The First Men'S Wear Exhibition Area Will Be Set Up.
Yesterday, "the Eleventh China (Shenzhen) International Brand Clothing Fair" held a press conference to announce that the exhibition will be on display on July 7~9 in Shenzhen Convention and Exhibition Center. The exhibition area will be nearly 70 thousand square meters, with 5 exhibition pavilions and more than 3000 booths.
The exhibition will also set up the "fashion and creativity Pavilion" in the 3 hall. The "creative time tunnel" will be held to display many inventions and cultural relics that have profoundly changed human life at home and abroad, including fashionable clothing, embroidery, silver ornaments and looms, sewing machines, folk crafts, etc. The final of the big wave cup dress design competition will also be held during the fair. I believe that the creativity of the new generation designers will become a surprise for this event. The modern business channel model innovation and change summit and the Shenzhen clothing e-commerce summit will also closely explore the pulse of the times.
Shen Yongfang, President of the Shenzhen clothing association, said that clothing from Shenzhen fashion designers accounted for more than 60% of the mainland market, forming the industry pattern of "Chinese women's clothing to see Shenzhen".
This year, the first opening of men's wear area is to further promote the popularity of Shenzhen men's clothing at home and abroad.
The biggest feature of this exhibition is that it will pay more attention to the connotation of fashion and brand culture.
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