Smart Clothes Enter Ordinary People
Practicality is the primary factor.
With consumption purchasing power The growing demand and taste of consumers become diverse and personalized, whether in women's clothing or men's wear. clothing Market, or in the field of children's clothing, all kinds of products are warming up in competition, and the market competition of smart clothing is also more intense. Smart clothing is originally a high-tech frontier. However, with the development of the garment industry, the company and the company with keen smell began to put the market of smart clothing on the agenda, and widened its original narrow market space.
"Where did dad go? Look at the cell phone." Recently, intelligence shoes Where is the product starting at Beijing Institute Of Fashion Technology? It is understood that this "no disgrace" shoes with GPS remote positioning and other sexual functions, for solitary living, disabled elderly can be closely monitored.
According to Dr. Huang Haijiao of Beijing Institute Of Fashion Technology, each pair of smart shoes has its own two-dimensional code. After downloading the client, scanning the two-dimensional code of the shoe can achieve the connection between mobile phone and smart shoes. After the connection, no matter where the wearer walks, the client can query. "In order to protect privacy, every pair of shoes has its own verification code. After scanning the two-dimensional code, it is necessary to input the verification code to connect correctly." Huang Haijiao said. At present, the main location of this smart shoe is the elderly, so it will be relatively simple in design. There will be other styles coming out in the future. Shoes for 2~9 years old children will also be launched. "The two or three quarter of next year will be sold at both the physical store and the Internet at the price of 1000 to 2000 yuan." Xu Jingxian said.
If such a price shoe is sold in an ordinary shopping mall, the price can be regarded as a medium upper class. Most consumers may weigh some factors when buying, but if the function of "positioning" is highlighted, the price reference factor will not be too high. With the intensification of the aging of the population, many families will face the stage that more and more elderly people need to take care and care. The children of one generation can not always care about the elderly due to their busy work. The emergence of such a smart shoe has just played a function of remote monitoring. Similarly, children are also a group that needs extra guardianship. Smart clothing Pushing into the homes of ordinary people has become simpler.
Open up in the world of fashion
The development of smart clothing can not be separated from a key factor: the development of communication and electronic devices, especially the application of smart phones. The first thing to accept new things is always the fashion makers at the forefront of fashion. Their demand for smart clothing has also become the driving force of clothing companies and technology research and development personnel.
When iPhone just became popular, there are numerous lines on the Internet about its fast power consumption and high charging frequency. And the key role of mobile phones in daily life should not be underestimated. For this reason, Japanese scientists linked green solar energy and communication equipment and invented a solar powered trousers. This pair of trousers is fashionable in design, low waist casual pants style, waist with black rope can be used as a waistband, it is both sporty and leisure. Trousers cloth The pattern is very popular in recent years, and it is very special. Spin Made of cloth, it can play a good waterproof and oil stain effect. Each side of the trouser leg is sewn with a large pocket, with high-tech solar panels installed on each pocket. The trousers will be stored in the sun for several hours, and the solar energy will be saved. clothes The battery in the battery can supply power to mobile phones and other electronic devices through the USB interface in the pocket. {page_break}
In Europe, the Cowboy brand Levis has introduced a music jacket, not only playing music, but also storing its favorite music in chips, or listening to its favorite radio stations. It is developed by the MIT Media Laboratory. The cloth of the coat is made of silk transparent hard yarn, and the music playing function is controlled by a full cloth capacitance keyboard. People will start playing music just by pressing them lightly. The music jacket is an environmentally-friendly music player. Its energy source mainly depends on solar energy, wind energy, temperature and physical energy and other sustainable energy sources. Researchers are also working on developing a fabric that generates electricity by bending, so long as people wear it, they can generate electricity.
As early as 2010, Nike co worked with Google map and apple iPhone to launch a sports shoe that allows users to track their "electronic footprints" on Google maps.
After inserting a sensor into Nike's sneakers, Nike connects with the wireless network and 3G network of the Apple Corp. Users can download their training on the Internet through mobile phones, including kilometers of running, consumption of calories and pace. Users do not need to set up Google maps in their home computers. They can only complete the Internet through mobile phones, which greatly improves the mobility of people using these devices.
Whether cowboy, iPhone or pop music are all necessary factors for the life of the Chaozhou people. Developing smart clothing with these elements will make it easier to open the market.
Smart clothing will become the main direction of development
The most concerned about the smart clothing that can ignite consumption passion should be the decision-making level of clothing companies. As the "clothing" that is the first part of human instinctive social activities, it is far more than just "wrapping the body". It is not only the beauty and appropriateness of the style, but also the expression of the comfort and individuality of the dress. Smart clothing has provided a broad market for the development of the garment industry. How can businessmen let off the "barrel" of the nuggets?
Some well-known clothing companies, calculator tycoons, electrical producers, such as IBM, levy, PHILPS, Nike and so on, have begun to develop smart clothing. This is also a waking up for the developing garment enterprises in China: do not always think about catching up with the competitors in front of us, they should also take a long view and pay close attention to the attention of the experts so as to be able to stand on the same line as soon as possible.
Today, active development of "smart clothing" is mainly European countries such as Germany, Finland, Belgium, Switzerland and the United Kingdom. This is due to the strong demand for new textile development in Europe. On the other hand, they also have advanced support and cooperation of peripheral electronic motors, communications and computer software industries.
The European Union's artificial intelligence research center in Germany launched the development of smart clothing through the wearable technology of cloud computing. The project is called "EASY-IMP" cloud computing co development of intelligent wearable Meta products. It was launched in September this year. Recently, the wearable electronic products ElekTex fiber full touch application developed by Eleksen, the British touch sensitive fiber fabric company, can be installed on clothing, bags, accessories and commercially owned work clothes, and has the function of controlling mobile phones and MP3 players. At present, the technology has been commissioned to auction by intellectual property expert MetisPartners, which has been used in M&S sales suits and Zegna's Bluetooth iJacket clothing.
At present, the research and development of smart clothing in China's clothing enterprises is still at the initial stage, and there is still a big gap compared with the developed countries. However, the appearance of the elderly tracking shoes mentioned earlier has well illustrated the clothing enterprises in China. scientific research institution Having the strength to develop the special role of smart clothing in daily life and push it to the market, can make more and more consumers feel the charm of smart clothing. Smart clothing is no longer an unreachable technology show.
Smart clothing is near you.
Emotional gloves: everyday busy work often makes people feel depressed. This kind of gloves can detect people's mood by detecting palm's temperature, pulse and skin conductivity.
Thermal Socks: socks containing billions of insulation particles have very good endothermic properties. They can absorb or release heat according to the difference between the environment and body temperature, and keep the feet warm.
Mosquito repellent shirt: mosquito repellent shirt was introduced in India in 2004, and fabric is specially treated with chemicals to prevent mosquito bites.
Milk protein cashmere underwear: this "milk underwear" introduced by a clothing company in Zhejiang, China, is extracted from milk and made with cashmere.
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