Group Buying Is Popular In The Industry, With An Annual Turnover Of Tens Of Billions Of Dollars.

Li Xuelin, who sells health care products in Guangzhou, used to shop in the busy commercial streets such as Tianhe City and Beijing road in Guangzhou. While enjoying the shopping pleasure, he also found that the clothes are becoming more and more expensive.

A fine woolen dress, which can be bought at around 600 yuan in 2006, is now one thousand or two thousand yuan. Later, some friends recommended the online group purchase. Li Xuelin found that she could sometimes "Amoy" to some "baby". From then on, she was unable to manage. From her child's full year old photo to usual dinner and ordering, online group buying became the first choice she often thought of.

Group buying is the abbreviation of group purchase and collective purchase. It attracts more and more people's attention at relatively low price. In recent years, it has been a new trend. The main way of group buying is group buying online. The main force is young people between 25 and 35 years old. Since the beginning of some unknown enterprises and catering services industry, the expansion of Chinese famous brand enterprises such as GREE and the United States has been involved.

From 4 to 5 June, the scene of the second group buying Expo in Guangzhou was very popular. The organizing committee made preliminary statistics, and two days attracted tens of thousands of people to the scene.

Exhibitors include Haier, GREE, Panasonic, jialibao and many other well-known brands at home and abroad. They also offer the biggest discount to attract customers, and some products yield more than 60%.

According to the organizing committee's estimate, the volume of trading on the 2 day of the Expo is over 100 million yuan.

Wei Hailing, a salesperson of GREE air conditioner at this group exhibition, introduces that GREE air conditioner has started contacting group buying since 06 years because of the large quantity of guests and the wide range of radiation.

According to her introduction, the first day of the Expo was very large, and the turnover on the first day of GREE air conditioning amounted to seventy thousand or eighty thousand yuan.

Ouyang Jetion said that group buying has been very popular in recent two years, and it has gradually matured after years of development.

Only "China group buying online" pactions in Guangzhou a year to more than 10 billion yuan, the annual volume of pactions in the country is more than 10 billion yuan.

As group buying is increasingly accepted by the general public, the development of group buying in China will be very large in the future.

Ouyang Jetion said that group buying is usually organized online and offline, thus solving the problem of honesty and safety in traditional e-commerce.

Group buying can not only save much cost, but also facilitate collective rights protection when quality or service disputes arise.

The reporter interviewed many customers at the company's fair. Most of them said that the price of the product was very affordable, but many customers had concerns about group buying, mainly worried that such a big discount would affect the quality of the merchandise. Secondly, they worried that after the quality of the goods, the after-sales service could not keep up with them in time.