation, overcapacity and substantial increase in factor costs, the export oriented industries and shipbuilding industries such as spectacles, lighters, pens, locks, razors and other industries have grown rather sluggish.

In the 15 industries monitored by the Wenzhou Municipal Economic and Trade Commission, the sales value and export delivery value of the export oriented industries (35) decreased by 7% and 17%, respectively, compared with the same period last month. The growth rate dropped by 13 and 25.7 percentage points respectively over the same period last year, and the total profit dropped by about 30% over the same period last year (1~3 months).

In the export oriented industries, the amount of handheld orders also showed a decreasing trend. The average amount of single orders was 16.7% lower than that of the same period last year.

In the export oriented enterprises of 35 glasses, lighters, pens, locks and other export oriented enterprises with a focus on monitoring, the loss accounted for the top 1/4, while only 30% of the enterprises' profits continued to grow. The average profit rate of the industry is 3.1%, and the profit margins exceed 5% of the enterprises are less than 10.

In 1~3 months, the output value of the 19 shipyards was down by 4.2% compared with the same period last year. The total loss of the whole industry was about 28000000 yuan, an increase of nearly 8 million yuan over the same period last year. At present, the capacity of shipbuilding industry is only about 30%, the amount of orders decreased by 2% compared with the same period, and half of the enterprises did not have orders.