How Should The Clothing Industry Respond To The Internet Of Things?
China International held in Shanghai in June 2010
Internet of things
The conference pointed out that the Internet of things will become a trillion dollar new industry in the global information and communication industry.
By 2020, the total number of Internet access terminals will reach 50 billion.
The Internet of things industry has the characteristics of long industrial chain and multiple industrial clusters, and its application covers almost all walks of life.
In the face of the advent of the Internet of things, how will this new concept apply to the traditional clothing industry?
How should garment enterprises and garment professional markets cope?
This newspaper specially invited experts from circulation, professional market and e-commerce industry to share their understanding and understanding of the Internet of things from their respective perspectives.
What can the Internet of things help businesses do?
Zhou Zhou: the Internet of things is one of the most popular words in recent times. How can we integrate with the Internet of things in the traditional industries of clothing specialized market?
Chen Haiquan: Yes.
Clothing industry
To achieve integration with the Internet of things requires a gradual process.
Garment enterprises should promote the process of informatization according to their respective business characteristics.
For example, Guangdong Yida company adopts RFID technology, from cotton picking, processing to packaging inspection, it can provide information for all production and raw materials bases in many provinces and cities across the country, and timely communicate information through the Internet, eliminating manual inspection and statistics time, and greatly improving efficiency. Fujian RBA company has adopted RFID technology in its finished warehouse and exclusive store, real-time data collection through electronic tags, and timely information sharing and communication with headquarters, so as to solve the long-standing problems in warehouse management and supply chain management.
The attempt of Guangdong Yida company and Fujian powerful company is worth learning.
Hu Baogang: clothing wholesale market can also make use of the Internet of things to achieve the rapid collection and analysis of all kinds of information in the whole process of planning, construction, positioning, investment, management and operation of the apparel market, so as to realize "intelligent and networked digital trade management".
For example, the recent network trade port of Beijing China Alliance creative management organization is integrating entity professional market with 3D virtual mall, cloud computing and the Internet of things, so as to realize the intellectualized and networked digital trade of specialized market.
These are the beginning of the application of the Internet of things in the clothing professional market.
He Weijun: RFID tags (such as tag) are the most feasible early application of the Internet of things.
RFID tags enable terminal sales to be realized
Warehouse
Management automation, sales automation and after sales feedback tracking, including multi Library Collaborative operations, warehouse delivery and inventory operations, warehouse management and first in, first out, optimal inventory and out of stock alarm, dynamic statistics of unsalable goods, buyer category preference analysis, style and broken code analysis, automatic counter sales and reconciliation, return control and responsibility traceability.
And for online sales, it can also achieve the multi direction tracking of logistics distribution links and time limits among sellers, buyers and third parties.
Chen Xuejun: for now, the application of the Internet of things has been reflected in the clothing industry. For example, 3G mobile users can log on to Taobao and other enterprise e-commerce platforms to purchase goods, and carry out the third party payment through mobile terminals. In this process, garment suppliers, mobile terminals, banks, and the three are closely linked by Internet of things technology.
For apparel enterprises, garment manufacturers and raw material suppliers, the application of the Internet of things can also greatly improve the operation efficiency of enterprises. When the Internet of things is maturing, manufacturers can learn about the supply, price, quality inspection and distribution areas of raw materials in time, and garment enterprises can also effectively compare and select the best suppliers.
How to connect the Internet of things?
Zhou Zhou: at present, most garment enterprises and clothing professional market are still on the waiting list for the Internet of things.
What are the main difficulties facing the traditional professional market and the Internet of things?
Chen Haiquan: I think the informatization of traditional clothing enterprises needs to break through three basic problems.
One is the foundation of the society, the market and the enterprise.
First of all, standard norms are important issues of social foundation.
From the perspective of garment industry, we should start with the relevant standards promulgated or promulgated by the state, and immediately proceed with the research on the information coding standard specification of the Internet of things, and establish relevant coding, implementation standards and industry standards.
Secondly, the promotion of industry application is closely related to market demand.
At present, the application of the Internet of things in clothing industry is still in its infancy.
It is possible to select key industries and typical enterprises as a pilot project to form an overall solution that has a driving and radiation effect and will be promoted in the same industry and industrial cluster areas.
Thirdly, the ability and resources of an enterprise are the important basis for deciding the application of Internet of things.
First, executives should change their concepts and attach importance to the construction of enterprise information. Two, enterprises should actively integrate internal and external sources, especially to form information sharing mechanisms with partners. Three, we must actively explore information technology.
Hu Baogang: for clothing major
market
The management is tightly confined to the management of entity merchants and data. Because these merchants and data are difficult to quantify, no resources are formed, especially without the sharing of resources on the Internet. Therefore, it is difficult to play the value and role of "professional market".
For example, "net trade port" is currently doing an Internet of things application technology based on web4.0 e-commerce and cloud computing.
To achieve the "four in one" integration of buyers, sellers, banks and market parties.
The application of the Internet of things is no longer a technical issue. It should be a matter of ideas and integration. Therefore, we need the participation and integration of various fields and fields.
He Weijun: Although RFID (radio frequency identification terminal equipment) technology has been applied by many enterprises, especially retail enterprises and logistics enterprises, most of them are confined to a closed system or field.
Moreover, the RFID standard is not uniform. The RFID products of different manufacturers are not compatible with each other. There are still many uncertainties when to achieve Internet of things and information sharing.
In addition, the cost of using RFID tags is relatively high. Enterprises and consumers need to consider whether high cost can bring the necessary benefits and benefits.
More importantly, in the absence of suitable readers for Instant Internet access, such as mobile phone readers, they are not the real Internet of things.
All these problems make the construction and popularization of Internet of things much more difficult.
The combination of traditional enterprises and the Internet of things is also facing the embarrassment of cost and utility value. For consumer goods, what is really needed to solve through the Internet of things is the tracking of the quality and safety of goods, the real-time inspection of commodity identity, technology and all commodity information, as the mobile state and fixed location of individual goods, as well as the manipulation, maintenance and monitoring of commodity usage.
Chen Xuejun: one is the popularization of the Internet of things. If the scale of the Internet of things does not cover the vast majority of users, and can not achieve cross-border financing, the role of things linked and extending in all directions can not be brought into play, and enterprises can only be connected in a small range.
The other is the business model of the Internet of things, because the development of the Internet of things is still in its infancy.
Pattern
Or customers can build their own platform, reader and terminal, and then rent the network of operators to carry out communication and pmission. As a result, the whole development cost will be confined to an enterprise, which limits the development of the Internet of things.
There is also the problem of cross industry cooperation. An industry's Internet of things service involves numerous individual terminals and involves a wide range of fields. This requires multiple cooperation to get through the barriers.
The future of the Internet of things is not a dream.
Zhou Zhou: in the future, with the further development of Internet of things, how will the traditional clothing industry combine with the Internet of things technology?
Chen Haiquan: because the Internet of things is still a new thing, its popularization and application in the clothing industry still faces many difficulties.
No matter in terms of key technologies, funds, or docking with other industries and data exchange, there will be many difficulties. It requires the cooperation of the government, industry associations and enterprises. Stepping forward step by step can really promote the organic integration of the clothing industry and the Internet of things.
Hu Baogang: the professional market of Chinese clothing is often the management of investment and shops. Each of the data in every process of investment and paction needs timely and accurate records.
The application of RFID technology and other cloud computing in the market in the Internet of things can achieve real-time information management, flexible production scheduling and accurate tracking.
It can be said that the application of the Internet of things technology has improved the intelligent management level of the clothing specialized market, and reduced the circulation and operation cost of the merchants and commodities.
It is assumed that the business volume of a garment specialized market will be increased by 20%, paction costs will be reduced by 10%, and net profit will be 10%. The realization of intellectualized and networked digital trade management is of great value and significance for the future intelligent, networking and digitalization construction and development of the clothing specialized market.
He Weijun: under the current high technology cost of Internet of things, I think its application is only suitable for high-grade clothing.
Predictably, the Internet of things will also greatly reduce the cost of hardware equipment, like the Internet, so it will not only be suitable for high priced goods, but also for low-priced goods.
The most important thing is the personalization of single commodity information collection and input. Only when the personalized information of goods is realized and consumers can access the information at low cost, can the Internet of things be truly meaningful.
At that time, enterprises and individuals will be very popular and widespread in the application of the Internet of things. Consumers can buy a garment (whether it is shop purchase or online purchase), and understand all links and related information from design, raw material supply, production process, circulation process, especially to facilitate more understanding of the links of manufacturers, brands, designers, quality inspection, logistics, and even the process time and cost of each link.
It is a wonderful feeling and meaningful for businesses and consumers.
Chen Xuejun: the Internet of things is the trend of the future. As far as I know, many developed countries have invested heavily in the Internet of things, such as the United Kingdom, Japan, Germany, Italy, Canada and so on.
As far as the current domestic situation is concerned, it will take quite a long time from the cognition of the Internet of things, capital investment, research and testing, group cooperation, and government support to the establishment of a strong network system. This is a leap of China's Internet technology and requires the high recognition and cooperation of all sectors of society.
The popularity of China's Internet of things will also face many difficulties and obstacles. However, taking the clothing industry as an example, once the Internet of things is completed, the upstream and downstream industry chains will be open and interconnected, so that there is no barrier to real information.
Noun interpretation
The Internet of things (IOT) is a network concept based on the concept of Internet, extending and extending its users to any goods and articles for information exchange and communication.
Its definition is: through radio frequency identification (RFID), infrared sensor, global positioning system, laser scanner and other information sensing equipment, according to the agreed agreement, any articles are linked to the Internet, for information exchange and communication, in order to realize intelligent recognition, location, tracking, monitoring and management of a network concept.
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