Landmarks Brand Development Milestone

Lotto development of milestone brand

　　
1) 73 's

　
In 1973, the Lotto footwear world manufacturing center was established in the northern city of Monte beu Lu, Italy. In June of the same year, the first pair of Lotto tennis shoes were born, followed by the birth of basketball, volleyball, football and sportswear.

　
2) 82 's

　
Spain's World Cup, Italy national goalkeeper and captain Dino Geoff (Dino Zoff) wearing Lotto shoes, led her teammates to win the trophy. In 2009, the "82 monument" of the football shoe was re published.

　
3) 90 's

　
Lotto continues to sponsor the world's top players and teams, including Tennis Masters Becker, the Holland national football team in the US World Cup and the Croatia national football team in the French World Cup.

　
4) 05 's

　
Lotto independent research and development, the world's first pair of shoes without shoes, ZHERO was born.

　
5) 09 's

　
Lotto Leggenda, the best seller in Europe in March 2009, is on the way to China fashion week. Making full use of the advantages of brand in Italy's design and innovation, Lotto will share a taste, free and inspiring lifestyle with Chinese consumers.

About Lotto

　
Lotto, founded in Italy in 1973, is a classic sports brand. The word "Lotto" came from the surname of founder Caberlotto. The two overlapping diamonds in the logo represent the design concept of R & D and innovation of high technology, reflecting the passion for football and tennis at the early stage of Lotto development, and the natural preference for sports. After more than 30 years of development, Lotto has become one of the top sports brands in Italy and one of the top sports brands in Europe. In March 2009, Lotto Leggenda, which sells well in Europe and has a fashionable position and tastes and sexy, landed in China. It will give Chinese consumers a passionate sports and fashion experience.